Fitbit

During CES this year, wearable manufacturer Fitbit is showing off the newest addition to its lineup of fitness-focused devices with the $199.95 "Fitbit Blaze". The new product is the first Fitbit with a full color LCD display that includes a touchscreen for users to interact with various activity tracking features and notifications. Similar to the Apple Watch, the Blaze lets users pop out...

The latest data from market research firm IDC estimates Apple Watch sales totaled 3.9 million worldwide in the third quarter of 2015, making it the second most popular wearable device behind Fitbit fitness trackers during the three-month period ending September 30. Apple posted a slight increase from the previous quarter, mostly the result of additional markets and channels coming on line....

The latest data from market research firm IDC estimates Apple Watch sales totaled 3.6 million worldwide in the second quarter of 2015, making it the second most popular wearable device during the three-month period ending June 30. Apple was within striking distance of market leader Fitbit, which sold an estimated 4.4 million fitness trackers in the second quarter. IDC estimates that Chinese...

Fitbit today announced a two-pronged update to its popular line of fitness trackers, adding support for in-depth bike-tracking on the Fitbit Surge and allowing users to easily switch between multiple Fitbit models with "Multi-Tracker Support." The company says the added support will grant customers more ease-of-use in switching amongst Fitbit devices throughout the day, or week, allowing them...