Apple's augmented reality headset will enter mass production in the second quarter of next year, with a launch expected between the third and fourth quarter of 2022, according to a translated report from the Taiwanese version of DigiTimes.
In June, Apple analyst Ming-Chi Kuooffered a similar timeline for Apple's AR headset, reporting it will launch sometime between April and June of next year. According to today's report, Apple's AR headset has completed its second phase of prototype testing, inching closer to being ready for primetime mass production.
The first iteration of Apple's AR headset may be a bit bulky in design, similar to the Oculus Rift headset, but a sleeker pair of "Apple Glasses" could launch a few years later. In recent years, Apple has been building up its AR platform, rolling out several AR-centric features on iOS and iPadOS, possibly paving the way for the "Apple Glasses."
Apple's AR headset isn't expected to be cheap in price, at least at the start. One report says that it will feature at least 15 camera modules, feature eye-tracking, possibly iris recognition, and could cost between $2,000 and $3,000.
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and now the Nike Powerbeats Pro 2.
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Why? Apple isn’t a game developing company and they can barely keep Arcade alive with games from 10 years ago. What are you possibly going to do with it … measure your 40 Euro IKEA table with a 2k device? AR is a gimmick to me trying to fix an issue that doesn’t exist to simply exist itself. How often are you using the LIDAR scanner on your iPhone / iPad?
LOL! Who would buy it? Gamers certainly have plenty of other less expensive options. It's already been demonstrated that both VR and AR goggles are a niche market at best, and that most people (currently) have no need for them. What would the average user do with a $2000 set of Apple goggles? See what an Ikea table would look like in their dining room? I don't think so. Apple would have to turn their reality distortion field up to 11 in order to convince people that this is something they need.