Apple's AirTag 4-Pack Hits Best-Ever $69.99 Price on Amazon

Today we're tracking the return of an all-time low price on Apple's AirTag 4-Pack, which has hit $69.99 on Amazon, down from $99.00. The AirTag 4-Pack was priced at $72.99 for most of December, so this is the first time we've seen it return to its record low price in a few weeks.

airtag gingerbread ornamentsNote: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Depending on your location, the AirTag 4-Pack may still have a chance to be delivered in time for Christmas. If you're looking for deals that you can get delivered in time for Christmas, be sure to check out our dedicated article with discounts on Apple Watch, AirPods, iPads, and more.

Be sure to visit our full Deals Roundup to shop for even more Apple-related products and accessories.


Deals Newsletter

Interested in hearing more about the best deals you can find during the holiday season? Sign up for our Deals Newsletter and we'll keep you updated so you don't miss the biggest deals of the season!

Related Roundup: Apple Deals

Popular Stories

Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Logo Black

Apple Just Made Its Second-Biggest Acquisition Ever After Beats

Thursday January 29, 2026 10:07 am PST by
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio. Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014. Q.ai has...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
14 inch MacBook Pro Keyboard

Apple Changes How You Order a Mac

Saturday January 31, 2026 10:51 am PST by
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
Apple MacBook Pro M4 hero

New MacBook Pros Reportedly Launching Alongside macOS 26.3

Sunday February 1, 2026 5:42 am PST by
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman. "Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today. "I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...

Top Rated Comments

russell_314 Avatar
15 months ago
Trying to clear stock in preparation for AirTag 2. It’s a good deal though
Score: 4 Votes (Like | Disagree)
3304614 Avatar
15 months ago

I wouldn’t say a rechargeable battery is a want of mine, but if the battery life was just as long and it was rechargeable, I would call that a plus.

The reason why I say it will be rechargeable is because disposable batteries are an environmental disaster. They go straight to the landfill and yeah, that’s just not great.
Easily user-removable batteries can help prevent otherwise good products from ending up as e-waste.

In my above example, earlier this week I bought a second-hand Apple Wireless Keyboard from 2011 and put two (rechargeable) AA batteries in it.

I also have another Apple Wireless Keyboard from 2009 I bought second-hand a few months ago that now has two rechargeable AA batteries in it as well.

And that’s great. I was able to buy these old products that still functioned perfectly-fine after quickly popping-in a standard battery type that can be found in countless stores all around the world.

Good luck getting the battery replaced on a 13/15 year old keyboard if it has an old, inaccessible, proprietary battery.
Score: 2 Votes (Like | Disagree)
Gasu E. Avatar
15 months ago

What’s not anymore? I can’t see anything AirTag 2 could have that wouldn’t make me want to upgrade. Is it going to have faster tracking or maybe smaller? Maybe a rechargeable battery but changing a coin cell once a year doesn’t bother me.
One minor improvement would be to improve the battery contacts, so you don't have to avoid the baby-proofed batteries. It's a small annoyance because I can't always find the right ones at the store, so I have to order and stock them. I'm currently using three of these for myself, plus three for my family members, and I could probably use more; so battery management is more than zero annoying.
Score: 2 Votes (Like | Disagree)
WolfSnap Avatar
15 months ago
The real downside to buying from anywhere but Apple for AirTags is that you don't get free engraving.

I actually really love my AirTags being engraved... But, $70 is definitely a good price.
Score: 2 Votes (Like | Disagree)
BigBellyBelcher Avatar
15 months ago
Being able to quickly key emphasis on quickly and reliable sound these from preferably more than 10’ away would make the next gen a major improvement. Also if I park my car in the street and leave a backpack in my car would be super nice if my neighbors weren’t getting alerted to possible stalker outside.
Score: 2 Votes (Like | Disagree)
eifelbube Avatar
15 months ago

Being able to quickly key emphasis on quickly and reliable sound these from preferably more than 10’ away would make the next gen a major improvement. Also if I park my car in the street and leave a backpack in my car would be super nice if my neighbors weren’t getting alerted to possible stalker outside.
This must be AirTag insider lingo: „Being able to quickly key emphasis on quickly and reliable sound these from preferably more than 10’ away“
Score: 1 Votes (Like | Disagree)