Gurman: Apple Planning Major 'Apple Watch X' Redesign to Introduce New Band System and More

Apple is planning a complete revamp of the Apple Watch for the device's tenth anniversary, according to Bloomberg's Mark Gurman.

f1662570472
In the latest edition of his "Power On" newsletter, Gurman dubs the overhauled device "Apple Watch X," similar to 2017's iPhone X that celebrated ten years of the ‌iPhone‌. Since the original Apple Watch was unveiled in 2014 and launched in 2015, Gurman is unsure whether the Apple Watch X will be released in 2024 or 2025.

Apple is apparently working on a thinner casing for the Apple Watch X, as well as different ways for bands to attach to the device. The mechanism for connecting bands to the Apple Watch's casing has remained the same since the device's introduction, allowing bands to be compatible throughout different generations of the Apple Watch.


Individuals involved in developing new Apple Watch models told Gurman that the existing band system takes up a large amount of space that could be better utilized for bigger batteries or other internal components. As such, Apple is now considering a magnetic band attachment system, but it is currently unclear whether it will be ready or present on the Apple Watch X.

The Apple Watch X could also coincide with Apple's introduction of microLED display technology, which surpasses the color and clarity of existing OLED screens. It may also be the first Apple Watch to feature blood pressure monitoring.

Gurman added that the Apple Watch Series 9 is due to be only a "minor refresh," similar to the incremental updates that the device has received in recent years. The new devices are expected to receive faster processors and new color options, but will otherwise be largely the same as the existing models. Gurman says it is "arguably the most minor upgrade in the product's history."

As a result, Apple has recently been considering switching the Apple Watch away from an annual upgrade cycle to offer more substantial updates less frequently, Gurman says. He noted that the iPad started with an annual upgrade cycle, but this has now slowed to a refresh around every 18 months or so.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Buy Now)

Popular Stories

iOS 26

6 New Things Your iPhone Can Do in iOS 26.1

Wednesday October 29, 2025 4:22 am PDT by
Apple is about to drop iOS 26.1, the first major point release since iOS 26 was rolled out in September, and there are at least six notable changes and improvements to look forward to. We've rounded them up below. Apple has already provided developers and public beta testers with the release candidate version of iOS 26.1, which means Apple will likely roll out the update to all compatible...
ios 26 1 slide to stop

iOS 26.1 Brings Back 2007 Feature in New Way

Friday October 31, 2025 1:40 pm PDT by
The upcoming iOS 26.1 update includes a small but helpful change for iPhones, and it could prevent you from running late to something important. Specifically, when an alarm goes off in the Clock app, there is a new "slide to stop" control on the screen for turning off the alarm. On previous iOS 26 versions, there is simply a large "stop" button, which could be accidentally tapped. The new ...
iOS 26

iOS 26.1 Coming Soon: New Features for Your iPhone and Release Date

Monday October 27, 2025 7:55 am PDT by
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more. Below, we outline key details about iOS 26.1. Release Date Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
M5 MacBook Pro

Waiting for New Macs? Apple Just Shared Bad News

Friday October 31, 2025 7:32 am PDT by
Apple has just given a strong indication that it will not be releasing any additional new Macs for the remainder of the year. Apple's CFO Kevan Parekh dropped the hint during the company's earnings call on Thursday:On Mac, keep in mind, we expect to face a very difficult compare against the M4 MacBook Pro, Mac mini, and iMac launches in the year-ago quarter.Parekh essentially gave a heads up ...
iPhone 17 Pro Cosmic Orange

8 Reasons to Wait for Next Year's iPhone 18 Pro

Thursday October 30, 2025 4:42 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
maxresdefault

Apple TV 4K Could Still Launch Before 2025 Ends: All the Rumored Features

Monday October 27, 2025 4:51 pm PDT by
Apple is designing an updated version of the Apple TV 4K, and rumors suggest that it could come out sometime in the next couple of months. We're not expecting a major overhaul with design changes, but even a simple chip upgrade will bring major improvements to Apple's set-top box. Subscribe to the MacRumors YouTube channel for more videos. We've rounded up all the latest Apple TV rumors. ...
ipad mini 7 feature blue

