Apple and Cloudflare Develop New Privacy-Focused Internet Protocol

Cloudflare has today announced that it has developed a new internet protocol, in collaboration with engineers from Apple and Fastly, focused on privacy (via TechCrunch).

cloudflare logo dark

The protocol, dubbed "Oblivious DNS-over-HTTPS," or "ODoH," makes it more difficult for internet service providers to know which websites users have visited.

When visiting a website, browsers use a DNS resolver to convert web addresses into machine-readable IP addresses to locate where the page is located. However, this is an unencrypted process and ISPs can see the DNS query and conclude which websites their users have visited. Internet service providers are also able to sell this information to advertisers.

Innovations such as DNS-over-HTTPS, or DoH, have added encryption to DNS queries. While this may dissuade bad actors who may wish to hijack DNS queries to point victims to malicious websites, DNS resolvers are still able to see which websites are being visited.

ODoH decouples DNS queries from individual users, so the DNS resolver cannot know which websites have been visited. This is achieved by encrypting the DNS query before passing it through a proxy server. This way, the proxy cannot see the query and the DNS resolver cannot see who originally sent it.

"What ODoH is meant to do is separate the information about who is making the query and what the query is," said Cloudflare's head of research, Nick Sullivan.

Page loading times and browsing speeds are said to be "practically indistinguishable" when using the ODoH protocol, according to Sullivan.

However, ODoH is only able to ensure privacy when the proxy and the DNS resolver are not controlled by the same entity. This means that ODoH will depend on companies offering to run proxies, otherwise the "separation of knowledge is broken."

While a few unnamed partner organizations are already running proxies, allowing early adopters to use ODoH using Cloudflare's 1.1.1.1 DNS resolver, the vast majority of users will have to wait until the technology is directly baked into browsers and operating systems.

Though it will likely first need to be certified as a standard by the Internet Engineering Task Force, considering that Apple was directly involved in developing the technology, it is not unreasonable to expect Apple to be among the first to integrate it in the future.

Popular Stories

iOS 26

6 New Things Your iPhone Can Do in iOS 26.1

Wednesday October 29, 2025 4:22 am PDT by
Apple is about to drop iOS 26.1, the first major point release since iOS 26 was rolled out in September, and there are at least six notable changes and improvements to look forward to. We've rounded them up below. Apple has already provided developers and public beta testers with the release candidate version of iOS 26.1, which means Apple will likely roll out the update to all compatible...
ios 26 1 slide to stop

iOS 26.1 Brings Back 2007 Feature in New Way

Friday October 31, 2025 1:40 pm PDT by
The upcoming iOS 26.1 update includes a small but helpful change for iPhones, and it could prevent you from running late to something important. Specifically, when an alarm goes off in the Clock app, there is a new "slide to stop" control on the screen for turning off the alarm. On previous iOS 26 versions, there is simply a large "stop" button, which could be accidentally tapped. The new ...
iOS 26

iOS 26.1 Coming Soon: New Features for Your iPhone and Release Date

Monday October 27, 2025 7:55 am PDT by
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more. Below, we outline key details about iOS 26.1. Release Date Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
M5 MacBook Pro

Waiting for New Macs? Apple Just Shared Bad News

Friday October 31, 2025 7:32 am PDT by
Apple has just given a strong indication that it will not be releasing any additional new Macs for the remainder of the year. Apple's CFO Kevan Parekh dropped the hint during the company's earnings call on Thursday:On Mac, keep in mind, we expect to face a very difficult compare against the M4 MacBook Pro, Mac mini, and iMac launches in the year-ago quarter.Parekh essentially gave a heads up ...
iPhone 17 Pro Cosmic Orange

8 Reasons to Wait for Next Year's iPhone 18 Pro

Thursday October 30, 2025 4:42 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
maxresdefault

