The MacRumors Show: iPhone and Apple Watch Event Expectations - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

The MacRumors Show: iPhone and Apple Watch Event Expectations

On this week's episode of The MacRumors Show, we discuss Apple's next event, which is rumored to see the unveiling of the iPhone 15 lineup, Apple Watch Series 9, and second-generation Apple Watch Ultra.


According to Bloomberg's Mark Gurman, Apple's next event will likely take place on Tuesday, September 12, followed by the launch of new devices on Friday, September 22. The event is expected to take place with a similar format to last year's iPhone unveiling, involving an in-person component with members of the media invited to Apple Park, a pre-recorded video presentation, and hands-on time with Apple's new products afterwards.

With just over a month to go until then, we discuss our expectations of the iPhone 15 lineup and some of the latest rumors about the devices, including a potential 2TB storage option for the Pro models. We also talk through the significance of the S9 chip as the Apple Watch Series 9 and second-generation Apple Watch Ultra's main upgrade and what else we could see announced at the event, such as new accessories with USB-C ports.

Listen to The MacRumors Show in Apple Podcasts, Spotify, Overcast, Pocket Casts, Castro, Google Podcasts, or your preferred podcasts app. You can also copy our RSS feed directly into your podcast player. Watch a video version of the show on the MacRumors YouTube channel.


If you haven't already listened to the previous episode of The MacRumors Show, catch up with our discussion on the latest rumors about the next-generation AirTag, iPad Air, iPad mini, Apple Watch, and Apple Watch Ultra.

Subscribe to ‌The MacRumors Show‌ for more episodes, where we discuss some of the topical news breaking here on MacRumors, often joined by exciting guests like Andru Edwards, Kevin Nether, Arnold Kim, Ben Sullins, Mark Gurman, Marcus Kane, Christopher Lawley, Frank McShan, David Lewis, Tyler Stalman, Jon Prosser, Sam Kohl, Quinn Nelson, John Gruber, Federico Viticci, Sara Dietschy, Luke Miani, Thomas Frank, Jonathan Morrison, iJustine, Ross Young, Ian Zelbo, Jon Rettinger, and Rene Ritchie. You can also head over to The MacRumors Show forum thread to engage with us directly. Remember to rate and review the show, and let us know what subjects you would like the podcast to cover in the future.

Popular Stories

iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Later This Year With These 12 New Features

Wednesday March 18, 2026 7:39 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component...
imac video apple feature

Apple Released Yet Another New Product Today

Friday March 20, 2026 2:39 pm PDT by
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and now the Nike Powerbeats Pro 2. iPhone 17e features the same overall design as...
ios 26 4 yellow

Here Are Apple's Release Notes for iOS 26.4

Wednesday March 18, 2026 11:56 am PDT by
Apple provided developers and public beta testers with the release candidate versions of iOS 26.4 and iPadOS 26.4, which means we're going to see a public launch as soon as next week. The RC versions of the software include Apple's official release notes, giving us final details on what's included in the update. Apple Music - Playlist Playground (beta) generates a playlist from your...

Top Rated Comments

tonie walker Avatar
34 months ago
…why the samsung tab article lead me here?
Score: 9 Votes (Like | Disagree)
verniesgarden Avatar
34 months ago
honestly don't understand the value of shortcuts, every time I've sat down to play with them I can never think of anything worth making a shortcut for.
Score: 9 Votes (Like | Disagree)
Octavius8 Avatar
34 months ago
Expectations?. Null.
Horrible dynamic island in more devices, removing the only non falible part of the phone (mute swith). Another color.
Fastest iphone ever. Bad battery tech, as in the current pro and Max 14s (really, in 6 months battery health declined 5%?).
Another dull "update".

Cant even edit a misstyped number in the dial pad in my "smartphone".
Lots os imessage updates only valuable for USA users (the rest of the wolrd uses WA or Telegram or other).
Shortcuts keep being "almost good", cant set a VPN to connect or disconnect automatically based on location, for example.
The Keyboard is pathetic, the correction is super poor and machine learning from Apple is quite poor.
Siri is an ooooold joke that is 6 years behind at least the "competitors", it is not even a race in AI with Apple, they are not even training for the race, just looking from the Tv thinking "I want to be there when Ingrow up".
Horizontal alignment in Max sized devices would be really nice to have, butit is a forgotten dream.
My expectation: so poor adoption that people starts looking into foldable phones from real innovative companies and in 2 years the maret share balance is changing.
Score: 6 Votes (Like | Disagree)
34 months ago

On this week's episode of The MacRumors Show ('http://'), we discuss Apple's next event, which is rumored to see the unveiling of the iPhone 15 lineup, Apple Watch Series 9, and second-generation Apple Watch Ultra.

Subscribe to the MacRumors YouTube channel ('//www.youtube.com/user/macrumors?sub_confirmation=1') for more videos

According to Bloomberg's Mark Gurman, Apple's next event will likely take place on Tuesday, September 12 ('https://www.macrumors.com/2023/08/08/iphone-15-september-12-event/'), followed by the launch of new devices on Friday, September 22 ('https://www.macrumors.com/2023/08/06/iphone-15-event-september-12-or-13/'). The event is expected to take place with a similar format ('https://www.macrumors.com/2023/08/09/iphone-15-event-pre-recorded-format/') to last year's iPhone unveiling, involving an in-person component with members of the media invited to Apple Park, a pre-recorded video presentation, and hands-on time with Apple's new products afterwards.

