Amazon this week has all-time low prices on the Apple Watch Series 11, with $100 discounts across numerous models of the smartwatch. We first started tracking the return of these deals last month, but this sale has now expanded with many more options on both 42mm and 46mm GPS models.
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You can get the 42mm GPS Apple Watch Series 11 for $299.00, down from $399.00, and the 46mm GPS model for $329.00, down from $429.00. On Amazon, you'll find four of the 42mm GPS models on sale at this all-time low price, and four of the 46mm GPS models on sale as well.
If you're shopping for cellular models, you can find record low prices on multiple models this week on Amazon. The 42mm cellular Apple Watch Series 11 has hit $399.00, down from $499.00, and the 46mm cellular model has hit $429.00, down from $529.00.
Head to our full Deals Roundup to get caught up with all of the latest deals and discounts that we've been tracking over the past week.
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"I'm not a political person on either side," he added. "I'm not political. And so I'm kind of straight down the middle and I focus on policy. And so, I'm very pleased that the President and the administration is accessible to talk about policy."
However, not everyone thinks politics and policy can be separated. For example, Apple commentator John Gruber said Cook's response "makes sense only if you believe government policy decisions aren't political — which is to say it makes no sense."
Others have argued that Cook is fulfilling his fiduciary responsibility by ensuring that Apple is in good standing with the U.S. government.
The topic continues to provoke strong opinions.
As a whole, Apple's corporate values are generally considered to be progressive, particularly with respect to social and environmental matters.
Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.
Amazon's Alexa+ AI assistant is rolling out to all Amazon customers in the United Kingdom beginning today as part of an early access program. The U.K. is the first European country to get the upgraded assistant, which is already available in the United States, Canada, and Mexico.
Amazon has been testing Alexa+ since February 2025, and says it offers a smarter, more personalized, and more proactive assistant experience. The company says Alexa+ is much more capable than the prior version of Alexa, thanks to its updated architecture that uses large language models from Amazon Nova and Anthropic.
Alexa+ can do things like order takeaway, make restaurant reservations, book rides, and schedule home repairs. It can also control smart home products and answer questions similar to other chatbots. It works with Amazon services, and can integrate with hardware like Ring cameras. U.K. launch partners include OpenTable, with JustEat and Treatwell coming soon.
Amazon says the update should feel "genuinely British." For example, it knows what a "cuppa" is, will understand what you mean when you say you are "knackered," and knows that "it's nippy" means it's chilly outside. It may even drop "you're taking the mickey" or "Bob's your uncle" into conversation, says Amazon. Local teams including engineers, linguists, and speech scientists at Amazon's tech hub in Cambridge are said to have worked on the British localization.
Customers who purchase a new eligible Echo device in the U.K. will be granted Early Access, while customers who already have a compatible device can register to receive an invite. Alexa+ works on the majority of Echo devices, compatible Fire TV devices, and the Alexa app, with web browser support coming soon.
The service is available at no additional cost during the early access period, though Amazon hasn't said how long it will last. Whenever it does end, Alexa+ will cost £19.99 per month, or come free with an Amazon Prime membership.
The AppleCare One trademark was today registered with the European Union Intellectual Property Office (EUIPO), suggesting Apple's subscription for customers to cover multiple devices with a single plan could soon be expanding outside the United States.
Apple launched AppleCare One in the U.S. in July 2025. The plan starts at $19.99 per month and covers up to three products, with additional devices available for $5.99 per month each. It includes all the same benefits as AppleCare+, such as unlimited accident repairs, priority support, and battery coverage.
One of the plan's more notable perks is its flexibility: Subscribers can move devices in and out of coverage at any time, and products up to four years old can be added to the plan as long as they're in good condition. That's a significant expansion over the usual 60-day window to purchase AppleCare+. When a covered device is traded in through Apple, it's automatically swapped out for the new one.
AppleCare One also brought theft and loss protection to the iPad and Apple Watch for the first time. Previously, coverage was limited to the iPhone.
Apple says pricing is flat regardless of which products are enrolled, and a customer covering an iPhone, iPad, and Apple Watch could save up to $11 per month compared to buying separate AppleCare+ plans for each device, according to the company's own math. Whether the same savings will apply in other countries remains to be seen.
On its own, the EUIPO filing isn't confirmation of a launch date for EU markets, but trademark registrations of the sort have typically preceded expanded rollouts of Apple services. The EUIPO says the trademark application has been accepted and has now been assigned to an examiner. Watch this space.
