New iPhone Ads: 'Lonely Planet', 'Cro Mag', 'Vicinity'

Apple has posted three new iPhone commercials to their site. The three commercials illustrate the use of the App Store to download apps directly to the iPhone using different examples.

- 'Lonely Planet': demonstrates downloading Lonely Planet's Mandarin Mobile Phrasebook [App Store] in order to learn how to ask for a restaurant recommendation.
- 'Cro Mag': demonstrates downloading Pangea Software's Cro-Mag Rally [App Store] and the use of the iPhone as a steering wheel for game control.
- 'Vicinity': demonstrates downloading ActiveGuru's Vicinity [App Store] in order to find a nearby caf and view its location on a map with directions.