General Electric has unveiled its new line "Link" smart LED light bulbs, which can be controlled by an iOS device and start at $15 for individual bulbs and $49 for a starter kit complete with two bulbs and a link hub. The product is being developed in collaboration with design company Quirky, which will make the smart LED bulb accessible in a future update to its Wink [Direct Link] app.

GE Link2
The GE Link will be available in three variations:

- 60-watt replacement soft white (2700K) LED bulb, or A19 shape, commonly used for general lighting in table and floor lamps.
- Indoor soft white (2700K) floodlight LED, or BR30 shape, installed as downlighting found in dining room, living room or other entertainment spaces.
- Indoor/outdoor-rated bright white (3000K) spotlight LED, or PAR 38, used for outdoor security or spotlight.

The Wink app will allow users to adjust brightness settings and create settings for specific environments and situations. Users will also be able to turn specific lights remotely at any given time, useful for vacations or extended periods away from home.

GE's Link enters a growing market of smart LED lightbulbs that is led by the Philips Hue, which was introduced two years ago and has expanded to a wide variety of products. The Philips Hue Starter Pack retails for $199 and comes with three bulbs in addition to a connection bridge, while the GE Link's starter kit is being sold for $49.

A number of companies are also creating home appliances that can be controlled by iOS devices under Apple's new HomeKit initiative, which allows products and their apps to work with iOS services using a unified protocol. Apple itself is also rumored to be developing smart home products for HomeKit.

Interested customers can pre-order the GE's line of Link smart LED lightbulbs from Home Depot's official website.

Update: As noted by some, GE's Link smart LED lightbulbs require a link hub. The link hub and two Link bulbs are being sold as a starter kit for $49.97.

Top Rated Comments

Chrjy Avatar
148 months ago
Now that's a more sensible price, hopefully that will force Philips to start looking at their own pricing model.
Score: 21 Votes (Like | Disagree)
RedTomato Avatar
148 months ago
Can't wait for this to come to the UK. Money waiting here.
Agreed, I almost bought into Phillips, this is defiantly a better price.

GE: [shakes fist] DAMN YOU PHILLIPS, DAMN YOU TO HELL, YOU AND YOUR OVERPRICED BULBS!
Score: 9 Votes (Like | Disagree)
RedTomato Avatar
148 months ago
What's with the grey fingernails?

Space Grey to you man, have you no culture?
Score: 7 Votes (Like | Disagree)
mw360 Avatar
148 months ago
Not trying to purposely pick on you but what's with the sudden influx of people spelling definitely wrong? Doesn't anyone sound out words? Defiantly means boldly resistant or challenging.

And yes, these prices are more reasonable.

That's what autocorrect does when you accidentally put the a before the n. It deletes the e for you and removes the wavy red line that would have alerted you to the error.
Score: 4 Votes (Like | Disagree)
err404 Avatar
148 months ago
I know LEDs are supposed to last an extremely long time, but still.

Frankly the bulb will probably outlast your wifi network. And good luck finding replacement part after even a few years, yet alone the life of the bulb.
Besides the wifi portion of the device probably doesn't add much "real cost" or complexity of the hardware. Making it modular would just increase the size, points of failure and probably increase the cost as well.
Due to the nature of the device they would be nearly all sold as bundles, there would just be no market to ever sell the replacement bulb without the controller.
If you want a modular solution, get a wifi wall switch instead and then use any bulb you want.
Score: 4 Votes (Like | Disagree)
err404 Avatar
148 months ago
Im assuming that these aren't colored LED light bulbs right?
These look like regular white bulbs. That said I don't really get the comparison to Hue since these don't compete in the area Philips is targeting. Nobody buys Hue solely to replace white lights.
Frankly if you just want wifi lighting, get a wifi switch, instead of wifi bulbs. At 60watts most rooms need a lot of bulbs.
Score: 4 Votes (Like | Disagree)

Popular Stories

iOS 26

iOS 26.1 Coming Soon: New Features for Your iPhone and Release Date

Monday October 27, 2025 7:55 am PDT by
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more. Below, we outline key details about iOS 26.1. Release Date Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
iOS 26

6 New Things Your iPhone Can Do in iOS 26.1

Wednesday October 29, 2025 4:22 am PDT by
Apple is about to drop iOS 26.1, the first major point release since iOS 26 was rolled out in September, and there are at least six notable changes and improvements to look forward to. We've rounded them up below. Apple has already provided developers and public beta testers with the release candidate version of iOS 26.1, which means Apple will likely roll out the update to all compatible...
maxresdefault

Apple TV 4K Could Still Launch Before 2025 Ends: All the Rumored Features

Monday October 27, 2025 4:51 pm PDT by
Apple is designing an updated version of the Apple TV 4K, and rumors suggest that it could come out sometime in the next couple of months. We're not expecting a major overhaul with design changes, but even a simple chip upgrade will bring major improvements to Apple's set-top box. Subscribe to the MacRumors YouTube channel for more videos. We've rounded up all the latest Apple TV rumors. ...
iOS 26

Apple Seeds iOS 26.1, iPadOS 26.1, and macOS Tahoe 26.1 Release Candidates

Tuesday October 28, 2025 1:07 pm PDT by
Apple today provided developers and public beta testers with the release candidate versions of upcoming iOS 26.1, iPadOS 26.1, macOS Tahoe 26.1, tvOS 26.1, watchOS 26.1, and visionOS 26.1 updates for testing purposes. The RCs betas come a week after Apple released the fourth betas. The new betas can be downloaded from the Settings app on a compatible device by going to General > Software...
M6 MacBook Pro Feature 1

M6 MacBook Pro: Release Date, Pricing, and What to Expect

Monday October 27, 2025 9:15 am PDT by
Apple this month refreshed the 14-inch MacBook Pro base model with its new M5 chip, and higher-end 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips are expected to follow in early 2026. However, these machines will represent the final update to the current design, with Apple reportedly developing a completely new version of the MacBook Pro packed with next-generation hardware...
iPhone 17 Pro Cosmic Orange

8 Reasons to Wait for Next Year's iPhone 18 Pro

Thursday October 30, 2025 4:42 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
macos tahoe

Here Are Apple's Release Notes for macOS Tahoe 26.1

Tuesday October 28, 2025 1:21 pm PDT by
Apple today provided developers and public beta testers with the release candidate version of macOS Tahoe 26.1, which means the update will likely see a public launch next week. The release candidate includes notes on what's in the update, so we have a full picture of the new features that Apple has included. macOS Tahoe 26.1 adds AutoMix support over AirPlay, improved FaceTime audio...
ipad mini 7 feature blue

OLED iPad Mini: Release Date, Pricing, and What to Expect

Wednesday October 29, 2025 7:13 am PDT by
Rumors are stoking excitement for the next-generation iPad mini that Apple is reportedly close to launching. So what should we expect from the successor to the iPad mini 7 that Apple released over a year ago? Read on to find out. Processor and Performance Apple is working on a next-generation version of the iPad mini (codename J510/J511) that features the A19 Pro chip, according to...
iPhone Car Key Kia

Another Vehicle Brand Gaining iPhone Car Keys Support

Tuesday October 28, 2025 5:27 am PDT by
Apple is preparing to bring support for its digital car key feature to Jetour vehicles, according to evidence uncovered on Apple's backend by MacRumors contributor Aaron Perris. Introduced in 2022, Car Keys allows an iPhone or Apple Watch to unlock a vehicle through the Wallet app. A digital version of a car key is stored in Wallet, and unlocking can be done by holding an Apple Watch or...