In an interview with Nikias Molina at New York's Grand Central Terminal last week, Apple's CEO Tim Cook briefly commented on the future of the iPhone.
"There's so much left that we can do with the iPhone," said Cook. "I think it's going to continue to be the center of people's digital lives."
While this is just typical corporate speak, it is still interesting that Cook thinks the iPhone will remain the core device in people's lives, given that Apple is pushing into new areas like spatial computing. Apple is reportedly also working on things such as augmented reality glasses and an AI-powered pendant without a screen.
Next year, the iPhone turns 20, and the device's popularity is still reaching new heights. iPhone revenue last quarter came in at $85.2 billion, a new all-time high. Cook said iPhone demand during the quarter was "simply staggering."
"iPhone had its best-ever quarter driven by unprecedented demand, with all-time records across every geographic segment," said Cook, in January.
It remains to be seen if there is ever a device that supplants the iPhone, and smartphones in general, but Cook is certainly not worried right now.
"iPhone's going to be around for a very long time," he said.
tvOS 26.4 includes a new Genius Browse section in the Apple TV app, which gives recommendations for TV shows and movies across multiple suggested categories.
Suggestions vary based on your content preferences, and the categories are updated regularly. Some example categories include Upbeat Workplace Comedies, Tense Psychological Thrillers, History Gets Hilarious, Breathtaking Nature Docs, Thrilling Blockbusters, Bittersweet Family Dramas, and Fun for the Whole Family.
Selecting one of the categories provides a list of relevant content suggestions, which can be further explored with For You, TV Shows and Movies, and Genres sections. When browsing through the suggested movies and TV shows, tvOS 26.4 also provides titles related to the one that's highlighted.
Genius Browse suggestions are not static and will continually show new content categories. The content that Apple suggests is not limited to shows and movies on the Apple TV service, though those are included. Apple suggests titles from other streaming services like HBO Max and Amazon Prime. As with other Apple TV app suggestions, Netflix content is not included.
Apple is limiting Genius Browse to tvOS 26.4, and you won't find the option in iOS 26.4, iPadOS 26.4, or macOS 26.4.
tvOS 26.4 also phases out the dedicated iTunes Movies and iTunes TV Show apps, plus it improves Apple TV Audio Format settings and adds more easily accessible customization options for subtitles.
We're expecting tvOS 26.4 to be released as soon as next week.
Perplexity today expanded its Comet browser to iOS, making its AI Comet Assistant available to iPhone users.
The Comet browser for iOS has many of the same features as the Comet browser for the desktop, including a voice mode for speaking questions and a hybrid search experience, but it does lack extensions. Comet offers standard search results like you might expect from any web search, but the added Comet Assistant is able to provide more in-depth answers and complete tasks.
Comet supports Perplexity's Deep Research feature that's able to ingest information from multiple web sources and provide quick, useful summaries. The Comet Assistant can also complete web-based tasks, like summarizing emails, searching for products, comparing prices across websites, and more.
With the new iOS app, Comet works across different devices, so users can start a search on one device and pick it up on another.
Perplexity does collect browsing and search history from Comet to create ad-targeting profiles to serve ads to users. Comet was priced at $200 per month when it first launched last year, but it is available on iOS for free. Pro and Max subscription plans are available starting at $20 per month.
Apple provided developers and public beta testers with the release candidate versions of iOS 26.4 and iPadOS 26.4, which means we're going to see a public launch as soon as next week. The RC versions of the software include Apple's official release notes, giving us final details on what's included in the update.
Apple Music - Playlist Playground (beta) generates a playlist from your description, complete with a title, description, and tracklist - Concerts helps you discover nearby shows from artists in your library and recommends new artists based on what you listen to - Offline Music Recognition in Control Center identifies songs without an internet connection and delivers results automatically when you're back online - Ambient Music widget for Sleep, Chill, Productivity, and Wellbeing brings curated playlists to the Home Screen - Full screen backgrounds give album and playlist pages a more immersive look
Accessibility - Reduce bright effects setting minimizes bright flashes when tapping on elements like buttons - Subtitle and caption settings are available from the captions icon while viewing media, making them easier to find, customize, and preview - Reduce Motion setting more reliably reduces the animations of Liquid Glass for users sensitive to on screen motion
This update also includes the following enhancements: - 8 new emoji including an orca, trombone, landslide, ballet dancer, and distorted face are available in the emoji keyboard - Freeform gains advanced image creation and editing tools, and a premium content library, joining Apple Creator Studio - Mark reminders as urgent from the Quick Toolbar or by touching and holding, and filter for urgent reminders in your Smart Lists - Purchase Sharing lets adult members in Family Sharing groups use their own payment method when making purchases, without relying on the family organizer - Improved keyboard accuracy when typing quickly
Software updates, like this one, add new features and improvements that may affect performance and/or battery life. To learn more, please visit: https://support.apple.com/125039
iOS 26.4 is likely to see a launch next Monday or Tuesday, ahead of when Apple begins accepting orders for the AirPods Max.
