Apple Signs Deal to Create Shows Based on 'Where the Wild Things Are'

Apple has inked a deal with the Maurice Sendak Foundation and plans to create Apple TV+ kids shows and specials based on the popular book "Where the Wild Things Are," according to The Hollywood Reporter.

wherethewildthingsare
Under the terms of the deal, Apple and The Maurice Sendak Foundation will "reimagine new children's series and specials based" on the author's illustrations and books, which include "Where the Wild Things Are," "In the Night Kitchen," "Outside Over There," and "The Nutshell Library."

This is the first time that the Maurice Sendak Foundation has established a multi-year overall agreement with a streaming television service. Writer, director, and Sendak collaborator Arthur Yoinks will work with Apple to develop various projects.

There's no word on what Apple paid for access to Maurice Sendak's characters, but Apple has also signed overall content deals with the Jim Henson Company for a Fraggle Rock series, Sesame Workshop for various TV shows like "Helpsters," and WildBrain (formerly DHX Media) for Peanuts content like "Snoopy in Space."

Back in 2009, director Spike Jonze worked with Maurice Sendak for a "Where the Wild Things Are" film, and it sounds like Apple's deal will focus on television content rather than another movie.

Popular Stories

ios 26 1 slide to stop

iOS 26.1 Brings Back 2007 Feature in New Way

Friday October 31, 2025 1:40 pm PDT by
The upcoming iOS 26.1 update includes a small but helpful change for iPhones, and it could prevent you from running late to something important. Specifically, when an alarm goes off in the Clock app, there is a new "slide to stop" control on the screen for turning off the alarm. On previous iOS 26 versions, there is simply a large "stop" button, which could be accidentally tapped. The new ...
M5 MacBook Pro

Waiting for New Macs? Apple Just Shared Bad News

Friday October 31, 2025 7:32 am PDT by
Apple has just given a strong indication that it will not be releasing any additional new Macs for the remainder of the year. Apple's CFO Kevan Parekh dropped the hint during the company's earnings call on Thursday:On Mac, keep in mind, we expect to face a very difficult compare against the M4 MacBook Pro, Mac mini, and iMac launches in the year-ago quarter.Parekh essentially gave a heads up ...
iPhone 17 Pro Cosmic Orange

8 Reasons to Wait for Next Year's iPhone 18 Pro

Thursday October 30, 2025 4:42 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
iOS 26

6 New Things Your iPhone Can Do in iOS 26.1

Wednesday October 29, 2025 4:22 am PDT by
Apple is about to drop iOS 26.1, the first major point release since iOS 26 was rolled out in September, and there are at least six notable changes and improvements to look forward to. We've rounded them up below. Apple has already provided developers and public beta testers with the release candidate version of iOS 26.1, which means Apple will likely roll out the update to all compatible...
Apple Foldable Thumb

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Friday October 31, 2025 8:52 am PDT by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Below, we've collated an updated set of key details that have been leaked about Apple's foldable iPhone so far. Ove...
Coffee Burgundy and Purple iPhone 18 Pro Mock 1

Leaker Outlines Potential New Colors for iPhone 18 Pro

Friday October 31, 2025 8:28 am PDT by
Apple's iPhone 18 Pro models could be available in new rich and warm color option, according to a known leaker. The Weibo user known as "Instant Digital" today suggested that next-year's iPhone 18 Pro models will be available in at least one of the following color options: Coffee, purple, and burgundy. The iPhone XR, iPhone 11, iPhone 12, iPhone 14, and iPhone 14 Pro were all available in ...
apple tv hd

Apple Launched Its Big New Vision for TV 10 Years Ago Today

Thursday October 30, 2025 8:58 am PDT by
Apple launched the Apple TV HD, the Siri Remote, tvOS, and their accompanying App Store a decade ago today, marking a major overhaul of the device. The new vision for the Apple TV was unveiled on September 9, 2015 during Apple's "Hey Siri" event in San Francisco, where CEO Tim Cook introduced the device with the statement, "The future of TV is apps." The announcement represented a major...
iOS 26

Apple This November: iOS 26.2 Beta, Rumored New Products, and More

Thursday October 30, 2025 12:42 pm PDT by
Tomorrow is Halloween, and then November is upon us. Below, we outline what to expect from Apple next month, as the slower holiday season approaches. Apple is expected to kick off November by releasing iOS 26.1, iPadOS 26.1, macOS 26.1, watchOS 26.1, tvOS 26.1, and visionOS 26.1. With beta testing now wrapped up, the updates will likely be released this Monday, November 3 or Tuesday,...
iOS 26

iOS 26.1 Coming Soon: New Features for Your iPhone and Release Date

Monday October 27, 2025 7:55 am PDT by
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more. Below, we outline key details about iOS 26.1. Release Date Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
maxresdefault

Apple TV 4K Could Still Launch Before 2025 Ends: All the Rumored Features

Monday October 27, 2025 4:51 pm PDT by
Apple is designing an updated version of the Apple TV 4K, and rumors suggest that it could come out sometime in the next couple of months. We're not expecting a major overhaul with design changes, but even a simple chip upgrade will bring major improvements to Apple's set-top box. Subscribe to the MacRumors YouTube channel for more videos. We've rounded up all the latest Apple TV rumors. ...

Top Rated Comments

Apple_Robert Avatar
70 months ago

Why? the movie was so terrible and depressing. Surely we don't need more of those.
”I am serious and don‘t call me Shirley.” :p
Score: 6 Votes (Like | Disagree)
topdrawer Avatar
70 months ago
hope it's nothing like the movie.
Score: 6 Votes (Like | Disagree)
citysnaps Avatar
70 months ago
Seeing a lot of his work, Sendak was a gifted artist and illustrator. This will take off and is an excellent move by Apple.
Score: 5 Votes (Like | Disagree)
ipedro Avatar
70 months ago

How is Apple making $$$ over this? I dont understand.
You’re focusing too narrowly on the most direct kind of investment and return. Apple isn’t depending on selling subscriptions to get a return on what they’ve paid for tv+ content.

This is a future forward play. While productivity software was the most predominant use for Macs, and apps, including entertainment, the most common use for iOS devices, video content is quickly dominating the overwhelming time spent on Apple devices. Allowing Netflix, Disney and other major players to have complete leverage over the user experience on Apple devices would corner the company into losing control of its platforms. Netflix has already been using its weight to push Apple around.

Apple is a trillion dollar company because of the consistent experience they’re able to provide their users across their ecosystem and they’ve controlled that experience because they own and run the App Store. They have no such control over video content. While they don’t have to make all the content or even a large part of it, providing their own reference baseline like they did with iLife and iWork apps, they’ll be able to guide the other big video streamers along. They can only do this by becoming one of them.

Is a $2 billion a year investment worth it to maintain a $1 trillion dollar company?
Score: 5 Votes (Like | Disagree)
mdriftmeyer Avatar
70 months ago

Does everything ever written have to become a series or movie (or both) at some point?
It beats the hell out of rehashed medical, police, military hero dramas
Score: 4 Votes (Like | Disagree)
topdrawer Avatar
70 months ago
i don't mind dark and depressing. just don't bore me.
Score: 4 Votes (Like | Disagree)