As rumored, Steve Jobs announced today at the Apple Worldwide Developers Conference that the Macintosh will make a transition to Intel processors.
Jobs reviewed the two previous major transitions, from Motorola 680x0 processors to the PowerPC in 1994 thru 1996 (before Steve Jobs was back at the helm), and from Mac OS 9 to Mac OS X in 2001 through 2003. Saying "It's time for a third transition," he explained that the need for the change was more than just the inability to deliver a 3.0GHz Power Mac, as he promised 2 years ago, but that Intel offers increased performance AND reduced power consumption ("Intel chips runs cooler"), a critical factor for PowerBooks, and an exceptional "roadmap" into 2006 and beyond.
He said that Mac OS X has been living a secret double life for the past five years (see Marklar rumor) and gave a demonstration. The design for Mac OS X has always been processor independent and cross-platform capable by design. The technology to let existing PowerPC applications run on Intel is named Rosetta and performs dynamic translation transparent to users (see QuickTransit from Transitive).
Mac OS on Intel is to be given to developers (ADC "Select" and "Premier" members) now and to customers "this time next year." The transition will be completed in less than 2 years, by the end of 2007. Dashboard widgets, scripts, and Java programs do not need porting. With Xcode 2.1 (out today and distributed at the Keynote), developers can make a "tweak" and recompile for Cocoa applications, and port Carbon applications in a matter of weeks. Mathematica was ported in 2 hours, although the porting team had direct support from Apple. A universal version of MS Office is coming. Photoshop and its plug-ins run with typical performance but take longer to load.All demonstrations during the Keynote were performed on a 3.6GHz Pentium 4, to the surprise of many in the audience.
Sunday February 1, 2026 10:08 am PST by Joe Rossignol
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
Thursday January 29, 2026 10:07 am PST by Joe Rossignol
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
Sunday February 1, 2026 12:31 pm PST by Joe Rossignol
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Saturday January 31, 2026 10:51 am PST by Joe Rossignol
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
Sunday February 1, 2026 5:42 am PST by Joe Rossignol
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
