According to Digitimes, Apple is continuing to diversify its suppliers and moving away from its dependance on Samsung:
Apple has increased its purchases of DRAM and NAND flash from Japan, according to industry sources, adding that Toshiba and Elpida Memory are being pinpointed as beneficiaries of the increased procurement.
Apple and Samsung have been in increasingly escalating legal battles over patent claims concerning Apple's iOS devices and Samsung's Galaxy line These lawsuits are said to be the reason for Apple's shifting of suppliers. Apple had previously been reported to have moved from Samsung to TSMC for production of the A6 processor in 2012. Meanwhile, Samsung has even threatened to sue Apple over the iPhone 5 once it is released.
Apple had quickly become Samsung's biggest customer with contracts for over $7.8 billion in parts in 2011. Apple seems to be doing its best to shift those contracts to Samsung's competitors over the next year.
Update: Reuters reports that Samsung has announced a $10 billion investment in a new flash memory production line, hoping to increase its share of the market and lower its own costs. Samsung will take approximately nine months to get the new line fully up and running.
Sunday February 1, 2026 10:08 am PST by Joe Rossignol
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
Thursday January 29, 2026 10:07 am PST by Joe Rossignol
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
Sunday February 1, 2026 12:31 pm PST by Joe Rossignol
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Saturday January 31, 2026 10:51 am PST by Joe Rossignol
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
Sunday February 1, 2026 5:42 am PST by Joe Rossignol
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
Why doesn't Apple just make a factory, and make it? Not like they are poor or anything....
i live in asia and sell tshirts for a living, tshirts i mean about 30.000 pcs every month.
i can build my own factory and have 200 asian workers if i want to, but i prefer to design the tshirts in my company and give the designs to the factory that managed by other people so i don't have to deal with the workers.
it's a pain in the ass to deal with the workers and it will give me stress.
so i better let other company handle the production, give them a profit too and that means less profit for me but the stress life is non existence.
Or, more likely, that Apple screws itself by divorcing itself from one of the largest and most innovative suppliers.
I just hope Samsung becomes MORE innovative, bringing consumers NEW designs (like Motorola and Microsoft have lately done) and copying less from Apple. They’re not copying Apple’s designs because they have to, and not because that somehow means more “choice.” They’re doing it because it’s more cost-effective to copy than to innovate, so they innovate less and copy more. As a consumer, I surely don’t benefit from that. So I hope Apple succeeds in shifting Samsung to a more innovative approach, whether through buyer pressure, defending patents on things Apple actually did invent, or just making it not worth the bother to copy them any further.
Good thing Apple fans aren't waiting for the iPhone 5.
It will be interesting to measure the time between the next iPhone’s very first announcement and users having it in their hands, vs. the time between Microsoft’s very first Windows 8 announcement and users having that in their hands :D Windows 8 was announced before the next iPhone. Will it ship before the next iPhone, or after?
But none of those can hold a candle to Windows in the marketplace.
They can all hold a candle to Windows 8, since they’re out there now, whereas Windows 8 won’t ship for ages—like a year or longer). And Windows has been “in the marketplace” on tablets for years upon years, yet still lags far behind iOS after Apple re-invented the tablet.
