New iMac Not Expected to Launch Until Late 2023 at Earliest
Apple has no plans to launch a new 24-inch iMac until late 2023 at the earliest, according to Bloomberg's Mark Gurman. In his newsletter today, he reiterated his expectation that Apple will skip updating the iMac with the M2 chip and instead wait to release a model with the M3 chip, which has yet to be announced.
"I haven't seen anything to indicate there will be a new iMac until the M3 chip generation, which won't arrive until the tail end of this year at the earliest or next year," wrote Gurman. "So if you want to stick with the iMac, you'll just have to sit tight."
Apple's M3 chip is expected to be manufactured based on TSMC's latest 3nm process, providing additional performance and power efficiency improvements. The M3 chip is also expected to be used in a new MacBook Air rumored to launch by the second half of 2023, and potentially in future versions of the 13-inch MacBook Pro and Mac mini. By comparison, the M2 chip is built on TSMC's second-generation 5nm process.
Apple last updated the iMac in April 2021 with the M1 chip and a new ultra-thin design available in seven colors, including green, yellow, orange, pink, purple, blue, and silver. It is currently the only iMac available new, as the Intel-based 27-inch iMac and iMac Pro were both discontinued within the past two years. Gurman has previously claimed that a larger iMac could return, but he did not share any new info about that possibility today.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