OLED iPad Mini: Release Date, Pricing, and What to Expect

Wednesday October 29, 2025 7:13 am PDT by
Rumors are stoking excitement for the next-generation iPad mini that Apple is reportedly close to launching. So what should we expect from the successor to the iPad mini 7 that Apple released over a year ago? Read on to find out. Processor and Performance Apple is working on a next-generation version of the iPad mini (codename J510/J511) that features the A19 Pro chip, according to...
iOS 26

Apple Seeds iOS 26.1, iPadOS 26.1, and macOS Tahoe 26.1 Release Candidates

Tuesday October 28, 2025 1:07 pm PDT by
Apple today provided developers and public beta testers with the release candidate versions of upcoming iOS 26.1, iPadOS 26.1, macOS Tahoe 26.1, tvOS 26.1, watchOS 26.1, and visionOS 26.1 updates for testing purposes. The RCs betas come a week after Apple released the fourth betas. The new betas can be downloaded from the Settings app on a compatible device by going to General > Software...
Coffee Burgundy and Purple iPhone 18 Pro Mock 1

Leaker Outlines Potential New Colors for iPhone 18 Pro

Friday October 31, 2025 8:28 am PDT by
Apple's iPhone 18 Pro models could be available in new rich and warm color option, according to a known leaker. The Weibo user known as "Instant Digital" today suggested that next-year's iPhone 18 Pro models will be available in at least one of the following color options: Coffee, purple, and burgundy. The iPhone XR, iPhone 11, iPhone 12, iPhone 14, and iPhone 14 Pro were all available in ...

Top Rated Comments

HeavenDynamic Avatar
29 months ago
Thinking about the 50+ official Watch bands I bought since 2015
Score: 80 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
29 months ago
That’s good stuff!

Hopefully, battery life can be extended to 7 Days on a single charge.
Score: 66 Votes (Like | Disagree)
tomtad Avatar
29 months ago
This is nonsense. Gurman talks about making the watch chassis thinner. I mean if anything they’ll be wanting to make it thicker unless some magical battery has been invented given battery life isn’t exactly one of the Watches strong suits.

And the magnetic attaching bands have two major flaws which is why they didn’t go this route in the first place. It would make your watch easy to steal, just grab your watch and it will detach. And you won’t be able to have your watch strap tight for workouts.

Clearly if Apple was going to fundamentally change the watch straps they’d have done it will the launch of the Ultra. And they stuck with the same mechanism so it’s clearly not changing any time soon.

This is complete fiction from Gurman other than it being likely a redesign for the Watch is coming next year. And given it’s been the same for a number of years now anyone could make a good guess at that.

Personally I’d look to the Ultra for any changes. Think we’ll see a flat display with a subtly redesigned chassis along with some new materials/finishes/bands and maybe a new sensor. But it won’t be thinner and the bands won’t be magnetic.
Score: 55 Votes (Like | Disagree)
btrach144 Avatar
29 months ago
How would magnets take up less space than the current system? They'd have to be really strong, and thus heavy and bulky.

This seems off

Edit: someone with hairy arms is going to have arm hair pulled out non stop.
Score: 54 Votes (Like | Disagree)
sniffies Avatar
29 months ago
aka Apple Watch Twitter
Score: 47 Votes (Like | Disagree)
Adelphos33 Avatar
29 months ago
1) If it is just a redesign, the Apple Watch 9 may be something to buy - as it will be the last Apple Watch to work with all prior accessories, and will be the most up to date "legacy watch" in terms of processor / battery

2) That said, if the blood pressure monitor works, that will be an important upgrade for millions. New health sensors are one of the few things they to do to really move the needle.
Score: 43 Votes (Like | Disagree)