Apple has started blocking developers from promoting their apps by using a price in the app's name, reports VentureBeat. For approximately the last month, apps that use "free" or other pricing information in their metadata have been blocked in iTunes Connect submissions.
Apps that use "Free" in their titles are receiving the following rejection notice after being submitted for review:
Your app's name, icons, screenshots, or previews to be displayed on the App Store include references to your app's price, which is not considered a part of these metadata items.
Please remove any references to your app's price from your app's name, including any references to your app being free or discounted. If you would like to advertise changes to your app's price, it would be appropriate to include this information in the app description. Changes to your app's price can be made in the Pricing and Availability section of iTunes Connect.
An Apple spokesperson VentureBeat contacted confirmed the changes but declined to offer any additional information.
Given that there are still dozens of apps in the App Store that use "Free" in their title, such as Disney's "Where's My Water? Free" or "Doodle Jump FREE," it appears this is a new policy that will affect app submissions going forward. It's not clear if Apple will make apps that are already in the App Store implement a title change.
In related App Store news, Apple appears to have mistakenly approved Metadata, an app that sends a notification when a U.S. drone strike is reported in the news.
The app, which had previously been rejected a dozen times before, was approved this morning and then pulled just hours later, suggesting its temporary approval was an accident. Previously, the app was approved in 2014 and was in the App Store for almost a year before being removed.
Wednesday October 29, 2025 4:22 am PDT by Tim Hardwick
Apple is about to drop iOS 26.1, the first major point release since iOS 26 was rolled out in September, and there are at least six notable changes and improvements to look forward to. We've rounded them up below.
Apple has already provided developers and public beta testers with the release candidate version of iOS 26.1, which means Apple will likely roll out the update to all compatible...
Friday October 31, 2025 1:40 pm PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a small but helpful change for iPhones, and it could prevent you from running late to something important.
Specifically, when an alarm goes off in the Clock app, there is a new "slide to stop" control on the screen for turning off the alarm. On previous iOS 26 versions, there is simply a large "stop" button, which could be accidentally tapped.
The new ...
Monday October 27, 2025 7:55 am PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
Below, we outline key details about iOS 26.1.
Release Date
Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
Thursday October 30, 2025 4:42 am PDT by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Friday October 31, 2025 7:32 am PDT by Joe Rossignol
Apple has just given a strong indication that it will not be releasing any additional new Macs for the remainder of the year.
Apple's CFO Kevan Parekh dropped the hint during the company's earnings call on Thursday:On Mac, keep in mind, we expect to face a very difficult compare against the M4 MacBook Pro, Mac mini, and iMac launches in the year-ago quarter.Parekh essentially gave a heads up ...
Monday October 27, 2025 4:51 pm PDT by Juli Clover
Apple is designing an updated version of the Apple TV 4K, and rumors suggest that it could come out sometime in the next couple of months. We're not expecting a major overhaul with design changes, but even a simple chip upgrade will bring major improvements to Apple's set-top box.
Subscribe to the MacRumors YouTube channel for more videos.
We've rounded up all the latest Apple TV rumors.
...
Wednesday October 29, 2025 7:13 am PDT by Tim Hardwick
Rumors are stoking excitement for the next-generation iPad mini that Apple is reportedly close to launching. So what should we expect from the successor to the iPad mini 7 that Apple released over a year ago? Read on to find out.
Processor and Performance
Apple is working on a next-generation version of the iPad mini (codename J510/J511) that features the A19 Pro chip, according to...
Tuesday October 28, 2025 1:07 pm PDT by Juli Clover
Apple today provided developers and public beta testers with the release candidate versions of upcoming iOS 26.1, iPadOS 26.1, macOS Tahoe 26.1, tvOS 26.1, watchOS 26.1, and visionOS 26.1 updates for testing purposes. The RCs betas come a week after Apple released the fourth betas.
The new betas can be downloaded from the Settings app on a compatible device by going to General > Software...
Apple launched the Apple TV HD, the Siri Remote, tvOS, and their accompanying App Store a decade ago today, marking a major overhaul of the device.
The new vision for the Apple TV was unveiled on September 9, 2015 during Apple's "Hey Siri" event in San Francisco, where CEO Tim Cook introduced the device with the statement, "The future of TV is apps." The announcement represented a major...
One of the reasons I don't browse for apps is all of the junk titles that I see. It's like a cess pool of uncertainty.
A developer should release ONE app, a good app, and then have upgrade options within it. Not 10 different variations of the same app at different price points!
In related App Store news, Apple appears to have mistakenly approved ('https://theintercept.com/2017/03/28/after-12-rejections-apple-accepts-app-that-tracks-u-s-drone-strikes/') Metadata, an app that sends a notification when a U.S. drone strike is reported in the news.
The app, which had previously been rejected a dozen times before, was approved this morning and then pulled just hours later, suggesting its temporary approval was an accident. Previously, the app was approved in 2014 and was in the App Store for almost a year before being removed.
So why doesn't Apple just block every major news app for reporting violent crime or attacks because someone may find it "objectionable"? Probably because this has more to do with censorship than objectionable content...
One of the reasons I don't browse for apps is all of the junk titles that I see. It's like a cess pool of uncertainty.
A developer should release ONE app, a good app, and then have upgrade options within it. Not 10 different variations of the same app at different price points!
I really wish Apple had a better way to search apps. I mean, the process of searching for apps could be improved SO easily it is just baffling to me that they have not implemented any improvements to searching for apps. So much junk and app pollution it's almost like spam these days.
Years ago the Mac had a good "search" function, then they had "Sherlock" and now "Spotlight", and it's like the idea of searching for files has become a totally lost art - it's incredibly dumb how poorly Apple has implemented "find" and "search" functions in iOS, Apple OS, and the App Store, and even the friggin music store! I mean dang it's stupid how poorly ANY apple search function works. I mean finding stuff DOES NOT work with Apple these days - nobody has noticed? Anyone out there remember Eudora for Email? It was awesome and it had a search function that worked. With Apple Mail app and Spotlight I cannot find anything anymore (for the last 10 years).
Sorry to rant, but I just got to thinking how much better search functions were back in the 1990's. The world has gotten dumber in some ways. Or maybe I am just old?
I think this idea of "top 40" music, or the "top grossing movies" is stupid. Who cares what music or movie is making the most money? Same for apps. I mean I will glance at what is trending popular, but if I come to look for a calculator app that has some spreadsheet type functions in it, I want to get some relevant results from the App Store - instead I get crap. Meta data that is searchable would be nice. I think Apple collects meta data for apps, but then their stupidly designed search engine misses the point entirely. Just a gut feeling. Hope I'm not wasting your time with my rant.
Apple has started blocking developers from promoting their apps by using a price in the app's name, reports VentureBeat. For approximately the last month, apps that use "free" or other pricing information in their metadata have been blocked in iTunes Connect submissions.
