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Apple's WWDC 2023 Animated 'AR Experience' Now Live

Ahead of Apple's keynote event at WWDC on Monday, June 5, the company's annual "AR experience" easter egg is now available.

wwdc 2023 ar experience
Apple's imagery for WWDC 2023 has a bubble-like theme that emphasizes the colors of iridescent thin film interference. The AR experience shows an Apple logo-shaped bubble that animates clockwise with the date of June 5, 2023 in the center.

To view the AR experience, open up the Apple Events website on an iPhone or iPad and tap on "View the AR experience." From there, you can scan the area around you to see the logo in real time, or view it in "Object" mode to get a clearer picture of what it looks like without having to navigate your physical environment.

Apple's event will begin at 10:00 a.m. Pacific Time on Monday, June 5. In addition to being streamed on YouTube, the event can be watched through the events webpage and in the Apple TV app. If you're unable to watch, you can tune in to the MacRumors live blog on the site or follow along with our MacRumorsLive Twitter account.

Related Roundup: WWDC 2026
Tag: AR

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Top Rated Comments

contacos Avatar
38 months ago
Exciting! The only time of the year I actually use the AR feature on iPhone each year 😅
Score: 14 Votes (Like | Disagree)
TheYayAreaLiving 🎗️ Avatar
38 months ago
Starting next week… a new reality!



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Score: 8 Votes (Like | Disagree)
VulchR Avatar
38 months ago
Can't get excited about AR. It just seems gimmicky (and an excellent way of inducing nausea and accidents)
Score: 8 Votes (Like | Disagree)
38 months ago
You can see it here:

Score: 7 Votes (Like | Disagree)
vegetassj4 Avatar
38 months ago
They mistakenly leaked the release version of the AR glasses in the Easter egg. However, I don’t know why the audio kept repeating “bite my shiny metal glass”. Maybe for the hardware accelerated graphics?



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Score: 6 Votes (Like | Disagree)
38 months ago
I'm still saving to upgrade my M1 MBP and soon Apple will be showing me even more expensive things I can't afford. It's very painful to be an Apple fan on a budget.
Score: 5 Votes (Like | Disagree)
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