Everything Apple Announced at Today's Event in 7 Minutes - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Everything Apple Announced at Today's Event in 7 Minutes

Apple today held its annual iPhone-centric event, introducing the new iPhone 12 mini, iPhone 12, iPhone 12 Pro, iPhone 12 Pro Max, and, as a bonus, HomePod mini and new MagSafe charging options for iPhones.


It took Apple an hour to introduce the new devices during the "Hi, Speed" event, but we've recapped all of the announcements in just seven minutes for our readers who want a no-frills but thorough overview of all the announcements.

All of our event coverage is also available below, so make sure to check out our articles so you don't miss any information about Apple's newest products.

iPhone 12 Lineup

MagSafe Chargers and Accessories

HomePod mini

Other Announcements

Apple Videos

Apple shared several videos during its keynote event highlighting new products. We've embedded them below for those who missed seeing the event live.




The full Apple event livestream can be rewatched on YouTube or on the Apple Event website.


The iPhone 12 and iPhone 12 Pro will be available for pre-order this Friday, with a launch to follow on October 23. The ‌iPhone 12 Pro Max‌ and ‌iPhone 12 mini‌ will be available for pre-order on November 6, with a launch to follow on November 13.

Related Forum: iPhone

Popular Stories

iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Later This Year With These 12 New Features

Wednesday March 18, 2026 7:39 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component...
ios 26 4 yellow

Here Are Apple's Release Notes for iOS 26.4

Wednesday March 18, 2026 11:56 am PDT by
Apple provided developers and public beta testers with the release candidate versions of iOS 26.4 and iPadOS 26.4, which means we're going to see a public launch as soon as next week. The RC versions of the software include Apple's official release notes, giving us final details on what's included in the update. Apple Music - Playlist Playground (beta) generates a playlist from your...
imac video apple feature

Apple Released Yet Another New Product Today

Friday March 20, 2026 2:39 pm PDT by
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and Nike Powerbeats Pro 2. iPhone 17e features the same overall design as the...

Top Rated Comments

ChrisMoBro Avatar
71 months ago
The actual event could have been 7 minutes.
Score: 33 Votes (Like | Disagree)
71 months ago
How disappointing that you need to buy the Pro Max to get the best camera. I simply can't have a screen that large.
Score: 25 Votes (Like | Disagree)
71 months ago
makes no sense to not include a charging brick when they include a new cable that if you have an iphone won't plug into your existing charging bricks
Score: 19 Votes (Like | Disagree)
C. Robert Avatar
71 months ago
No plug
No ear buds
smaller packaging
cheaper shipping
less pieces to manufacturer = Apple saving money but not the consumer. Shame on them.
Score: 19 Votes (Like | Disagree)
C. Robert Avatar
71 months ago

Faster processor, better camera, and more storage for same price.
They do that every year. They should have been ashamed of themselves for offering 64 GB on a pro labeled device also.
Score: 14 Votes (Like | Disagree)
JPSaltzman Avatar
71 months ago
I know the difference between bits and bytes when it comes to Apple:

"Bits" are what Apple takes away from every new product release of very same product. They take away the earphone jack, then the power adapter, then the physical home button, the "opening the package experience" (so many YouTubers will really be missing that one!), a little bit here, and little bit there.... adds up to Lots of Bits.

"Bytes" is what I say to Apple with every new release that takes away one or more of many favorite features (or forces a lame, buggy major update on you): "Oh, that bytes!" "Byte me, Apple!"
Score: 11 Votes (Like | Disagree)
Related Apple News: Iphone | Technology | Business | Sport | Reviews