Apple Grabs 95% of Tablet Market as Competitors Ramp Up - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Grabs 95% of Tablet Market as Competitors Ramp Up

Bloomberg reports on new data from research firm Strategy Analytics showing that Apple held a 95% share of the tablet market in the third quarter of 2010, leaving only 2.3% for Google's nascent Android platform.

Global tablet sales rose 26 percent from the previous period to 4.4 million units, with Apple selling 4.19 million iPads, the company said in a statement. Android's share of the market declined to 2.3 percent from 2.9 percent.

With a slew of high-profile companies just now preparing to enter the tablet market, however, Apple will soon face stiffer competition.

"The tablet wars are up and running," said Strategy Analytics Director Neil Mawston in the statement. Android and other operating platforms "are trailing in Apple's wake and they already have much ground to make up."

A new survey from ChangeWave Research has taken a crack at assessing customer interest in the tablet market, finding its target audience of professionals and early adopters still iPad-focused, with 80% of those surveyed saying they would be most likely to purchase an iPad. Research in Motion's PlayBook, set for launch next year, ranks second with 8% of customers looking to purchase one.

095537 changewave oct10 tablets

ChangeWave also found that iPad owners in its survey group are very pleased with the device, with 72% registering as "very satisfied" and an additional 23% as "somewhat satisfied".

095536 changewave oct10 ipad satisfaction

Overall, ChangeWave has seen interest in netbooks flagging as tablets gain momentum, with only 13-14% of survey respondents over the past few months looking to buy a netbook, down from a peak of 24% in mid-2009.

Popular Stories

iOS 27 on iPhone 17 1

iOS 27 Will Add These New Features to Your iPhone

Saturday May 2, 2026 8:43 am PDT by
Apple is expected to unveil iOS 27 during its WWDC 2026 keynote on June 8, and there are already many rumored features and changes for iPhones. The first developer beta of iOS 27 will likely be available immediately following the keynote, and a public beta typically follows in July. Following beta testing, the software update should be released to all users with a compatible iPhone in...
Apple Event Logo

Apple Just Released a New Accessory

Monday May 4, 2026 8:13 am PDT by
Apple today released a new Pride Edition Sport Loop for the Apple Watch. The band features a rainbow design with 11 colors of woven nylon yarns. The new Pride Edition Sport Loop is available to order now on Apple.com and in the Apple Store app in 40mm, 42mm, and 46mm sizes, and it will be available at Apple Store locations starting later this week. In the U.S., the band costs $49. There...
Apple Announces 2026 Pride Band Watch Face and iPhone Wallpaper Article 2

iOS 26.5 Coming Soon With These New Features

Monday May 4, 2026 8:40 am PDT by
iOS 26.5 is expected to be released next week, following more than a month of beta testing. The update is relatively minor, but there are a couple of new features and changes across the operating system that we have recapped below. iOS 26.5 lays the groundwork for end-to-end encryption for RCS in the Messages app and ads in the Apple Maps app, and it will include a new Pride wallpaper and a...
Related Apple News: Business | Local News | Iphone | Motoring | Mac