With iOS 26.4, Apple has made a small but useful change to the way that Family Sharing works. Each adult member of the family can now use their own payment method for purchases, rather than being forced to share a payment method.
Apple has long required all of the members of a Family Sharing group to use a single shared payment method for app and content purchases when purchase sharing is turned on, with no option for family members to use separate payment methods.
The shared payment restriction is changing in iOS 26.4, and now Family Sharing members can share their content without having to share a payment method. Apple's release notes mention the change, and Apple has also updated its purchase sharing support document.
Old wording:
When the family organizer turns on purchase sharing and other family members in the group also turn on purchase sharing, they get access to each other's shared content, such as apps, music, movies, and more. The family organizer pays for everyone's purchases unless they turn off purchase sharing.
New wording:
When the family organizer turns on Purchase Sharing and the members enable the feature for their devices, they get access to each other's shared content. The family organizer pays for everyone's purchases unless they turn off Purchase Sharing or other adult family members use their own payment method to make purchases.
Other adults in a Family Sharing group can still opt to use the organizer's payment method, but they can also input a separate payment method. The change will make it easier for people to share Apple content and subscriptions like Apple TV with friends, siblings, and others without having to pay for that person's purchases.
There was an option to maintain an Apple Account balance to pay for purchases without having the Family Sharing organizer pay, but that required each Family Sharing member to make sure to reload their purchase balance. The option to add a separate payment method is much more convenient.
Family Sharing accounts for children will continue to use the organizer's payment method for any purchases.
iOS 26.4 is likely to see a public launch next week.
The iOS 26.4 update that Apple plans to release as soon as next week includes improvements for the built-in iOS keyboard. In its notes for the software, Apple says iOS 26.4 offers "improved keyboard accuracy when typing quickly."
There was a bug in iOS that caused some characters to be missed when a user was typing quickly. The character appeared to be tapped in the keyboard, but was ultimately not inserted.
The missed characters could impact how auto-correct worked, as it was unable to predict what the users meant to type when there was a missed character.
There were multiple complaints about the bug on Reddit and other sites. Users said they felt the keyboard had gotten much worse in iOS 26, leading to far more typos. With iOS 26.4, this issue should be addressed, preventing the missed letters from causing words to be misinterpreted by autocorrect.
If you've experienced issues with the iOS keyboard that have been fixed in iOS 26.4, let us know in the comments below.
Update: An earlier version of this article mentioned a viral video that highlighted an issue where a letter would be replaced with another when typing, but it turns out the user was using QuickPath and did not have autocorrect enabled. The video features QuickPath's intended behavior, and does not serve as an example of the issue that was fixed, but some of the comments on the video likely related to the issue that Apple did address with the iOS 26.4 update.
Apple today seeded the release candidate versions of upcoming watchOS 26.4, tvOS 26.4 and visionOS 26.4 updates for testing purposes. The software comes a week after Apple released the fourth betas. Release candidates are the final updates that will be provided to the public in the near future if no final bugs are discovered.
The software updates are available through the Settings app on each device. tvOS 26.4 and watchOS 26.4 are available to public beta testers and developers, while visionOS 26.4 is limited to developers.
watchOS 26.4 adds a new Average Bedtime metric to the sleep features that sync to the health app, so you can better keep an eye on how bedtime impacts overall sleep quality.
tvOS 26.4 eliminates the iTunes Movies and iTunes TV Shows apps on the Apple TV. These apps haven't worked for some time and have directed users to the Apple TV app for purchases, but Apple is finally phasing them out entirely. Apple also added a Continuous Audio Connection option for HDMI output.
visionOS 26.4 includes support for foveated streaming for apps and games. Foveated streaming allows video to be streamed to the precise area where a user is looking, and peripheral areas are compressed. It allows for higher visual quality and lower latency.
