Bloomberg

By MacRumors Staff

Bloomberg Articles

iCloud General Feature

Apple VP Overseeing iCloud, iMessage, and FaceTime Infrastructure Leaving Role

Friday March 3, 2023 12:01 pm PST by
Apple's vice president of cloud engineering Michael Abbott plans to leave the company in April, according to Bloomberg's Mark Gurman. The report notes that Abbott oversees Apple's cloud infrastructure for services like iCloud, iMessage, FaceTime, and others. Abbott joined Apple in 2018 and was previously an executive at tech companies such as Twitter, Microsoft, and Palm. The report claims...
apple ar headset concept 1

Apple Delays Debut of AR/VR Headset Until June

Wednesday February 15, 2023 1:15 pm PST by
Apple is now planning to introduce its AR/VR headset in June instead of April, according to Bloomberg's Mark Gurman, with the debut of the device pushed back two months. It is expected to see an unveiling at the Worldwide Developers Conference. Concept render by Ian Zelbo Apple initially planned to reveal the AR/VR headset at an April event, but it is no longer going to be able to make that...
Apple Pay Later Quick Green Feature

'Apple Pay Later' Now Being Tested by Apple Store Employees Ahead of Launch

Tuesday February 7, 2023 7:14 pm PST by
Apple this week made a beta version of its upcoming "Apple Pay Later" feature available to the company's more than 80,000 retail employees in the U.S. for testing, according to a report today from Bloomberg's Mark Gurman. Announced at WWDC 2022 last June, Apple Pay Later is a "buy now, pay later" financing option that will let qualifying customers in the U.S. split a purchase made with Apple ...
iPhone 14 Pros in Hand Black Background Feature

Apple Cuts iPhone 14 Pro Prices in China by Up to $118 in Rare Sales Push

Monday February 6, 2023 3:57 am PST by
Apple has cut the price of its latest high-end iPhones in China in an apparent attempt to offset dwindling demand in the country (via Bloomberg). Apple merchant JD.com, China's second-largest e-commerce platform, is among the retailers that have taken 800 yuan ($118) off iPhone 14 Pro and Pro Max models in the last few days. State carrier China Mobile has also slashed its prices for the...
iPhone 14 Pro Purple Side Perspective Feature Purple

Gurman: Apple Considering New High-End iPhone Alongside Pro and Pro Max

Sunday February 5, 2023 6:07 am PST by
Apple has discussed selling a new top-of-the-line iPhone alongside the Pro and Pro Max models in 2024 at the earliest, according to Bloomberg's Mark Gurman. Based on this timeframe, the device would be part of the iPhone 16 lineup or later. In a September 2022 edition of his weekly "Power On" newsletter, Gurman said there was "potential" for an iPhone 15 Ultra to replace the iPhone 15 Pro...
mac studio pink

Apple May Not Launch Updated Mac Studio With M2 Ultra Chip Due to Similarity With Upcoming Mac Pro

Sunday February 5, 2023 6:06 am PST by
A new version of the Mac Studio with the "M2 Ultra" chip is unlikely to arrive in the near future, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman explained that since the upcoming Apple silicon Mac Pro is "very similar in functionality to the Mac Studio," Apple may wait until the release of M3- or M4-series chips to update the machine, or...
Apple Design Team

Apple Dropping Product Design Chief Role, Team to Report to COO Jeff Williams

Thursday February 2, 2023 8:37 am PST by
Apple does not plan to name a replacement for vice president of industrial design Evans Hankey when she departs the company in the coming months, according to Bloomberg's Mark Gurman. Instead, the report claims that Apple's product design team will report directly to the company's operations chief Jeff Williams, in what is a major internal shift. Apple plans to give key product designers...
AirPods Max 2022 Colors

Unexpected Refresh Could Bring New Color Options to AirPods Max

Thursday February 2, 2023 3:25 am PST by
Apple could be planning to refresh the AirPods Max with new color options, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman discussed the future of Apple's ‌AirPods Max‌ over-ear headphones. "While it seems unlikely that a major upgrade is coming soon," Gurman said, "the company may eventually refresh the existing hardware with some new...
apple india

Apple Is Now Making AirPods Components in India

Monday January 30, 2023 4:55 am PST by
A U.S.-based Apple supplier has begun making components for AirPods in India, marking a significant step in the tech giant's push to expand production in the country, reports Bloomberg. According to the news outlet, the Indian unit of Florida-based electronics manufacturer Jabil has begun shipping plastic AirPods enclosures to China and Vietnam, making the earbuds the second Apple product...
homepod mini thumb feature

Gurman: Apple Not Working on New HomePod Mini

Sunday January 22, 2023 6:01 am PST by
Apple is likely not working on a new version of the HomePod mini smart speaker, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman explained that he believes Apple is not "actively working" on a successor to the ‌HomePod mini‌:After the debut of a new full-sized HomePod, many users started asking about an update to the mini model. But at this...
apple watch ultra cyber

Apple to Make Custom Displays In-House, Starting With MicroLED for Apple Watch Ultra in 2024

