Apple Watch Series 11 to Feature New Brighter Display and Fresh Colors

Apple's upcoming Watch Series 11 will retain the same design as its predecessor but include a new screen with increased maximum brightness, according to Bloomberg's Mark Gurman.

apple watch series 10 prime day 2025
Apple also plans to shuffle its color and band offerings for the new model, although specific details weren't disclosed beyond Apple's intention to address reports of chipping issues with the Jet Black color offered as part of the Series 10.

The Series 11 represents a more modest update compared to last year's Series 10, which Apple internally considered a wholesale redesign despite appearing similar to previous generations.

Beyond the display improvements, rumors suggest the Series 11 will include a MediaTek modem supporting 5G RedCap for wearables and a new S11 chip. There have been rumors about the model potentially including blood pressure monitoring for hypertension detection, but Gurman doesn't seem to think the feature is ready for prime time.

Apple is expected to unveil the Watch Series 11 at its "Awe dropping" event on Tuesday, September 9, with pre-orders likely starting September 12 following by product launches on September 19.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Neutral)

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Top Rated Comments

Andy-V Avatar
22 weeks ago
For what it’s worth, my Jet Black watch is looking great after a year, no chips or marks.
Score: 10 Votes (Like | Disagree)
Etc_ Avatar
22 weeks ago

No one with a 10 should be upgading.
I traded in my Series 8 for the Series 10 because I wanted the sleep apnea feature. The Apple Store employee was actually like, “Do you really want to do this? Do you have too much money? You do you, I guess.” I’ve never met anyone there who tried to down-sell me before. Some of them are brutally honest there if nobody is listening/watching.
Score: 7 Votes (Like | Disagree)
WarmWinterHat Avatar
22 weeks ago

a brighter display won't get me to upgrade from a series 10
No one with a 10 should be upgading.
Score: 6 Votes (Like | Disagree)
GoodTimeNotALongTime Avatar
22 weeks ago
Nothing screams ‘innovation’ like new colors.
Score: 4 Votes (Like | Disagree)
scrapesleon Avatar
22 weeks ago
a brighter display won't get me to upgrade from a series 10
Score: 3 Votes (Like | Disagree)
Saturn1217 Avatar
22 weeks ago

For what it’s worth, my Jet Black watch is looking great after a year, no chips or marks.
Same. Coming from the Series 7 that looked like **** after a month, the jet black finish on my series 10 is probably one of my favorite features. It still looks like new and I'm not using any watch covers or anything.
Score: 2 Votes (Like | Disagree)