Apple's upcoming iPhone 18 Pro and iPhone 18 Pro Max models "won't be a big update," according to Bloomberg's Mark Gurman.
In the latest edition of his "Power On" newsletter, Gurman said that the iPhone 18 Pro models will "represent minor tweaks from last year's iPhone 17 Pro and 17 Pro Max." He compared the upgrade to Apple's past practice of appending the letter "S" to its more minor generational iPhone releases.
There will still apparently be several important internal changes, such as a new camera system with a variable aperture, the A20 chip, and the custom C2 modem. Nevertheless, the new Pro models likely won't be "the star of Apple's iPhone launch this fall," with the company's first foldable claiming the spotlight instead.
Thursday February 26, 2026 6:06 am PST by Joe Rossignol
Apple CEO Tim Cook today teased "a big week ahead," with announcements starting Monday. His post included an #AppleLaunch hashtag with a colorful Apple logo, along with a short video that ultimately shows an Apple logo on the lid of a Mac.
Apple is reportedly planning a three-day stretch of product announcements from Monday, March 2 through Wednesday, March 4, with up to five new products...
Wednesday February 25, 2026 5:37 am PST by Tim Hardwick
Apple has submitted production line orders for its upcoming foldable iPhone, effectively confirming that the device will launch this year, claims a Chinese leaker.
According to the Weibo account "Fixed Focus Digital," assembly lines recently received the orders from Apple, which has apparently allowed the leaker to learn the crease measurements for the device's 7.8-inch inner display....
Wednesday February 25, 2026 3:02 pm PST by Juli Clover
Apple is working on a new MacBook Pro that could launch next week ahead of the "Special Experience" planned for March 4, so we thought we'd highlight all of the rumors about the device so far.
Design
There are no rumors of design changes, and we are expecting the upcoming M5 MacBook Pro models to look just like the M4 versions. Apple will continue to offer 14-inch and 16-inch size options,...
Move to a biennial release—a two year update schedule.
I never understand why people say this. How does technology getting upgraded more often affect you negatively? If you don’t need/want a phone, don’t buy it.
When you do unexpectedly need a phone, I’m sure you’ll be glad it’s 3 month old tech instead of 15 months old.
I wonder if they’ll do any external design tweaks, like maybe rounding the edges more on the camera plateau to prevent scuffing. Otherwise, totally expected for it to be an “S” year after a big design change with the 17 Pro.
