Kuo: Apple Watch Ultra With MicroLED Display Indeed Canceled

Earlier this week, Apple supplier ams OSRAM announced it would "re-assess its microLED strategy" after a "cornerstone project" was "unexpectedly cancelled." Counterpoint Research's Display Supply Chain Consultants informed MacRumors that this project related to the rumored Apple Watch with a microLED display.

Apple Watch Ultra 2 hero feature white
Apple analyst Ming-Chi Kuo today commented on the matter, saying that Apple has indeed canceled the project for the "foreseeable future." The analyst said that microLED production costs are currently "too high" for the project to be "economically viable."

"My latest survey indicates that Apple has canceled the Micro LED Apple Watch projects because Apple thinks that Micro LED can't add significant value to this product, and the production costs are too high to make it economically viable," said Kuo.

ams OSRAM was Apple's exclusive LED chip supplier for the project at the time it was canceled, according to Kuo. Apple has "no plans" to mass-produce microLED devices for the "foreseeable future," the analyst said.

Kuo described the cancellation as a "major setback" for Apple, and he said many employees involved with microLED development have been laid off.

While the project may be shelved for now, Apple likely still hopes to eventually transition to microLED technology in the future. Taiwanese research firm TrendForce today said that while ams OSRAM was Apple's "sole chip supplier" for the Apple Watch Ultra project, Taiwan and South Korea have a "robust lineup of manufacturers for Micro LED chips, backplanes, and related transfer processes," so there are other suppliers that Apple could partner with in the future. In any case, it appears that Apple's first microLED device is several years away.

Related Roundup: Apple Watch Ultra 3
Related Forum: Apple Watch

Popular Stories

Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple MacBook Pro M4 hero

New MacBook Pros Reportedly Launching Alongside macOS 26.3

Sunday February 1, 2026 5:42 am PST by
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman. "Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today. "I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
14 inch MacBook Pro Keyboard

Apple Changes How You Order a Mac

Saturday January 31, 2026 10:51 am PST by
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...

Top Rated Comments

Abobrek Avatar
25 months ago
Good. Now Apple can focus on important products like AirPods with cameras and HomePods with screens.
Score: 22 Votes (Like | Disagree)
dannys1 Avatar
25 months ago
I'm not sure what benefit it would add? Potentially increase brightness over OLED, but there's been no scenario where i can't see my watch face - even whilst swimming in the Caribbean sea!
Score: 10 Votes (Like | Disagree)
LV426 Avatar
25 months ago
This kind of thing normally happens in a business when some bigwig in management is getting prepared to dump a load of shares.
Score: 9 Votes (Like | Disagree)
CarAnalogy Avatar
25 months ago
Looks like this is the way the “don’t call it a recession” is finally affecting Apple.

They haven’t announced mass layoffs, but then again they rarely announce anything.

But if it must be done, it seems they are trimming the right fat.
Score: 8 Votes (Like | Disagree)
xxray Avatar
25 months ago
OLED is already doing a lot of the things that made microLED appealing. Getting brighter, getting more efficient, and reducing the risk of burn-in. I really don’t know what microLED can do to make that big of a difference. And if it’s still really expensive, it makes sense it’d be cancelled.
Score: 8 Votes (Like | Disagree)
Godspeed8230 Avatar
25 months ago
I am from Austria and this is a giant blow to Ams-Osram. They built an € 800 million plant in Malaysia only for Apple to cancel this order. Not good. Didn't they properly plan this in advance?
Score: 7 Votes (Like | Disagree)