Jony Ive and Sam Altman Discuss AI Device That's Playful, Bite Worthy, and as Peaceful as a Cabin By a Lake

OpenAI CEO Sam Altman and io Products creator Jony Ive forged a friendship that led to OpenAI's acquisition of io, and subsequently, an AI-based hardware product that both Altman and Ive believe is a reimagination of what it means to use a computer.


The duo recently did an interview with Emerson Collective founder Laurene Powell Jobs, providing insight into what they're working on. There's now an established hardware prototype, and while Altman and Ive didn't explain what it is in plain language, the interview has hints of its design and functionality.

Here are several ways that Altman and Ive described their AI hardware device:

  • It breaks the constraints of the "same kind of computer that we've been using for a long time."
  • Research started with a question about what it means that the device "is going to be able to know everything you've ever thought about, read, said?"
  • It will be a "sort of active participant" that's proactive in "a not annoying way."
  • Current devices and apps are like "walking through Times Square in New York" with flashing lights, crowds of people, noises, etc. It "doesn't make our lives peaceful and calm" or let us "focus on other stuff," which is what Ive and Altman wanted to address.
  • If you have an AI that you trust to do things for you and filter things out with "incredible contextual awareness of your whole life," then you can go for a vibe that's not walking through Times Square.
  • Ive and Altman's device aims to bring some of the spirit of "sitting in the most beautiful cabin by a lake and in the mountains and just sort of enjoying the peace and calm."
  • Ive said he prefers solutions that "teeter on appearing almost naive in their simplicity and their feel."
  • He also likes "incredibly intelligent, sophisticated products that you want to touch" and use "almost carelessly."
  • Ive told Altman that the design is right when you "want to lick it or take a bite out of it," and with the current prototype, Altman got that feeling.
  • "The degree to which Jony chipped away at every little thing that this doesn't need to do or that doesn't need to be there is remarkable."
  • "There's something about when a design gets like so simple and beautiful. And playful, for lack of a better word." There aren't a lot of products with "humor" in "this area" and there is a desire "not to take ourselves quite so seriously even though these are serious times."
  • Altman said that early on, Jony said "we are going to make people smile. We're going to make people feel joy. Whatever the product does, it has to do that." Altman said it's "lovely" to "have some whimsy back."
  • The prototypes are "jaw-droppingly good" and "exciting."

Rumors have described the device that io is working on as an AI phone without a screen, a "third core device" after a MacBook and an iPhone that's unobtrusive and able to sit in a pocket or on a desk, an iPod Shuffle-sized device that's neck worn, and a pocket-sized gadget that's screen-free but contextually aware of your life with microphones and cameras. It is not any kind of wearable like glasses, a watch, or earbuds.

Ive and Altman expect to have a device ready to hit the market in less than two years from now. The full interview with Altman and Ive is worth watching to see the commentary in context.

Popular Stories

iOS 26

iOS 26.4 and iOS 27 Features Revealed in New Leak

Friday December 12, 2025 10:56 am PST by
Macworld's Filipe Espósito today revealed a handful of features that Apple is allegedly planning for iOS 26.4, iOS 27, and even iOS 28. The report said the features are referenced within the code for a leaked internal build of iOS 26 that is not meant to be seen by the public. However, it appears that Espósito and/or his sources managed to gain access to it, providing us with a sneak peek...
apple beta 26 lineup

Apple Leak Confirms Work on Foldable iPhone, AirTag 2, and Dozens More Devices

Monday December 15, 2025 2:05 pm PST by
Last week, details about unreleased Apple devices and future iOS features were shared by Macworld. This week, we learned where the information came from, plus we have more findings from the leak. As it turns out, an Apple prototype device running an early build of iOS 26 was sold, and the person who bought it shared the software. The OS has a version number of 23A5234w, and the first...
Apple Logo Top Half

