Apple Event in April? Recapping the Latest iPad Pro, AirPods, and AirTags Rumors

It's been a whirlwind of a month for Apple rumors. First, we heard from leaker Jon Prosser that an Apple Event was planned for March 16, but that was ruled out by Bloomberg's Mark Gurman. Once that date passed, Prosser and other leakers then suggested there would be an Apple Event on March 23, which is seemingly not happening either.

aipad pro tags slight tweak feature
With attention now shifting to April, we've put together this recap of where things stand.

Rumors Shift to April

The first word that Apple might have April announcements planned came from Japanese website Mac Otakara back in early January. Citing supply chain sources, the blog claimed that Apple would release second-generation AirPods Pro and a third-generation iPhone SE in April, but the report did not specify whether the products would be announced at an event or with press releases. Apple analyst Ming-Chi Kuo has since claimed that a new iPhone SE will not be released until 2022, but new AirPods Pro are still possible this spring.

April talk intensified this week, starting with a report from Taiwanese supply chain publication DigiTimes that claimed volume shipments of Mini-LED display components for a new 12.9-inch iPad Pro will begin in the second quarter of 2021, which spans April through June. This was followed by a report from Gurman, who claimed that plans to announce new iPads as early as April, including new 11-inch and 12.9-inch iPad Pro models.

Notably, Gurman claimed that the new iPad Pro models could feature a Thunderbolt connector. This rumor certainly sounds plausible, as the new iPad Pro models are expected to be equipped with a faster A14X chip based on the M1 chip in the latest Macs, and the M1 chip supports Thunderbolt. And since Thunderbolt uses the USB-C connector design, the new iPad Pro models would still work with existing USB-C chargers and accessories.

As widely rumored, Gurman said Apple is looking to include Mini-LED backlighting on the new 12.9-inch iPad Pro at a minimum, suggesting that Mini-LED display technology might be exclusive to the larger model, at least for now.

Kuo added to the pile on early Thursday, claiming that mass production of Mini-LED iPads will begin in mid-to-late April.

Apple Event in April?

Apple's last April event was in 2010, when the late Steve Jobs announced the developer preview of iPhone OS 4 (later renamed to iOS 4) at Apple's small Town Hall conference center at its former Infinite Loop headquarters.

According to Prosser, though, Apple does plan to host an April event this year. In a YouTube video today, Prosser said that he was actually told by a "vague and mysterious" source who has been "100% accurate" that there would be an April event back in late February, but Prosser thought that an April event made "little to no sense" and he was more inclined to believe his sources mentioning a March 23 event.

Prosser himself acknowledges that it's worth treating this April event rumor with some skepticism since it would be Apple's first April event in 11 years, but he emphasized his source's perfect track record. It's also worth noting that Prosser has been inaccurate about three consecutive event date rumors, including a November 17 event, a March 16 event, and a March 23 event (barring a last-minute announcement).

What About the Rest of March?

With both Gurman and Kuo indicating that new iPads are unlikely to be announced until at least April, and Kuo recently claiming that mass production of third-generation AirPods is now scheduled for the second half of 2021, the list of new Apple products that could be unveiled in March is starting to shrink.

However, a new "Items" tab enabled by default in the Find My app in the iOS 14.5 beta has led to some hope that Apple's long-awaited AirTags item trackers will finally be released soon. Apple said iOS 14.5 will be released in "early spring," but a specific release date remains unclear. If the Release Candidate version ends up being seeded next week, then iOS 14.5 could be released around Monday, March 29 or Tuesday, March 30.

Apple could opt to introduce the AirTags and/or other new products with press releases as it did last spring, including updated iPad Pro and MacBook Air models on March 18 and the second-generation iPhone SE on April 15.

At a minimum, Gurman's report this week said AirTags are still "planned for this year."

All in all, while rumors have been all over the map as of late, it seems like there is enough smoke to suggest that at least some new products will be announced within the next six weeks or so. Whether any of the product announcements come in these final days of March or in April, or at an event or otherwise, remains to be seen.

Related Roundups: AirPods 4, AirPods Pro 3, iPad Pro
Related Forum: AirPods

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Top Rated Comments

Sebosz Avatar
60 months ago
So we still calling Prosser “leaker” given the fact that he's been wrong about three consecutive Apple Event dates in a row? Wow. Okay. You can do better than this, MacRumors.

At this point I’m wondering why you didn’t write about this guy’s predictions


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Score: 16 Votes (Like | Disagree)
SirAnthonyHopkins Avatar
60 months ago
Prosser just throwing enough **** at the wall and hoping something sticks.


I have nothing against the guy personally, but I'm not really sure why MacRumors keeps reporting on things he's saying at this point. His success rate is so low that there literally might as well be articles about any random Twitter account making Apple predictions.
Score: 11 Votes (Like | Disagree)
HiVolt Avatar
60 months ago
Just stop speculating and wait for an announcement... This is getting tiring to look at every other day.
Score: 7 Votes (Like | Disagree)
Bdub12 Avatar
60 months ago
I'd be happy with an Apple TV launching via press release at any moment. We don't need an event for that.
Score: 6 Votes (Like | Disagree)
Dave245 Avatar
60 months ago
I think Apple gave out wrong information to try and smoke out people leaking to Prosser and all the others. I’m very sceptical about an April event tho, mainly because Apple haven’t held an April event in many years (as mentioned in the article.)
Score: 5 Votes (Like | Disagree)
verniesgarden Avatar
60 months ago
Airtags are the new PowerBook G5
Score: 5 Votes (Like | Disagree)