Businessweek reports that Apple and Microsoft are currently in negotiations to replace Google as the default search engine on the iPhone with Microsoft's Bing.com. The talks have reportedly been underway for weeks.
Businessweek cites the increasing rivalry between Google and Apple as one of the reasons behind the discussions.
"Apple and Google know the other is their primary enemy," says one of the people, who's familiar with Apple's thinking. "Microsoft is now a pawn in that battle."
If the negotiations are successful, it could also mean that Bing could eventually replace Google as the default search engine for Apple's desktop version of Safari as well.
With Google's entry into the mobile phone business as well as Apple's recent acquisition of a mobile ad company, the two businesses have encroached on each other's territories. Apple has even been said to be working on distancing itself from Google's Maps data in the iPhone.
Even if Apple and Microsoft do come to an agreement, Businessweek notes that this may just be a time buying move on Apple's part who is reportedly working on their own "skunk works" search technology.
Apple is expected to unveil iOS 27 during its WWDC 2026 keynote on June 8, and there are already many rumored features and changes for iPhones.
The first developer beta of iOS 27 will likely be available immediately following the keynote, and a public beta typically follows in July. Following beta testing, the software update should be released to all users with a compatible iPhone in...
Apple today released a new Pride Edition Sport Loop for the Apple Watch. The band features a rainbow design with 11 colors of woven nylon yarns.
The new Pride Edition Sport Loop is available to order now on Apple.com and in the Apple Store app in 40mm, 42mm, and 46mm sizes, and it will be available at Apple Store locations starting later this week. In the U.S., the band costs $49.
There...
Apple refreshed the 14-inch and 16-inch MacBook Pro with M5 Pro and M5 Max models in March 2026, but depending on your needs and interests, you might want to skip this generation because there's something better in the works.
The M5 Pro and M5 Max MacBook Pro models have faster chips, but the same design that Apple has used since 2021. An updated design with new display technology and faster ...
