Apple Watch Continues to Dominate With Estimated 1 in 3 Share of Smartwatch Sales Last Quarter

Apple Watch remained the world's most popular smartwatch by a significant margin last quarter, with an estimated 35.8 percent market share during the January-March period, according to Counterpoint Research. In other words, one in every three smartwatches shipped last quarter was an Apple Watch.

apple watch trio 2019
Samsung was a distant second with an estimated 11.1 percent market share last quarter, although that is up from 7.2 percent one year prior.

Apple Watch shipments increased 49 percent last quarter year-over-year, according to Counterpoint Research, but no specific numbers were provided. Apple has never disclosed Apple Watch sales, but its "Wearables, Home, and Accessories" category set a new March quarter revenue record of $5.1 billion.

counterpoint 1q19 smartwatches
Counterpoint Research's latest Consumer Lens survey found that ECG functionality on Series 4 models is the Apple Watch's most desirable feature. Apple recently expanded the ECG app to 19 European countries and Hong Kong.

While estimates can vary, it is clear that the Apple Watch continues to dominate the smartwatch market as it celebrates its fourth anniversary.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Buy Now)

Popular Stories

ios 26 1 slide to stop

iOS 26.1 Brings Back 2007 Feature in New Way

Friday October 31, 2025 1:40 pm PDT by
The upcoming iOS 26.1 update includes a small but helpful change for iPhones, and it could prevent you from running late to something important. Specifically, when an alarm goes off in the Clock app, there is a new "slide to stop" control on the screen for turning off the alarm. On previous iOS 26 versions, there is simply a large "stop" button, which could be accidentally tapped. The new ...
M5 MacBook Pro

Waiting for New Macs? Apple Just Shared Bad News

Friday October 31, 2025 7:32 am PDT by
Apple has just given a strong indication that it will not be releasing any additional new Macs for the remainder of the year. Apple's CFO Kevan Parekh dropped the hint during the company's earnings call on Thursday:On Mac, keep in mind, we expect to face a very difficult compare against the M4 MacBook Pro, Mac mini, and iMac launches in the year-ago quarter.Parekh essentially gave a heads up ...
iPhone 17 Pro Cosmic Orange

8 Reasons to Wait for Next Year's iPhone 18 Pro

Thursday October 30, 2025 4:42 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
iOS 26

6 New Things Your iPhone Can Do in iOS 26.1

Wednesday October 29, 2025 4:22 am PDT by
Apple is about to drop iOS 26.1, the first major point release since iOS 26 was rolled out in September, and there are at least six notable changes and improvements to look forward to. We've rounded them up below. Apple has already provided developers and public beta testers with the release candidate version of iOS 26.1, which means Apple will likely roll out the update to all compatible...
Apple Foldable Thumb

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Friday October 31, 2025 8:52 am PDT by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Below, we've collated an updated set of key details that have been leaked about Apple's foldable iPhone so far. Ove...
Coffee Burgundy and Purple iPhone 18 Pro Mock 1

Leaker Outlines Potential New Colors for iPhone 18 Pro

Friday October 31, 2025 8:28 am PDT by
Apple's iPhone 18 Pro models could be available in new rich and warm color option, according to a known leaker. The Weibo user known as "Instant Digital" today suggested that next-year's iPhone 18 Pro models will be available in at least one of the following color options: Coffee, purple, and burgundy. The iPhone XR, iPhone 11, iPhone 12, iPhone 14, and iPhone 14 Pro were all available in ...
apple tv hd

Apple Launched Its Big New Vision for TV 10 Years Ago Today

Thursday October 30, 2025 8:58 am PDT by
Apple launched the Apple TV HD, the Siri Remote, tvOS, and their accompanying App Store a decade ago today, marking a major overhaul of the device. The new vision for the Apple TV was unveiled on September 9, 2015 during Apple's "Hey Siri" event in San Francisco, where CEO Tim Cook introduced the device with the statement, "The future of TV is apps." The announcement represented a major...
iOS 26

Apple This November: iOS 26.2 Beta, Rumored New Products, and More

Thursday October 30, 2025 12:42 pm PDT by
Tomorrow is Halloween, and then November is upon us. Below, we outline what to expect from Apple next month, as the slower holiday season approaches. Apple is expected to kick off November by releasing iOS 26.1, iPadOS 26.1, macOS 26.1, watchOS 26.1, tvOS 26.1, and visionOS 26.1. With beta testing now wrapped up, the updates will likely be released this Monday, November 3 or Tuesday,...
iOS 26

iOS 26.1 Coming Soon: New Features for Your iPhone and Release Date

Monday October 27, 2025 7:55 am PDT by
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more. Below, we outline key details about iOS 26.1. Release Date Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
iOS 18 Siri Personal Context

Apple CEO Tim Cook Says Revamped Siri on Track to Launch Next Year

Thursday October 30, 2025 1:50 pm PDT by
Apple CEO Tim Cook today said that a more personalized version of Siri remains on track to launch at some point next year, with the new set of features expected to debut on the iPhone as part of iOS 26.4 in March or April. "We're also excited for a more personalized Siri," said Cook, on Apple's earnings call for the third quarter of the 2025 calendar year. "We're making good progress on it,...

Top Rated Comments

keysofanxiety Avatar
85 months ago
Not surprised. Apple Watch 4 is definitely one of the best Apple products I've ever owned.
Score: 39 Votes (Like | Disagree)
AngerDanger Avatar
85 months ago
Actually, that's not possible. The Apple Watch is too bulky. It needs to be round. It's like they just shrunk the original iPhone design down. It's just another solution in search of a problem. What can it do that your smartphone can't? etc.

;)

EDIT: I never realized how much that watch face on the left looks like a virtual broken screen.



Attachment Image
Score: 29 Votes (Like | Disagree)
djcerla Avatar
85 months ago
The failure* that wasn't.

*according to the internet
Score: 23 Votes (Like | Disagree)
ilikewhey Avatar
85 months ago
after an extensive research into smart watch and now owning a series 4 44mm, i can see why apple watch are so popular. too bad there is no android app else this would sell alot more
Score: 12 Votes (Like | Disagree)
44267547 Avatar
85 months ago
Outstanding. Wearables is the future for Apple and the watch is paving the way for health features. It will only continue to flourish from here, Bring on Series 5.
Score: 12 Votes (Like | Disagree)
Joniz Avatar
85 months ago
Actually, I’ve found the Apple Watch really useful for communicating with my autistic son.

We used to have problems, me calling upstairs for him because he’d be listening to the same 8 seconds of a song, over & over, or lost in his head and hearing nothing. Got him the Series 0 shortly after it came out and now I can tap him with messages, which he responds to without problem. We both have Series 1s.

Even helped me find him when I lost him at Disneyland for a bit.
Score: 9 Votes (Like | Disagree)