Apple TV 4 Orders Begin Shipping for October 30 Delivery

Roughly 24 hours after orders for the new Apple TV began shifting to "Preparing for Shipment" status, Apple has begun notifying customers that their orders have shipped. Early reports so far all appear to be from Australia where it is currently the afternoon of October 29, and deliveries are scheduled for Friday, October 30. Shipment notifications for customers in other countries should begin rolling out in the coming hours as the clocks roll around into business hours on Thursday.

apple_tv_4_shipped
Apple began taking orders for the Apple TV on Monday, with the earliest deliveries being quoted Friday, October 30 arrival dates. Apple's own retail stores are also expected to begin carrying the new Apple TV on Friday, with other retailers such as Best Buy apparently not seeing availability until next week.

Press reviews of the new Apple TV landed just a few hours ago, with the new set-top box generally receiving a positive response for its evolutionary advances, although it does not yet completely remake the television experience as many have been hoping for Apple to do for a number of years. One key feature of the new Apple TV is the tvOS App Store, however, and we've yet to really see how developers will embrace the new platform that opens up apps to the living room.

(Thanks, Rogan!)

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
iOS 26 Home Feature

Apple Gives Final Warning to Home App Users

Tuesday February 3, 2026 8:55 am PST by
In 2022, Apple introduced a new Apple Home architecture that is "more reliable and efficient," and the deadline to upgrade and avoid issues is fast approaching. In an email this week, Apple gave customers a final reminder to upgrade their Home app by February 10, 2026. Apple says users who do not upgrade may experience issues with accessories and automations, or lose access to their smart...
Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Foldable Thumb

First Foldable iPhone Design Details Revealed

Monday February 2, 2026 7:19 am PST by
Apple's first foldable iPhone will feature relocated volume buttons, an all-black camera plateau, a smaller Dynamic Island, and more, according to design leaks from a known Weibo leaker. The user known as "Instant Digital" today claimed to share several key details about the design of the foldable iPhone: The volume buttons will be located on the top edge of the device, aligned to the...

Top Rated Comments

Juicy Box Avatar
134 months ago
Blah, blah, blah, blah, blah. Why do I think that MacRumors is shoving Apple TV down our throats? Is MacRumors in bed with Apple? The push from MacRumors about Apple TV is downright aggressive. Who cares about Apple TV? No one ever has and no one will in the near future. There has got to be something better to talk about in Apple's product line... or it's a sad thing when there isn't.
Right now, the Apple TV is the most used electronics in my house. I am interested in it, more than any other current hardware Apple currently has.

I can understand not liking or wanting an ATV4, but it almost sounds like you are mad at the coverage on it.... Why?
Score: 14 Votes (Like | Disagree)
mejsric Avatar
134 months ago
Blah, blah, blah, blah, blah. Why do I think that MacRumors is shoving Apple TV down our throats? Is MacRumors in bed with Apple? The push from MacRumors about Apple TV is downright aggressive. Who cares about Apple TV? No one ever has and no one will in the near future. There has got to be something better to talk about in Apple's product line... or it's a sad thing when there isn't.
After viewing your profile.. look at your post... I can't believe you keep visiting MacRumors if you hate Apple that much.
Score: 10 Votes (Like | Disagree)
crushna Avatar
134 months ago
Blah, blah, blah, blah, blah. Why do I think that MacRumors is shoving Apple TV down our throats? Is MacRumors in bed with Apple? The push from MacRumors about Apple TV is downright aggressive. Who cares about Apple TV? No one ever has and no one will in the near future. There has got to be something better to talk about in Apple's product line... or it's a sad thing when there isn't.
You are just not getting the potential. we are people who spend most of our time before the tv. If you are not, may be this topis is not for you
Score: 9 Votes (Like | Disagree)
OllyW Avatar
134 months ago
Blah, blah, blah, blah, blah. Why do I think that MacRumors is shoving Apple TV down our throats? Is MacRumors in bed with Apple? The push from MacRumors about Apple TV is downright aggressive. Who cares about Apple TV? No one ever has and no one will in the near future. There has got to be something better to talk about in Apple's product line... or it's a sad thing when there isn't.
What other new Apple products are going on sale this week?
Score: 9 Votes (Like | Disagree)
HenryDJP Avatar
134 months ago
Blah, blah, blah, blah, blah. Why do I think that MacRumors is shoving Apple TV down our throats? Is MacRumors in bed with Apple? The push from MacRumors about Apple TV is downright aggressive. Who cares about Apple TV? No one ever has and no one will in the near future. There has got to be something better to talk about in Apple's product line... or it's a sad thing when there isn't.
Well what do you know? Someone complaining about MacRumors pumping Apple stuff down our throats. How ridiculous you are sounding. This IS an Apple-Enthusiasts website, or did you forget? The TV release is relevant and I'll bet if you visit an Apple store right now you will see banners and promotions for the TV. If it's not your bag then simply don't post here.

But since you feel MR is "Shoving the TV down our throats" then maybe they should be shoving Samsung's products, Microsoft's Surface stuff or Google's Android OS down our throats instead.....:rolleyes:
Score: 7 Votes (Like | Disagree)
RodDavies Avatar
134 months ago
Blah, blah, blah, blah, blah. Why do I think that MacRumors is shoving Apple TV down our throats? Is MacRumors in bed with Apple? The push from MacRumors about Apple TV is downright aggressive. Who cares about Apple TV? No one ever has and no one will in the near future. There has got to be something better to talk about in Apple's product line... or it's a sad thing when there isn't.
Possibly because it's macrumors, not microsoftrumors?
Score: 6 Votes (Like | Disagree)