Early iOS 26 Software Leak Uncovers Dozens of Upcoming Apple Features

Monday December 15, 2025 3:05 pm PST by
Software from an iPhone prototype running an early build of iOS 26 leaked last week, giving us a glimpse at future Apple devices and iOS features. We recapped device codenames in our prior article, and now we have a list of some of the most notable feature flags that were found in the software code. In some cases, it's obvious what the feature flags are referring to, while some are more...
Apple Foldable Thumb

Leak Reveals Foldable iPhone Details

Monday December 15, 2025 9:09 am PST by
The first foldable iPhone will feature a series of design and hardware firsts for Apple, according to details shared by the Weibo leaker known as Digital Chat Station. According to a new post, via machine translation, Apple is developing what the leaker describes as a "wide foldable" device, a term used to refer to a horizontally oriented, book-style foldable with a large internal display....
iOS 26

iOS 26.3 Beta 1 Features: What's New So Far

Monday December 15, 2025 4:23 pm PST by
Apple is testing iOS 26.3, the next version of iOS 26 that will launch around January. Since iOS 26.3's testing is happening over the holidays, it is a smaller update with fewer features than we've seen in prior betas. We've rounded up what's new so far, and we'll add to our list with subsequent betas if we come across any other features. Transfer to Android Apple is making it simpler...
iOS 26

Apple Releases iOS 26.2 With Alarms for Reminders, Lock Screen Changes, Enhanced Safety Alerts and More

Friday December 12, 2025 10:10 am PST by
Apple today released iOS 26.2, the second major update to the iOS 26 operating system that came out in September, iOS 26.2 comes a little over a month after iOS 26.1 launched. ‌iOS 26‌.2 is compatible with the ‌iPhone‌ 11 series and later, as well as the second-generation ‌iPhone‌ SE. The new software can be downloaded on eligible iPhones over-the-air by going to Settings >...
iOS 26

iOS 26.2 Coming Soon With These 8 New Features on Your iPhone

Thursday December 11, 2025 8:49 am PST by
Apple seeded the second iOS 26.2 Release Candidate to developers earlier this week, meaning the update will be released to the general public very soon. Apple confirmed iOS 26.2 would be released in December, but it did not provide a specific date. We expect the update to be released by early next week. iOS 26.2 includes a handful of new features and changes on the iPhone, such as a new...
airpods max 2024 colors

AirPods Max 2 Likely to Offer These 10 New Features

Monday December 15, 2025 7:41 am PST by
Apple released the AirPods Max on December 15, 2020, meaning the over-ear headphones launched five years ago today. While the AirPods Max were updated with a USB-C port and new color options last year, followed by support for lossless audio and ultra-low latency audio this year, the headphones lack some of the features that have been introduced for newer generations of the regular AirPods and the ...

Top Rated Comments

jonnysods Avatar
3 weeks ago
For peace and calm, I’d rather be sitting in a cabin by the lake.
Score: 66 Votes (Like | Disagree)
321565 Avatar
3 weeks ago
Not sure we should be platforming Altman. Ever.
Score: 52 Votes (Like | Disagree)
Wx_Man Avatar
3 weeks ago
H.O.T.O.S.

High On Their Own Supply
Score: 51 Votes (Like | Disagree)
germanbeer007 Avatar
3 weeks ago
Scam Altman wants your money to pay for gpus to catch up to Elon's buildout.
Score: 43 Votes (Like | Disagree)
jz0309 Avatar
3 weeks ago
more hype about something that doesn't exist, yet ...
And Altman is one of the last people on the planet I'd trust ...
Score: 35 Votes (Like | Disagree)
Happy_John Avatar
3 weeks ago
Um, they've said absolutely nothing about the supposed product itself, but have just "aspirationally waffled" on for a while.

It could be an electronic device, it could be a shoe, it could be an earwax cleaner.....

They honestly sound like some Arts Undergraduates who haven't yet grown out of thinking that smoking weed makes you more creative / deep / meaningful..
Score: 35 Votes (Like | Disagree)