Apple's App Store today reached 25 billion downloads since its inception in 2008, and along with the milestone comes the end of the company's "25 Billion App Countdown" promotion launched just over two weeks ago. The winner of the promotion, who is yet to be announced, will be awarded a $10,000 gift card valid for App Store, Mac App Store, or any other iTunes Store content.
With today's milestone, the App Store has seen its last 10 billion downloads come over a period of just eight months, putting Apple's pace at 15 billion downloads per year and undoubtedly continuing to accelerate. As tracked by our sister site AppShopper, Apple has approved a total of nearly three quarters of a million apps for the App Store, with over 550,000 of them currently available in the store.
Apple is expected to unveil iOS 27 during its WWDC 2026 keynote on June 8, and there are already many rumored features and changes for iPhones.
The first developer beta of iOS 27 will likely be available immediately following the keynote, and a public beta typically follows in July. Following beta testing, the software update should be released to all users with a compatible iPhone in...
Apple today released a new Pride Edition Sport Loop for the Apple Watch. The band features a rainbow design with 11 colors of woven nylon yarns.
The new Pride Edition Sport Loop is available to order now on Apple.com and in the Apple Store app in 40mm, 42mm, and 46mm sizes, and it will be available at Apple Store locations starting later this week. In the U.S., the band costs $49.
There...
iOS 26.5 is expected to be released next week, following more than a month of beta testing. The update is relatively minor, but there are a couple of new features and changes across the operating system that we have recapped below.
iOS 26.5 lays the groundwork for end-to-end encryption for RCS in the Messages app and ads in the Apple Maps app, and it will include a new Pride wallpaper and a...
...how generous from a company that's sitting on 100 billion in cash.
They could have just let the milestone pass and kept the $10k. You seem like the type of guy who would get a new car for your 18th birthday then complain about the colour.
