Apple's Smartphone Growth Slows as Mobile Phone Market Accelerates in 2Q 2013

Research firm IDC has released its estimates on worldwide mobile phone sales for the second quarter of 2013, showing Apple's iPhone growth slowing as it posted its second-lowest iPhone growth rate in four years with only 20% year-over-year growth compared to 52.3% growth for the entire market. However, Apple maintained a hold on the number two spot for smartphone makers behind Samsung, as other competitors LG, Lenovo, and ZTE failed to hit the 6% mark during the quarter.

idc_2Q13_smartphones

Worldwide Smartphone Shipments in 2Q13 in Millions of Units (Source: IDC)

Apple posted its second-lowest year-over-year iPhone growth rate in almost four years as some buyers presumably held off on iPhone purchases in advance of an expected next-generation device launch this fall. Nonetheless, the 31.2 million iPhones Apple shipped last quarter was impressive as its flagship iPhone 5 model, which has been in the market for three quarters, was faced with additional global competition in the form of Samsung's Galaxy S4 and HTC's critically-acclaimed One models. Apple's growth is likely to accelerate globally assuming it launches a lower-cost iPhone and continues to penetrate prepaid markets in the quarters to come.

Apple continues to benefit from the growth of smartphones, as it held onto its spot as the number three manufacturer in the world in looking at total mobile phone shipments. Apple’s overall unit shipments were up 5.2% from previous quarter, while overall market share rose 0.8% allowing the company to grab an overall 7.2% market share for the quarter.

idc_2Q13_phones

Worldwide Mobile Phone Shipments in 2Q13 in Millions of Units (Source: IDC)

Related Forum: iPhone

Popular Stories

iOS 26

iOS 26.4 and iOS 27 Features Revealed in New Leak

Friday December 12, 2025 10:56 am PST by
Macworld's Filipe Espósito today revealed a handful of features that Apple is allegedly planning for iOS 26.4, iOS 27, and even iOS 28. The report said the features are referenced within the code for a leaked internal build of iOS 26 that is not meant to be seen by the public. However, it appears that Espósito and/or his sources managed to gain access to it, providing us with a sneak peek...
Apple Logo Top Half

Early iOS 26 Software Leak Uncovers Dozens of Upcoming Apple Features

Monday December 15, 2025 3:05 pm PST by
Software from an iPhone prototype running an early build of iOS 26 leaked last week, giving us a glimpse at future Apple devices and iOS features. We recapped device codenames in our prior article, and now we have a list of some of the most notable feature flags that were found in the software code. In some cases, it's obvious what the feature flags are referring to, while some are more...
apple beta 26 lineup

Apple Leak Confirms Work on Foldable iPhone, AirTag 2, and Dozens More Devices

Monday December 15, 2025 2:05 pm PST by
Last week, details about unreleased Apple devices and future iOS features were shared by Macworld. This week, we learned where the information came from, plus we have more findings from the leak. As it turns out, an Apple prototype device running an early build of iOS 26 was sold, and the person who bought it shared the software. The OS has a version number of 23A5234w, and the first...
Apple Foldable Thumb

Leak Reveals Foldable iPhone Details

Monday December 15, 2025 9:09 am PST by
The first foldable iPhone will feature a series of design and hardware firsts for Apple, according to details shared by the Weibo leaker known as Digital Chat Station. According to a new post, via machine translation, Apple is developing what the leaker describes as a "wide foldable" device, a term used to refer to a horizontally oriented, book-style foldable with a large internal display....
iOS 26

iOS 26.3 Beta 1 Features: What's New So Far

Monday December 15, 2025 4:23 pm PST by
Apple is testing iOS 26.3, the next version of iOS 26 that will launch around January. Since iOS 26.3's testing is happening over the holidays, it is a smaller update with fewer features than we've seen in prior betas. We've rounded up what's new so far, and we'll add to our list with subsequent betas if we come across any other features. Transfer to Android Apple is making it simpler...
iOS 26

Apple Releases iOS 26.2 With Alarms for Reminders, Lock Screen Changes, Enhanced Safety Alerts and More

