Preparations for White iPhone 4 Launch Continue

As we've been noting, Apple is gearing up to finally release the white iPhone 4, with all signs pointing to a release over the next few days, possibly as soon as tomorrow.

105029 white iphone 4 be 1

Engadget posts photos of a shipment of white iPhone 4s that have reportedly arrived at a Belgian retailer just ahead of the launch, indicating that Apple's distribution channels now have stock in position for immediate availability as soon as the launch occurs.

105029 white iphone 4 be 2

Meanwhile, German sites Macerkopf and iFun.de have noted the existence of promotional banners already in place on T-Mobile's site indicating a launch of the white iPhone 4 in that country on April 28th. The images have, however, already been removed from T-Mobile's site as the carrier has no doubt already reacted to the publicity of these reports.

105504 white iphone 4 de apr28

Macerkopf also indicates that Apple's own retail stores in the U.S. have received promotional materials for the white iPhone 4, preparing to roll out the new signage in support of the device's release.

Related Forum: iPhone

Popular Stories

Apple Logo Spotlight

Report: Apple to Launch These New Products in 2026

Sunday November 2, 2025 5:34 am PST by
Apple is planning to launch at least 15 new products in 2026, according to Bloomberg's Mark Gurman. Gurman outlined what to expect from Apple in 2026 in the latest edition of his "Power On" newsletter. He said the company is heading "into one of its most pivotal years in recent memory," with the rollout of major new Apple Intelligence features, intense regulatory pressure on the App Store,...
ios 26 1 slide to stop

iOS 26.1 Brings Back 2007 Feature in New Way

Friday October 31, 2025 1:40 pm PDT by
The upcoming iOS 26.1 update includes a small but helpful change for iPhones, and it could prevent you from running late to something important. Specifically, when an alarm goes off in the Clock app, there is a new "slide to stop" control on the screen for turning off the alarm. On previous iOS 26 versions, there is simply a large "stop" button, which could be accidentally tapped. The new ...
Apple Intelligence General Feature 2

New Version of Siri to 'Lean' on Google Gemini

Sunday November 2, 2025 6:06 am PST by
In his "Power On" newsletter, Bloomberg's Mark Gurman today provided an update on the status of Apple Intelligence and the plans for it in 2026. Apple is still planning to roll out its revamped version of Siri around March of next year. The release should be accompanied by the release of a new smart home display product with speaker-base and wall-mount options. A new Apple TV and HomePod...
HomePod mini and Apple TV

New Apple TV and HomePod Mini Likely Launching Soon

Sunday November 2, 2025 5:49 am PST by
A new Apple TV and HomePod mini could launch as soon as this month, Bloomberg's Mark Gurman today suggested. In today's "Power On" newsletter, Gurman said that Apple retail stores are planning an overnight refresh on the evening of November 11, where changes will be made after closing, such as refreshing displays and placing new products for the following day. The timing of the overnight...
Apple Foldable Thumb

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Friday October 31, 2025 8:52 am PDT by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Below, we've collated an updated set of key details that have been leaked about Apple's foldable iPhone so far. Ove...
iOS 26

Apple Releases iOS 26.1 With Liquid Glass Toggle, Slide to Stop Alarm, New Apple Intelligence Languages and More

Monday November 3, 2025 1:11 pm PST by
Apple today released iOS 26.1, the first major update to the iOS 26 operating system that came out in September, iOS 26.1 comes over a month after iOS 26 launched. ‌iOS 26‌.1 is compatible with the ‌iPhone‌ 11 series and later, as well as the second-generation ‌iPhone‌ SE. The new software can be downloaded on eligible iPhones over-the-air by going to Settings > General >...
M5 MacBook Pro

Waiting for New Macs? Apple Just Shared Bad News

Friday October 31, 2025 7:32 am PDT by
Apple has just given a strong indication that it will not be releasing any additional new Macs for the remainder of the year. Apple's CFO Kevan Parekh dropped the hint during the company's earnings call on Thursday:On Mac, keep in mind, we expect to face a very difficult compare against the M4 MacBook Pro, Mac mini, and iMac launches in the year-ago quarter.Parekh essentially gave a heads up ...
Early Black Friday Deals 2

The Best Early Black Friday Apple Deals

Sunday November 2, 2025 10:04 am PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...

Top Rated Comments

hobo.hopkins Avatar
190 months ago
Still seems odd they would ship this now and not just offer it with whatever version (iPhone 4s... iPhone 5...) they're revamping later this summer.
Well it doesn't when there will still be an excess of a million iPhone 4s sold before the next iPhone is released. Especially if Apple will continue to sell the iPhone 4 after the iPhone 5 is released. Then it wouldn't make sense to delay the white iPhone any longer than necessary.
Score: 4 Votes (Like | Disagree)
Intarweb Avatar
190 months ago
September is not summer.

Fail! 75% of September is summer.
Score: 2 Votes (Like | Disagree)
ny3ranger Avatar
190 months ago
Why. There will always be a need of a last gen iPhone. Whats going to be 99 dollars when 5 comes out. And Sept (if its true) is still 5 months away. And lets not forget that companies come out with new phones every month. Why cant apple. Though they only make one device. I think I can forgive them if they introduce a minor update before a new version comes out. Most people that wont have a iPhone 4 wont get this. But if you don't then now you have 2 options. Get it now or wait for next version. We are adults we can make decisions.

Still seems odd they would ship this now and not just offer it with whatever version (iPhone 4s... iPhone 5...) they're revamping later this summer.
Score: 2 Votes (Like | Disagree)
AppleDroid Avatar
190 months ago
September is not summer.

Well technically it is until Sept. 23rd. Just saying.

Also it seems really odd to actually 'launch' these this late in the products cycle doesn't it?
Score: 2 Votes (Like | Disagree)
Adidas Addict Avatar
190 months ago
they look fat.

It looks phat :p

If there's plenty of stock I'm gonna pick one up on Thursday :)
Score: 2 Votes (Like | Disagree)
newyorksole Avatar
190 months ago
Anyone else notice that the box seems flatter and wider than the box for the black iPhone 4's. You can notice it alot from the top down shot of the boxes.

I think it's because the charger in the box is bigger for Europeans
Score: 2 Votes (Like | Disagree)