Microsoft Takes on Apple's Entry-Level iPad With 10-inch 'Surface Go' Starting at $399

Microsoft yesterday unveiled the 10-inch Surface Go, the company's smallest and lightest tablet computer to date. Priced at $399, the device is aimed at the same $500-and-under market as Apple's 9.7-inch iPad, which starts at $329.

Looks-wise, the Go is basically a smaller version of the $799 Surface Pro, including the integrated kickstand and a front-facing camera above the 1800 x 1200 resolution IPS touchscreen display.

surface go
On the right side of the Go is a magnetic Surface Connector port for charging and connecting to a desktop dock, one USB-C port, and a headphone jack, with a microSD card slot located underneath the hinge.

Inside, the Go features a fanless Kaby Lake dual-core Intel Pentium Gold processor, 4GB or 8GB RAM, and 64GB or 128GB solid-state storage. Microsoft claims the Go has up to 9 hours of battery life.

Weighing in at 1.15lbs, the Go is slightly heavier than Apple's iPad. Like the Surface Pro, the Go supports the $99 Surface Pen (Apple added Apple Pencil support to its $329 iPad in March) and optional keyboard cover, which starts at $99 in black, with four color options costing $129. The optional Surface Mobile Mouse costs $35.


Off the shelf, Surface Go devices will run Windows 10 in "S mode", a streamlined version of Microsoft's desktop OS that only runs verified apps downloaded from the Windows Store, although customers can switch to the regular version of Windows 10 at no additional cost. For business customers, Microsoft is also offering a Surface Go with Windows 10 Pro installed for $449.

The $399 Surface Go ships August 2 in the U.S. and two dozen other markets, with Wi-Fi versions available initially and LTE versions to come later in the year.

Related Roundup: iPad
Buyer's Guide: iPad (Caution)
Related Forum: iPad

Popular Stories

iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
iOS 26 Home Feature

Apple Gives Final Warning to Home App Users

Tuesday February 3, 2026 8:55 am PST by
In 2022, Apple introduced a new Apple Home architecture that is "more reliable and efficient," and the deadline to upgrade and avoid issues is fast approaching. In an email this week, Apple gave customers a final reminder to upgrade their Home app by February 10, 2026. Apple says users who do not upgrade may experience issues with accessories and automations, or lose access to their smart...
Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Foldable Thumb

First Foldable iPhone Design Details Revealed

Monday February 2, 2026 7:19 am PST by
Apple's first foldable iPhone will feature relocated volume buttons, an all-black camera plateau, a smaller Dynamic Island, and more, according to design leaks from a known Weibo leaker. The user known as "Instant Digital" today claimed to share several key details about the design of the foldable iPhone: The volume buttons will be located on the top edge of the device, aligned to the...

Top Rated Comments

the-msa Avatar
99 months ago
Windows S is going to hamstring this, given that you can only run apps from the windows app store.
no hamstring since you can upgrade to regular windows for free.
Score: 31 Votes (Like | Disagree)
sracer Avatar
99 months ago
Who is this for?
Those who want to experience the pain of Windows 10 in a more portable and affordable form-factor. :p
Score: 20 Votes (Like | Disagree)
flyinmac Avatar
99 months ago
Nice looking package with decent specs and options for the price point.
Score: 19 Votes (Like | Disagree)
architect1337 Avatar
99 months ago
There is such a lot of misinformation out there. If you are going to compare to Apple products, at least be fair. Windows 10 S means you can only install apps from the Microsoft store. It does run full Windows 10 home. You can upgrade, one way, to Windows 10 Home (Full) and install apps from anywhere. Most people, who just want to use the standard apps (Mail, Calendat, web etc) will find Windows 10 S more secure (which it is) compared to unrestricted. This is similar to Mac's Gatekeeper where you can set up a Mac to only install from App Store. An advantage of Gatekeeper is that you can turn this on. The downside is you can't get a Mac for $400 so with iOs, there is only the store.

Apart from that - it all depends if you want to use Windows or iOS. To me - the specs seem reasonable. You are not going to be gaming but you'll be able to use it as a good educational product if you want. I think it's a serious contender to the iPad if Windows is your thing. The only downside is it's too expensive once you add a keyboard (which you'll probably need) - wheras for an iPad, you can easily get away with not having one.
Score: 16 Votes (Like | Disagree)
farewelwilliams Avatar
99 months ago
no thanks. i'll wait until Microsoft figures out how to do Windows Updates properly.
Score: 15 Votes (Like | Disagree)
jayducharme Avatar
99 months ago
I’m sure it will provide the same delightful user experience for which MS is famous.
Score: 15 Votes (Like | Disagree)