Tuesday January 10, 2023 5:19 pm PST by
Starting in 2024, Apple plans to use custom displays that it designs in-house for mobile devices like the iPhone and Apple Watch, reports Bloomberg. The shift to its own displays will allow Apple to rely less on display partners that include Samsung and LG. Apple's transition will begin with the high-end Apple Watch Ultra at the end of 2024, with the device set to adopt microLED display...
Apple 5G Modem Feature Triad

Apple to Start Transitioning Away From Qualcomm Modem Chips in Late 2024 or 2025

Monday January 9, 2023 1:16 pm PST by
Apple wants to start replacing the Qualcomm modem chips that it uses in iPhones as soon as 2024, according to a new report from Bloomberg. Apple has been working on in-house modem chip technology for several years now, with the aim of reducing its reliance on Qualcomm. Apple initially wanted to introduce its own modem chips as early as 2023, but Apple analyst Ming-Chi Kuo said in late 2022...
bmw i vision dee

CES 2023: BMW Unveils Prototype Seemingly Set to Rival Apple Car

Thursday January 5, 2023 4:28 am PST by
BMW today announced the i Vision Dee electric sport sedan at CES, a concept car seemingly positioned to rival Apple's long-rumored electric vehicle. The i Vision Dee uses some Amazon voice-recognition technology, but primarily showcases BMW's own software-first approach to next-generation vehicles with features designed to pre-emptively tackle tech companies like Apple that are seemingly on...
apple ar headset concept 2

Apple Now Calling AR/VR Headset Operating System 'xrOS'

Thursday December 1, 2022 12:57 pm PST by
Apple has decided to call the software that will run on its upcoming AR/VR headset "xrOS," an update from the original "RealityOS or "rOS" naming the company was planning on, according to Bloomberg. Render created by Ian Zelbo based on rumored information The name change comes as Apple begins to prepare for the launch of the headset, which is expected at some point in 2023. The headset will...
apple ar headset concept 1

Apple's Work on realityOS 'Wrapping Up' as Focus Turns to Suite of AR/VR Apps Ahead of Headset Launch

Monday November 14, 2022 6:19 am PST by
Apple's work on the first version of its long-rumored mixed reality headset's operating system is concluding, while new hires related to the device are ramping up ahead of launch next year, according to Bloomberg's Mark Gurman. Concept render based on purported leaked information by Ian Zelbo The headset itself is rumored to run "rOS" or "realityOS," internally codenamed "Oak." Apple's work...
10th Gen iPad Feature Fanned Pink

Apple Scrapped Plans to Launch Low-Cost iPad With Plastic Design and Keyboard

Monday October 24, 2022 2:11 am PDT by
Apple reportedly scrapped plans to launch a low-cost iPad with a plastic body and a plastic keyboard included in the box for below $500, according to Bloomberg's Mark Gurman. Writing in his Power On newsletter, Gurman said Apple had "internally considered launching an ‌iPad‌ with a plastic back and plastic keyboard" that would ship in the same box for below $500. "The idea was seemingly...
14 vs 16 inch mbp m2 pro and max feature

Gurman: Apple Silicon Mac Pro Testing Ramping Up, New MacBook Pro and Mac Mini to Launch Within Months

Sunday October 23, 2022 6:57 am PDT by
Apple is planning to debut several new Macs over the next several months, including new MacBook Pro, Mac mini, and Mac Pro models, according to Bloomberg's Mark Gurman. In his latest "Power On" newsletter, Gurman said that Apple is continuing work on the first Apple silicon ‌Mac Pro‌, with the company reportedly ramping up testing of the device internally. The high-end Mac desktop is said to ...
intel logo

Intel Reportedly Plans Thousands of Layoffs Amid PC Market Slowdown

Wednesday October 12, 2022 4:20 am PDT by
Intel plans to slash its employee numbers by the thousands in a bid to cut costs in the face of the slowing global PC market, a new Bloomberg report has claimed. The company's sales and marketing teams could see cuts affecting around 20% of staff, said the report, citing people with knowledge of the matter who wished to remain anonymous. The "major reduction in headcount" hasn't...
airpods usb c ken pillonel

Gurman: AirPods and Mac Accessories Likely to Switch to USB-C by 2024

Sunday October 9, 2022 7:11 am PDT by
All three AirPods models and Mac accessories like the Magic Keyboard and Magic Trackpad are likely to transition to USB-C by 2024, according to Bloomberg's Mark Gurman. AirPods Charging Case with USB-C port by Ken Pillonel. Earlier this week, the European Parliament approved a new directive to force manufacturers to offer USB-C as a common charging port across a wide range of devices in...
Apple Store iPhone 14 Pro

Apple Nixes Plan to Boost iPhone 14 Series Production Due to Lower Demand

Wednesday September 28, 2022 12:56 am PDT by
Apple is calling off plans to increase production of its latest iPhone 14 series after an anticipated surge in demand failed to materialize, Bloomberg reports, citing sources familiar with the matter. Apple has reportedly told suppliers to rein in efforts to increase ‌iPhone‌ 14 assembly by as much as 6 million units in the second half of the year. Apple had upgraded sales projections in the ...