With just over a month to go until then, we discuss our expectations of the iPhone 15 lineup and some of the latest rumors about the devices, including a potential 2TB storage option ('https://www.macrumors.com/2023/08/07/iphone-15-pro-2tb-storage-option/') for the Pro models. We also talk through the significance of the S9 chip as the Apple Watch Series 9 and second-generation Apple Watch Ultra's main upgrade ('https://www.macrumors.com/2023/08/04/apple-watch-series-9-basically-unchanged/') and what else we could see announced at the event, such as new accessories with USB-C ports.

Listen to The MacRumors Show in Apple Podcasts ('https://podcasts.apple.com/podcast/id1602394741'), Spotify ('https://open.spotify.com/show/41XOHIA6w8IxAKJZvrnx90'), Overcast ('https://overcast.fm/itunes1602394741'), Pocket Casts ('https://pca.st/itunes/1602394741'), Castro ('https://castro.fm/itunes/1602394741'), Google Podcasts ('https://www.google.com/podcasts?feed=aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvNjk1NTlmZTgtMzMxOC00ZDI5LTkyMmYtYWJlMTAwNjhjYTYzLzg1OTRmODNjLTBkN2QtNDhkOS04OTcxLWFkZmEwMTAzOWEzMS9kODA4NmM5Ni1iNmQ4LTRkNWMtYTZiMy1hZGZhMDEwM2M4NmQvcG9kY2FzdC5yc3M%3d'), or your preferred podcasts app. You can also copy our RSS feed ('https://audioboom.com/channels/5096144.rss') directly into your podcast player. Watch a video version of the show on the MacRumors YouTube channel ('//www.youtube.com/playlist?list=PLD8VmuL7qc7ii5uyjzSRk3UM7KI_c4qC5').



If you haven't already listened to the previous episode of The MacRumors Show ('https://www.macrumors.com/2023/08/04/the-macrumors-show-airtag-ipad-apple-watch-rumors/'), catch up with our discussion on the latest rumors about the next-generation AirTag, iPad Air, iPad mini, Apple Watch, and Apple Watch Ultra.

Subscribe to The MacRumors Show for more episodes, where we discuss some of the topical news breaking here on MacRumors, often joined by exciting guests like Andru Edwards ('https://www.macrumors.com/2023/02/10/the-macrumors-show-andru-edwards-iphone-ultra/'), Kevin Nether ('https://www.macrumors.com/2023/06/07/the-macrumors-show-wwdc23-recap-andru-edwards-kevin-nether/'), Arnold Kim ('https://www.macrumors.com/2023/05/26/the-macrumors-show-arnold-kim/'), Ben Sullins ('https://www.macrumors.com/2023/05/19/the-macrumors-show-ben-sullins-apple-car/'), Mark Gurman ('https://www.macrumors.com/2023/04/21/the-macrumors-show-mark-gurman-talks-wwdc-2023/'), Marcus Kane ('https://www.macrumors.com/2023/04/07/the-macrumors-show-marcus-kane-headset-design/'), Christopher Lawley ('https://www.macrumors.com/2023/03/24/the-macrumors-show-christopher-lawley-talks-ipados/'), Frank McShan ('https://www.macrumors.com/2023/03/10/the-macrumors-show-frank-mcshan-yellow-iphone-14/'), David Lewis ('https://www.macrumors.com/2023/02/24/the-macrumors-show-david-lewis-talks-apple-audio/'), Tyler Stalman ('https://www.macrumors.com/2023/01/27/the-macrumors-show-tyler-stalman-new-macs/'), Jon Prosser ('https://www.macrumors.com/2022/12/23/the-macrumors-show-apple-2022-jon-prosser-sam-kohl/'), Sam Kohl ('https://www.macrumors.com/2022/09/02/the-macrumors-show-apple-event-expectations/'), Quinn Nelson ('https://www.macrumors.com/2022/12/16/the-macrumors-show-quinn-nelson-iphone-15-rumors/'), John Gruber ('https://www.macrumors.com/2022/11/09/the-macrumors-show-john-gruber-talks-macos-ventura/'), Federico Viticci ('https://www.macrumors.com/2022/10/28/the-macrumors-show-ipados-16-ft-federico-viticci/'), Sara Dietsch... Click here to read rest of article ('https://www.macrumors.com/2023/08/11/the-macrumors-show-iphone-15-apple-watch-event-expectations/')

Article Link: The MacRumors Show: iPhone and Apple Watch Event Expectations ('https://www.macrumors.com/2023/08/11/the-macrumors-show-iphone-15-apple-watch-event-expectations/')
Came here for the Samsung article and got this?
Score: 5 Votes (Like | Disagree)
34 months ago
I'm new here. The fellow on the left apparently runs the show. I'd like to suggest he sit through and watch this episode himself - imagining himself in our shoes - and then making some adjustments to his listening style.
Score: 4 Votes (Like | Disagree)
one more Avatar
34 months ago

honestly don't understand the value of shortcuts, every time I've sat down to play with them I can never think of anything worth making a shortcut for.
Well, I have a super useful shortcut for shutting down my iPad Air at a press of this one (virtual) button, instead of fiddling with its physical buttons. Amazing!
Score: 4 Votes (Like | Disagree)
Related Apple News: Culture | Sport | Iphone | Business | Motoring