Apple today provided the release candidate version of an upcoming macOS Tahoe 26.4 update to developers and public beta testers for testing purposes, with the update coming a week after Apple seeded the fourth beta. The release candidate represents the final version of macOS Tahoe 26.4 that will be provided to the public if no additional bugs are found.
Developers and public beta testers. can download the macOS Tahoe 26.4 update by opening up the System Settings app, selecting the General category, and then choosing Software Update. Beta Updates will need to be enabled, and a free developer account is required.
macOS Tahoe 26.4 adds a new Charge Limit feature so Mac users can select a maximum charge level that ranges from 80 to 100 percent. Apple also brought back the Compact tab layout in Safari for those who missed the option in earlier versions of macOS Tahoe.
Apple silicon Macs who are running apps that still rely on Rosetta will see warnings about the upcoming end of support for Rosetta. After macOS 27, Apple will phase out Rosetta support, and all apps will need to be updated before that time.
macOS Tahoe 26.4 will be released to the public in the spring after several weeks of beta testing.
Apple today seeded the release candidate version of upcoming iOS 26.4 and iPadOS 26.4 updates to developers and public beta testers, with the software coming a week after Apple provided the fourth betas. The release candidate represents the final version of iOS 26.4 that will be provided to the public if no additional bugs are found.
Registered developers and public beta testers can download the betas from the Settings app on the iPhone or iPad by going to the General section and selecting Software Update.
iOS 26.4 and iPadOS 26.4 add multiple new features to the iPhone and the iPad. A Playlist Playground feature in Apple Music lets you generate songs for any idea, mood, emotion, or activity using a text-based prompt. There's also a Concerts Near You feature for finding local shows, and a redesigned look for albums and playlists with full-page artwork.
Apple Podcasts is getting native video podcasting capabilities that will make it easier to create, distribute, and monetize video podcast content through the Podcasts app. Video episodes will integrate with existing Apple podcasts features, like personalized recommendations and editorial suggestions.
There are new emoji characters in iOS 26.4, including trombone, treasure chest, distorted face, hairy creature, fight cloud, orca, and landslide.
Stolen Device Protection is enabled by default, there's a new ambient music widget, new average bedtime metrics in the sleep app, and plenty more. All of the features in iOS 26.4 can be found in our iOS 26.4 beta features guide.
Apple recently updated the iPad Air, narrowing the gap with the iPad Pro, but how different are the two product lines and which should you buy?
Apple has now refreshed the iPad Air with the M4 chip, representing a small update over the previous model from 2025, which introduced the M3 chip. While the upgrade brings improved performance and efficiency, it does not significantly alter the feature set or overall positioning of the iPad Air within the lineup.
By contrast, the iPad Pro continues to sit at the top of Apple's tablet range, now equipped with the latest M5 chip. This update builds on the major redesign introduced in 2024, which brought a substantially thinner and lighter design, tandem OLED display technology, and a range of high-end features aimed at professional workflows. The latest revision focuses more on internal improvements, particularly in GPU performance and AI acceleration, rather than introducing major new capabilities.
As a result, the gap between the iPad Air and iPad Pro is now less about general performance and more about specific features and use cases. The iPad Air delivers much of the same core experience at a lower price point, while the iPad Pro differentiates itself with its display technology, advanced hardware capabilities, and additional headroom for demanding tasks.
Should you consider purchasing the iPad Air to save money, or do you need the high-end features of the iPad Pro? Our guide answers the question of how to decide which of these two iPads is best for you.
