Will.i.am Introduces iPhone Camera Accessory with Slide-Out Keyboard

Following up on last week's report that Black Eyed Peas star Will.i.am would be launching a new camera accessory for the iPhone, The Telegraph reports that he has introduced the "i.am+" accessory.

iam plus vintage front
£299 V.4 "Vintage Look" for iPhone 4/4S

The product, which will be available in £199 C.4 "contemporary" and £299 V.4 "vintage" models for the iPhone 4 and 4S, also contains a slide-out keyboard on the V.4 and launches on December 6. The C.4/V.4 versions use the existing iPhone camera and contain interchangeable lenses for standard, fish-eye, and zoom photo capabilities, while the more advanced C.5/V.5 models for the iPhone 5 that will come with a dedicated 14-megapixel sensor and flash won't launch until next year.

A companion iTunes app turns the hardware in to what the celebrity calls “a social photo experience”. It will also offer easy access for users to store In their individual i.am account.

As with other apps and accessories, on on-screen controls allow users to change shooting modes, apply real-time filters, control the in-built flash and edit pictures or add caption.

iam plus vintage back
£299 V.4 "Vintage Look" for iPhone 4/4S

Unknown
£199 C.4 "Modern Look" for iPhone 4/4S

The new devices will also integrate with an online service called i.am for photo sharing similar to Instagram.

Update 11:24 AM: Engadget has posted an image gallery and video showing the new camera accessories, including several photos of non-functional prototypes of the iPhone 5 products with dedicated 14-megapixel sensors set for launch early next year.

Related Forum: iPhone

Popular Stories

Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
Apple MacBook Pro M4 hero

New MacBook Pros Reportedly Launching Alongside macOS 26.3

Sunday February 1, 2026 5:42 am PST by
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman. "Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today. "I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
iOS 26 Home Feature

Apple Gives Final Warning to Home App Users

Tuesday February 3, 2026 8:55 am PST by
In 2022, Apple introduced a new Apple Home architecture that is "more reliable and efficient," and the deadline to upgrade and avoid issues is fast approaching. In an email this week, Apple gave customers a final reminder to upgrade their Home app by February 10, 2026. Apple says users who do not upgrade may experience issues with accessories and automations, or lose access to their smart...