Friday December 12, 2025 10:10 am PST by
Apple today released iOS 26.2, the second major update to the iOS 26 operating system that came out in September, iOS 26.2 comes a little over a month after iOS 26.1 launched. ‌iOS 26‌.2 is compatible with the ‌iPhone‌ 11 series and later, as well as the second-generation ‌iPhone‌ SE. The new software can be downloaded on eligible iPhones over-the-air by going to Settings >...
airpods max 2024 colors

AirPods Max 2 Likely to Offer These 10 New Features

Monday December 15, 2025 7:41 am PST by
Apple released the AirPods Max on December 15, 2020, meaning the over-ear headphones launched five years ago today. While the AirPods Max were updated with a USB-C port and new color options last year, followed by support for lossless audio and ultra-low latency audio this year, the headphones lack some of the features that have been introduced for newer generations of the regular AirPods and the ...
iOS 26

iOS 26.2 Coming Soon With These 8 New Features on Your iPhone

Thursday December 11, 2025 8:49 am PST by
Apple seeded the second iOS 26.2 Release Candidate to developers earlier this week, meaning the update will be released to the general public very soon. Apple confirmed iOS 26.2 would be released in December, but it did not provide a specific date. We expect the update to be released by early next week. iOS 26.2 includes a handful of new features and changes on the iPhone, such as a new...

Top Rated Comments

Oletros Avatar
162 months ago
While the numbers may very well be true, the number I am more interested in is the number of units sold, not shipped.

Can you tell me where are those secret warehouses full of not sold smartphones? Thanks
Score: 23 Votes (Like | Disagree)
rocknblogger Avatar
162 months ago
Can you tell me where are those secret warehouses full of not sold smartphones? Thanks
Evidently Verizon has a boat load :D
Score: 20 Votes (Like | Disagree)
PollyK Avatar
162 months ago
Those are some crushing stats from Sammy. But I'm sure the usual Shipped Vs. Sold excuse will get beat to no end. Because you know, Sammy's quarterly profit reports mean nothing.
Score: 9 Votes (Like | Disagree)
ajcadoo Avatar
162 months ago
Impressive numbers from Samsung. iOS 7 is definitely make or break for Apple.
Score: 9 Votes (Like | Disagree)
nutmac Avatar
162 months ago
While the numbers may very well be true, the number I am more interested in is the number of units sold, not shipped.
Score: 8 Votes (Like | Disagree)
EbookReader Avatar
162 months ago
It doesn't bode well for Ipad either...

First half of 2013 in Western Europe

http://www.teleread.com/tablet/context-data-shows-android-tablets-leading-europe-ipads-slipping/

The latest data report from London-headquartered tech sales and pricing research firm CONTEXT shows tablets holding up the otherwise declining consumer PC distribution business across Western Europe —but specifically, Android tablets.

According to the CONTEXT figures, sales of tablets rose 137 percent in the first half of 2013, with low-end Android devices leading that trend.

“In the consumer segment, while the iPad remains a popular choice, we have seen tablet demand steadily driven by low end Android offerings”, said Marie Christine Pygott, Senior Analyst at CONTEXT. “The increasing availability of attractively priced Android systems means consumers can easily buy a tablet as an additional product to their home PC, which means they postpone the replacement of their traditional PC.”

According to the CONTEXT data, Android tablets now account for 61.2 percent of the Western European tablet market, more than double the 25.1 percent recorded the same time last year. Apple iOS devices, meanwhile, fell to 37.2 percent of Western European tablet market sales by distribution, from 71.2 percent at the same time last year.

This analysis also screens out the effect of Windows 8, credited in some quarters with helping to drive increased tablet market share and cut into Apple’s tablet lead, but in fact with little to no impact, according to CONTEXT.
''

Android tablets: 61.2%
Ipad: 37.2%
other: 1.6%


2013 First Quarter



Wouldn't be surprised to see Android Tablet at 75% market share in the near future. Something like this within 2 years....

Android tablets: 75%
Ipad: 20%
Window tablet: 5%

Why? A top of the line 7" 16GB HD Android tablets are now on sales for $159...It's hard to compete with that.

80% / 20% duopology will continue:

Windows / Macs
Android phone / iphone
Android tablets / Ipad
Score: 7 Votes (Like | Disagree)