iPad Air (M4, 2026)
iPad Pro (M5, 2025)
Liquid Retina display (LED backlit display with IPS technology)
Ultra Retina XDR display (Tandem OLED)
ProMotion technology for refresh rates up to 120Hz
11-inch model SDR brightness: 500 nits max 13-inch model SDR brightness: 600 nits max
SDR brightness: 1,000 nits max XDR brightness: 1,000 nits max full screen, 1,600 nits peak (HDR content only)
Nano-texture display glass option on 1TB and 2TB models
Portrait mode with advanced bokeh and Depth Control
Portrait Lighting with six effects (Natural, Studio, Contour, Stage, Stage Mono, High-Key Mono)
Animoji and Memoji
LiDAR scanner
Adaptive True Tone flash
Rear ambient light sensor
ProRes video recording up to 4K at 30 fps (1080p at 30 fps for 256GB capacity)
ProRes video recording up to 4K at 60 fps with external recording
Two microphones
Four studio-quality microphones
Audio zoom
Stereo recording
Landscape stereo speakers
Four speaker audio
Weight: 462 grams or 617 grams
Weight 444 grams or 579 grams
Depth: 6.1 mm
Depth: 5.3 mm or 5.1 mm
Fast-charge capable (Up to 50% charge using a 60W adapter or higher in 30 minutes with the 11-inch model or 35 minutes with the 13-inch model)
USB‑C connector
USB‑C connector with support for Thunderbolt/USB 4
Supports Magic Keyboard for iPad Air
Supports Magic Keyboard for iPad Pro
128GB, 256GB, 512GB, or 1TB storage
256GB, 512GB, 1TB, or 2TB storage
Up to 2× faster SSD read and write speeds
Available in Space Gray, Starlight, Purple, and Blue
Available in Space Black and Silver
Price starting at $599
Price starting at $999
Overall, the iPad Air is the better option for the majority of users, simply on the basis of value for money. For most people, the additional $400+ needed to buy the iPad Pro is not justified to get the likes of Face ID, a thinner design, four-speaker audio, and a ProMotion OLED display with refresh rates up to 120Hz.
One of the more significant changes in recent years is that performance is no longer the primary differentiator between the iPad Air and iPad Pro. With the M4 chip, the iPad Air already delivers a level of CPU performance that is effectively indistinguishable from the Pro in most real-world tasks. The remaining gap is increasingly concentrated in GPU-bound workloads, AI acceleration, and display technology, rather than general responsiveness or app performance.
Some iPad Pro features, such as LiDAR, up to 16GB of memory, and Thunderbolt connectivity are only practically useful to a small niche of users and most will never use some of these high-end capabilities. Many features, such as Adaptive Sync and Audio zoom, will not be meaningfully utilized by many users. Many users who choose the iPad Pro are effectively paying for experiential enhancements rather than functional necessity.
Professionals who have a clear use case for needing larger amounts of RAM and storage, a matte display, Thunderbolt connectivity, and OLED for HDR content will clearly benefit from buying the iPad Pro. That being said, "prosumer"-style customers who simply want the best iPad will enjoy features such as 120Hz ProMotion for smoother scrolling and gaming, a thinner design, deeper blacks and more vivid colors with the OLED display, and the Adaptive True Tone flash for document scanning, even if they are not strictly necessary.
Beyond these individual circumstances, the iPad Air is the best value for money and will be more than ample for most users' needs. With the iPad Air, users can get a modern all-screen design, the highly capable M4 chip, practical features like USB-C and 5G connectivity, and compatibility with the core Apple accessories for a price well below that of the iPad Pro.
WhatsApp is rolling out a redesigned tab bar on iOS that swaps out the familiar Settings gear icon for a new "You" tab featuring your profile photo. The change is arriving with version 26.10.73, which is now available on the App Store.
The tab itself still opens the same account and privacy controls. The main reason for the switch is that Meta is laying the groundwork for multi-account support.
Meta has been developing multi-account functionality for WhatsApp for some time, and the profile tab is a clear step toward that goal. The idea is that users will eventually be able to manage separate personal and business profiles from a single device, tapping the profile icon to switch between them.
In that sense, showing your profile picture in the navigation bar makes it immediately obvious which account is active – an approach that appears to have been borrowed straight from Instagram.
WhatsApp is also testing a default cover photo banner at the top of the profile page, but users can't customize it yet.
Not every user will see the change right away. WhatsApp's feature rollouts are typically gradual, so don't be surprised if your Settings gear hangs around a little while longer.
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices.
Variable Aperture: The main 48-megapixel Fusion camera on both iPhone 18 Pro models is rumored to have a variable aperture, which would allow users to control the amount of light that passes through the camera's lens and reaches the sensor. This would provide greater control over depth of field. However, given that iPhones have smaller image sensors due to smartphone size constraints, it is unclear exactly how meaningful this improvement would be.
A20 Pro Chip: Apple's next-generation A20 Pro chip is expected to use TSMC's first-generation 2nm process, whereas the A19 Pro chip is 3nm. With a 2nm architecture and a new packaging design, the A20 Pro chip should deliver solid year-over-year performance and power efficiency gains.
