Apple CEO Tim Cook Buys $3 Million of Nike Shares - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple CEO Tim Cook Buys $3 Million of Nike Shares

Apple CEO Tim Cook disclosed a roughly $3 million open-market purchase of Nike shares this week (via Reuters).

Tim Cook WWDC 2024
According to a regulatory filing published yesterday, Cook purchased 50,000 Class B shares of Nike on December 22 at an average price of $58.97 per share, for a total investment of approximately $2.95 million. The filing shows that Cook now holds about 105,000 Nike shares, a position valued at nearly $6 million.

Nike shares rose following the disclosure, gaining between about 2% and 5% in premarket and early regular-session activity, after the stock had fallen sharply in the days following the company's most recent earnings report, which highlighted ongoing challenges in its business, particularly in China. Nike is currently in the early stages of a turnaround effort under CEO Elliott Hill, who returned to the company last year after retiring.

Cook has served on Nike's board of directors since 2005 and is its lead independent director, a role he assumed in 2016 after Nike co-founder Phil Knight stepped down as chairman. In addition to his position at Apple, Cook also chairs Nike's compensation committee, placing him in a central governance role at the apparel maker. The December 22 transaction represents Cook's largest open-market purchase of Nike shares in years and comes at a time when the company is under pressure from investors following a prolonged decline in its stock price.

Tags: Nike, Tim Cook

Popular Stories

tim cook macbook pro

Apple's Tim Cook Among CEOs Invited on Trump's Trip to China

Thursday May 7, 2026 12:46 pm PDT by
The Trump administration plans to invite Apple CEO Tim Cook and CEOs from other companies like Nvidia, Qualcomm, Exxon, and Boeing on a trip to China next week, reports Semafor. Trump will apparently focus on building his relationship with Chinese President Xi Jinping during the May 14 and May 15 meetings. Treasury Secretary Scott Bessent, United States Trade Representative Jamieson Greer,...
iphone 17 pro black feature

iPhone 18 Pro's Camera Upgrade Will Cost Apple 50% More

Friday May 29, 2026 3:44 am PDT by
The iPhone 18 Pro and iPhone 18 Pro Max's all-new variable aperture lens will cost Apple 50% more than the camera unit used in current models, according to supply chain analyst Ming-Chi Kuo. Variable aperture has been one of the most persistent iPhone camera rumors of the past few years. Kuo first flagged the feature in late 2024, and it has since been corroborated by multiple reports and...
HomePod mini and Apple TV Sage

New Apple TV and HomePod Mini Are 'Nearly Ready' to Launch, New Siri Remote Also Rumored

Sunday May 31, 2026 8:47 am PDT by
New models of the Apple TV 4K and HomePod mini are "nearly ready to go," according to the latest word from Bloomberg's Mark Gurman. Both devices have been ready "for months," but Apple is holding off on launching them until the more personalized version of Siri is available, he said. "I am told the hardware for the next Apple TV set-top box and HomePod mini has been done for months and...

Top Rated Comments

Apple Knowledge Navigator Avatar
23 weeks ago
His broker asked him if he was sure.

So Tim said: Just do it.
Score: 43 Votes (Like | Disagree)
23 weeks ago
Does anyone really care? If so, why?

Wealthy people routinely make large stock purchases. Not unusual.
Score: 32 Votes (Like | Disagree)
Plutonius Avatar
23 weeks ago
Now that he's leaving Apple, the shoe is on the other foot :).
Score: 26 Votes (Like | Disagree)
23 weeks ago

Cool. Groceries are 9-17% higher (depending on region) than a year ago, but cool. Live it up, Tim!
What does grocery prices have to do with Tim Cook?
Score: 23 Votes (Like | Disagree)
fatTribble Avatar
23 weeks ago
That’s funny. I just bought $3 million of Nike stock too! 🤭
Score: 17 Votes (Like | Disagree)
minik Avatar
23 weeks ago

That’s funny. I just bought $3 million of Nike stock too! 🤭
Stock or socks?
Score: 13 Votes (Like | Disagree)
Related Apple News: Local News | Culture | Sport | Entertainment | Mac