Adobe Adds New AI-Powered Text-Based Video Editing Feature to Premiere Pro

Ahead of the 2023 NAB Show that takes place from April 15 to April 19, Adobe has announced updates to some of its Creative Cloud apps, including Premiere Pro and After Effects.

adobe text based editing
Adobe says that the new Premiere Pro is the "fastest and most reliable version" to date with background auto save, system reset options, additional GPU acceleration, and more.

The update introduces an Adobe Sensei-powered Text-Based Video Editing option that is able to automatically analyze and transcribe clips so editors can copy and paste sentences in any order they want and see them appear that way on the timeline. Videos are essentially turned into searchable transcripts with specific words and phrases able to be matched for quicker video editing.

Automatic Tone Mapping and log color detection functionality lets editors mix and match HDR footage from different sources into the same SDR project without the need to use LUTs or manually balance footage to get consistent color.

Other new features include Sequence Locking for collaborative editing, presence indicators to see who is online, and Work While Offline to allow editors to work on collaborative projects offline and later publish changes without overwriting others' work.

As for After Effects, there's a new Properties Panel that provides quicker access to key animation settings. The panel is context-sensitive, and will automatically show users the most important controls based on selections. Adobe has also included performance optimizations such as a faster timeline layer selection and multi-frame rendering of shapes, along with new keyboard shortcuts for Selectable Track Mattes.

The latest versions of Premiere Pro and After effects, including beta versions of the Text-Based Editing and Automatic Tone Mapping, will be available starting in May 2023. More information can be found on Adobe's website.

Tag: Adobe

Popular Stories

iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
iOS 26 Home Feature

Apple Gives Final Warning to Home App Users

Tuesday February 3, 2026 8:55 am PST by
In 2022, Apple introduced a new Apple Home architecture that is "more reliable and efficient," and the deadline to upgrade and avoid issues is fast approaching. In an email this week, Apple gave customers a final reminder to upgrade their Home app by February 10, 2026. Apple says users who do not upgrade may experience issues with accessories and automations, or lose access to their smart...
Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Foldable Thumb

First Foldable iPhone Design Details Revealed

Monday February 2, 2026 7:19 am PST by
Apple's first foldable iPhone will feature relocated volume buttons, an all-black camera plateau, a smaller Dynamic Island, and more, according to design leaks from a known Weibo leaker. The user known as "Instant Digital" today claimed to share several key details about the design of the foldable iPhone: The volume buttons will be located on the top edge of the device, aligned to the...

Top Rated Comments

BootsWalking Avatar
37 months ago
Adobe says that the new Premiere Pro is the "fastest and most reliable version" to date with background auto save, system reset options

Premiere is so reliable they added a feature to automatically back up your projects and restart the app when it crashes. This is called giving up.
Score: 15 Votes (Like | Disagree)
HobeSoundDarryl Avatar
37 months ago

Curious to see if Apple announces anything for Final Cut for NAB...would also be an appropriate time to release the Mac Pro.
"Introducing Siri AI for Final Cut Pro. We think you will love it."

Later: "Siri, open Final Cut Pro"

Siri: "I don't know what you mean by open Final Cut Pro. Here's what I found on the web for open Final Cut Pro." ;)
Score: 15 Votes (Like | Disagree)
cateye Avatar
37 months ago

Curious to see if Apple announces anything for Final Cut for NAB
haha. Sure. Just as soon as they find the one developer who still works on it, part time, on weekends.
Score: 9 Votes (Like | Disagree)
blazerunner Avatar
37 months ago

I bought Adobe stock when they purchased Figma. And it was right before AI started blowing up. As long as Adobe learns how to leverage AI in their programs, they are a safe buy for huge growth.
... humble brag about your stocks. There's more to life than just boasting about all your money.
Score: 4 Votes (Like | Disagree)
Populus Avatar
37 months ago
The revolution has just started. And it’s not going to stop.

I just hope that Apple doesn’t lose this train, because it could leave them well behind Microsoft and other companies like now Adobe.

Same goes for smaller developers, although it would greatly help them if Apple invested in iOS/macOS APIs oriented towards this new technology and making it easily available to all sorts of apps.
Score: 4 Votes (Like | Disagree)
HobeSoundDarryl Avatar
37 months ago

Another nail in Final Cut Pro’s coffin. Apple’s glory days are long over. Where’s the innovation Tim Cook?
This seems a bit premature. AI contributions might be a present day novelty. I'm not aware of any AI platform with human creativity able to create a whole show or movie that will be interesting. I suspect that current AI developed to such a level would take on some noticeable patterns such that one could feel like they are seeing the same kinds of stories over and over again because the programming underpinning it lacks "soul."

A human brain in charge might notice patterns and "do something different." AI will probably just crank out the sameness and not give it a "thought."

Yes, AI might get to a point where one could ask it to create a show or movie with a unique story and manage continuity so that past shows/movies are properly remembered and influence new stories, etc. but I'm skeptical that any of the underpinning technology is even close to that level of intelligence yet. We humans don't even quite have that down yet. If we humans are doing the programming and haven't perfected continuity yet ourselves, how can we write the code that perfects it for AI?

Right now, one can ask it for what might be called fantasy creations: "Draw a combination of Mic Jagger and a Giraffe." All of that will be "fun" and interesting for a while. And then it will get old...



Creating whole stories that are consistently interesting to the biological creatures is a much more ambitious target. To get there seems like AI would have to be as conscious, creative, wise, etc as upwards of teams of humans working together. Can AI creatively come up with plot twists that work in the story but one can't see coming? Is that possible? Anything is possible. Are we there yet such that we can hammer nails in coffins? I don't think so.

Can we get to a time where AI is that rich? Probably. But that probably also potentially triggers Skynet scenarios where the then superior minds decide they no longer need the inferior minds. Like the old 'tree falling in the forest' bit, if a human is not around to appreciate that level of AI, does it ever exist? Only "it" may know eventually... and then could "it" even care? It's hard to envision the AI of a T-1000 sitting around watching I Love Lucy for "fun."

Attachment Image
Score: 3 Votes (Like | Disagree)