Apple's Eddy Cue Explains Why Google is iPhone's Default Search Engine

Apple's services chief Eddy Cue today testified in the antitrust trial between the U.S. Department of Justice and Google, answering questions about a deal that sees Google set as the default search engine on the iPhone, iPad, and Mac.

applegoogle
According to a report from The Verge today, Google pays Apple billions of dollars per year in order for Google to be set as the default search engine on Apple platforms. The exact amount that Google pays Apple has not been publicly disclosed during the trial, as a lot of the testimony in the case has taken place behind closed doors.

Cue reportedly last negotiated the deal between Apple and Google in 2016. When asked why Apple chose Google as its default search engine, Cue said "there wasn't a valid alternative to Google at the time," and he said there still isn't one.

"We make Google be the default search engine because we've always thought it was the best," added Cue. "We pick the best one and let users easily change it."

Cue acknowledged that Apple feels it is more committed to privacy than Google, but argued that the deal between the two companies requires Google to allow users to search without logging in, and said that Apple has built several privacy protections into its Safari web browser in order to ensure that users are safeguarded.

Cue also admitted that Apple does not allow users to change the default search engine during the iPhone's setup process, but he said this decision supports Apple's goal of getting users "up and running as fast as possible."

To change the iPhone's default search engine at any point after setup, users can simply open the Settings app, tap Safari, tap Search Engine, and select one of the available options: Google, Yahoo, Bing, DuckDuckGo, or Ecosia.

The Verge and The New York Times have additional coverage of Cue's testimony.

Popular Stories

Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
Apple MacBook Pro M4 hero

New MacBook Pros Reportedly Launching Alongside macOS 26.3

Sunday February 1, 2026 5:42 am PST by
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman. "Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today. "I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
iOS 26 Home Feature

Apple Gives Final Warning to Home App Users

Tuesday February 3, 2026 8:55 am PST by
In 2022, Apple introduced a new Apple Home architecture that is "more reliable and efficient," and the deadline to upgrade and avoid issues is fast approaching. In an email this week, Apple gave customers a final reminder to upgrade their Home app by February 10, 2026. Apple says users who do not upgrade may experience issues with accessories and automations, or lose access to their smart...

Top Rated Comments

Razorpit Avatar
31 months ago
Money.
Score: 59 Votes (Like | Disagree)
coolfactor Avatar
31 months ago
I've often tried to use DuckDuckGo as my default, but keep going back to Google. The results, especially in a generic private window, are much more accurate. I really wish there was a decent competitor, but Cue is right... Google is still the best for accurate search results.

I use Private browsing for most of my browsing, so generic (not logged in) searches are essential, and Google has it nailed.

With how the Safari team designed the new Profiles feature, you can have some fun with it. I created one called "Broken". ?



Attachment Image
Score: 26 Votes (Like | Disagree)
vegetassj4 Avatar
31 months ago
Tim Cook was spotted leaving Google's offices right before Cue made the following press release:

"We pick the best one and let users easily change it"



Attachment Image
Score: 22 Votes (Like | Disagree)
Shasterball Avatar
31 months ago
The answer is always $$$$$. We aren't stupid, Eddy.
Score: 21 Votes (Like | Disagree)
sunapple Avatar
31 months ago
On my personal devices I have been using DuckDuckGo ever since it first became available as an option. It has been reliable and does the job, never looked back.
Score: 16 Votes (Like | Disagree)
Love-hate ? relationship Avatar
31 months ago
Because at apple , we believe in profits and margins , and google was the only ones to pay us enough
Score: 13 Votes (Like | Disagree)