C2 Modem: Apple's custom C1 cellular modem for 5G and LTE debuted in the iPhone 16e last year, and that was followed by a C1X chip in the iPhone Air. Apple says the C1X modem is up to twice as fast as the C1 modem, and the most power-efficient modem in an iPhone ever. The improvements should continue with Apple's third-generation C2 modem in the iPhone 18 Pro models.
N2 Chip: Most of the iPhone 17 models and the iPhone Air are equipped with an Apple-designed N1 chip that enables Wi-Fi 7, Bluetooth 6, and Thread. Apple says the N1 chip also improves the overall performance and reliability of features like Personal Hotspot and AirDrop. iPhone 18 Pro models are expected to have Apple's next-generation N2 chip, but it is not yet known what improvements would come with this upgrade.
These are only some of the changes planned for the iPhone 18 Pro models, with others outlined in our iPhone 18 roundup, including these four:
Apple is expected to release the iPhone 18 Pro, iPhone 18 Pro Max, and a foldable iPhone in September, followed by a standard iPhone 18 model, a lower-end iPhone 18e, and potentially a second-generation iPhone Air early next year.
Amazon's annual Big Spring Sale will kick off one week from today, on Wednesday, March 25, but ahead of that event the retailer is already discounting a wide array of popular accessories. Below we're tracking deals on monitors, headphones, iPhone and desktop accessories, and more.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
Highlights include Samsung's 32-inch Smart Monitor M9 for $1,299.99, which is $300 off and a match of the all-time low price on the monitor. We're also tracking discounts on unique products like the Elgato Stream Deck MK.2 for $119.99 ($30 off) and Satechi FindAll Wallet Card for $29.98 ($5 off).
If you're on the hunt for more discounts, be sure to visit our Apple Deals roundup where we recap the best Apple-related bargains of the past week.
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Apple has quietly blocked AI "vibe coding" apps, such as Replit and Vibecode, from releasing App Store updates unless they make changes, The Information reports.
"Vibe coding" tools allow users with little to no programming experience to build apps or websites using natural language prompts. Their accessibility has driven rapid adoption among both developers and non-technical users.
Apple told The Information that certain vibe coding features breach long-standing App Store rules prohibiting apps from executing code that alters their own functionality or that of other apps. Some of these apps also support building software for Apple devices, which may have contributed to a recent surge in new App Store submissions and, in some cases, slower approval times, according to developers.
An Apple spokesperson said the policy is not targeted specifically at vibe coding apps. However, some people familiar with the matter said Apple was close to approving updates for Replit and Vibecode after the developers agreed to modify how their apps preview generated content or remove certain capabilities altogether, such as creating apps for Apple platforms.
When platforms like Replit generate an app, they typically display it within the original app using an embedded web view. This is something Apple seems to object to. The company now expects approval if it adjusts its app to open generated apps in an external browser rather than an in-app web view.
In Vibecode's case, the review team indicated it would likely approve updates if the app removed the ability to generate software specifically for Apple devices, according to a person familiar with the situation.
The Information claims that Apple's intervention risks undermining view coding apps' usability and growth. For example, since its last update in January, Replit's mobile app has fallen from first to third place in Apple's free developer tools rankings, a decline the company attributes in part to its inability to release updates, according to a source familiar with the situation.
Vibe coding apps present a potential concern for Apple because they enable users to build applications that operate outside the App Store ecosystem, while also competing with Xcode. Some developers believe Apple has an incentive to steer them toward its own tools, which could make switching to alternative platforms more difficult.
Update: Apple told MacRumors that it does not have any rules specifically against "vibe coding" apps and that the App Review Guidelines are designed to encourage innovation while preserving safety for users. The company pointed to App Review Guideline 2.5.2:
Apps should be self-contained in their bundles, and may not read or write data outside the designated container area, nor may they download, install, or execute code which introduces or changes features or functionality of the app, including other apps. Educational apps designed to teach, develop, or allow students to test executable code may, in limited circumstances, download code provided that such code is not used for other purposes. Such apps must make the source code provided by the app completely viewable and editable by the user.
Likewise, the Developer Program License says that code may be downloaded to an app, but only if it "does not change the primary purpose" of the app by "providing features or functionality that are inconsistent with the intended and advertised purpose" of the app.
When Apple discovers that an app is not complying with App Store rules, it generally explains the violation to developer and seeks to work with it to help bring the app into compliance. In the case mentioned in The Information's report, Apple says it maintained consistent contact with the developer about guideline violations.
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