Barclay's Ben Reitzes safely predicts that Apple will offer Black Friday sales this year, including $100 price reductions on "at least a few Mac models". Apple has regularly participated in sales on the day after Thanksgiving ("Black Friday") for at least the past 5 years. This year's Black Friday falls on November 28th.
Price drops of up to $101 have been common, but only on select Mac models. Our historical pricing guide page indicates that both the MacBook and iMac were discounted by up to $101 in the past two years.
Apple's Black Friday sales are available at retail locations, as well as in their online store. The best deals for 2007, however, came from 3rd party retailers such as MacMall and Amazon. High-end MacBook Pros received discounts as high as $300 ($150 instant, $150 mail in rebate). A full list of 2007 sales can be seen here.
Wednesday March 18, 2026 7:39 am PDT by Joe Rossignol
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices.
It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component...
Wednesday March 18, 2026 11:56 am PDT by Juli Clover
Apple provided developers and public beta testers with the release candidate versions of iOS 26.4 and iPadOS 26.4, which means we're going to see a public launch as soon as next week. The RC versions of the software include Apple's official release notes, giving us final details on what's included in the update.
Apple Music
- Playlist Playground (beta) generates a playlist from your...
Apple has unveiled a whopping eight new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, and now the AirPods Max 2 this week.
iPhone 17e features the same overall design as the iPhone...
