AT&T Executive Downplays Effect of Eventual Loss of iPhone Exclusivity on Business - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

AT&T Executive Downplays Effect of Eventual Loss of iPhone Exclusivity on Business

121810 de la vega

AT&T Mobility CEO Ralph de la Vega participated in a Q&A session this morning at a J.P. Morgan conference, and The Wall Street Journal blogged his comments, a number of which focused on the iPhone and iPad.

According to de la Vega, about 80% of AT&T's customers are on family talk or corporate discount plans, which serve as a significant barrier for customers to switch to a competing carrier. While he declined to reveal the date upon which his company's exclusivity agreement for the iPhone in the United States will expire, he appears relatively unconcerned over the possibility of a mass exodus of customers once the iPhone reaches other U.S. carriers.

De la Vega's comments do not suggest, of course, that Apple could not benefit immensely from an expansion of the iPhone to other U.S. carriers, which would allow the company to tap into large markets of customers who have been unwilling or unable to switch to AT&T for the device.

In addressing the iPad, de la Vega noted that he is a fan of the device, using it extensively on Wi-Fi. He does, however, enjoy the flexibility of having 3G data services available, even though he apparently does not take much advantage of it.

Apparently AT&T's mobility chief uses his iPad mostly on WiFi rather than 3G. But "if customers want to use 3G, we have to give them 3G," he says.

Questions also arose over AT&T's much-maligned wireless service, particularly in New York City and San Francisco. De la Vega expressed satisfaction with recent improvements in New York, but acknowledged that equipment shortages have continued to hamper AT&T's ability to bring service performance up to par in San Francisco.

Related Forum: iPhone

Popular Stories

iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Later This Year With These 12 New Features

Wednesday March 18, 2026 7:39 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component...
ios 26 4 yellow

Here Are Apple's Release Notes for iOS 26.4

Wednesday March 18, 2026 11:56 am PDT by
Apple provided developers and public beta testers with the release candidate versions of iOS 26.4 and iPadOS 26.4, which means we're going to see a public launch as soon as next week. The RC versions of the software include Apple's official release notes, giving us final details on what's included in the update. Apple Music - Playlist Playground (beta) generates a playlist from your...
Apple Logo Sketch Feature

Apple Has Now Unveiled Eight New Products This Month

Tuesday March 17, 2026 9:25 am PDT by
Apple has unveiled a whopping eight new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, and now the AirPods Max 2 this week. iPhone 17e features the same overall design as the iPhone...
Related Apple News: Business | Politics | Health | Opinion | Buyers Guide