Apple TV 4K Could Still Launch Before 2025 Ends: All the Rumored Features

Monday October 27, 2025 4:51 pm PDT by
Apple is designing an updated version of the Apple TV 4K, and rumors suggest that it could come out sometime in the next couple of months. We're not expecting a major overhaul with design changes, but even a simple chip upgrade will bring major improvements to Apple's set-top box. Subscribe to the MacRumors YouTube channel for more videos. We've rounded up all the latest Apple TV rumors. ...
ipad mini 7 feature blue

OLED iPad Mini: Release Date, Pricing, and What to Expect

Wednesday October 29, 2025 7:13 am PDT by
Rumors are stoking excitement for the next-generation iPad mini that Apple is reportedly close to launching. So what should we expect from the successor to the iPad mini 7 that Apple released over a year ago? Read on to find out. Processor and Performance Apple is working on a next-generation version of the iPad mini (codename J510/J511) that features the A19 Pro chip, according to...
Coffee Burgundy and Purple iPhone 18 Pro Mock 1

Leaker Outlines Potential New Colors for iPhone 18 Pro

Friday October 31, 2025 8:28 am PDT by
Apple's iPhone 18 Pro models could be available in new rich and warm color option, according to a known leaker. The Weibo user known as "Instant Digital" today suggested that next-year's iPhone 18 Pro models will be available in at least one of the following color options: Coffee, purple, and burgundy. The iPhone XR, iPhone 11, iPhone 12, iPhone 14, and iPhone 14 Pro were all available in ...
apple tv hd

Apple Launched Its Big New Vision for TV 10 Years Ago Today

Thursday October 30, 2025 8:58 am PDT by
Apple launched the Apple TV HD, the Siri Remote, tvOS, and their accompanying App Store a decade ago today, marking a major overhaul of the device. The new vision for the Apple TV was unveiled on September 9, 2015 during Apple's "Hey Siri" event in San Francisco, where CEO Tim Cook introduced the device with the statement, "The future of TV is apps." The announcement represented a major...

Top Rated Comments

chucker23n1 Avatar
64 months ago

SO i can use it right now by just changing my DNS to 1.1.1.1?
No. That’ll change you to DoH, if your resolver supports it. ODoH isn’t yet implemented anywhere.
Score: 8 Votes (Like | Disagree)
ArPe Avatar
64 months ago

I use OpenDNS

https://en.wikipedia.org/wiki/OpenDNS

208.67.222.222
208.67.220.220
That doesn’t protect you from your ISP’s eyes and selling your browsing data. Ali and Bob in tech support still know you’re into dwarf domination cosplay.
Score: 8 Votes (Like | Disagree)
thederby Avatar
64 months ago

Who TF is "Fastly"?

only one of the top three CDNs on the planet.
Score: 7 Votes (Like | Disagree)
locovaca Avatar
64 months ago

You have to trust the resolver and if you have content filtering in use that uses DNS based filtering, this is not a good thing. That said, I have found cloudflare to be very fast and secure. Since I do use content filtering and ad blocking, I use pihole with unbound and it has been great.
Yup, and now we’re running into the issue of apps and devices that ignore DNS servers offered up by your router and instead hardcode Google or others so they can defeat DNS based add blockers. This is just another attempt to keep ads working under the guise of “security.”
Score: 5 Votes (Like | Disagree)
Helmlein Avatar
64 months ago
DNS resolution is something that should be implemented for the OS, not in the browser. The browser in turn can query the OS resolver library. Therefore: thanks but no thanks. Better implement those in the OS resolver library, so ALL applications can benefit.

And businesses will know how to configure their MITM-proxies to prevent (O-)DoH or DoT anyway; this will just help the likes of BlueCoat.

H.
Score: 5 Votes (Like | Disagree)
chucker23n1 Avatar
64 months ago

DNS resolution is something that should be implemented for the OS, not in the browser. The browser in turn can query the OS resolver library. Therefore: thanks but no thanks. Better implement those in the OS resolver library, so ALL applications can benefit.
Apple will most likely implement this in the OS, so…
Score: 3 Votes (Like | Disagree)