YouTube Rolls Out AI Likeness Detection Tool to Prevent Deepfakes
YouTube today began rolling out a new AI likeness detection feature, which lets creators detect, manage, and request the removal of unauthorized videos that use AI to generate or alter the creator's facial likeness.
According to YouTube, the feature is meant to safeguard identities and prevent audiences from being misled by deepfakes.
The likeness detection tool is available in YouTube Studio under a content detection tab. After completing an identity verification process that requires a photo ID and a selfie video, creators will be alerted if there are any AI-generated videos that use their likeness. YouTube Studio will show a list of videos with titles, channel, views, and dialogue, along with an option to request a removal.
The tool supports likeness removal requests for AI videos, and copyright removal requests in case someone has used copyright-protected content without permission.
YouTube creators that are members of the YouTube Partner Program will get access to the likeness detection tool over the next few months. In a statement to TheWrap, YouTube said that the first creators selected to use the feature are those that "may have the most immediate use for the tool." All monetized creators will have access by January 2026.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
