Apple Shares Behind the Scenes Look at Creating 'Shot on iPhone' Videos - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Shares Behind the Scenes Look at Creating 'Shot on iPhone' Videos

Apple today shared a new "Shot on iPhone" video that offers a behind the scenes look at what it takes to create "Shot on iPhone" movies.


The video features four student filmmakers reimagining cinema tradition in a new way and taking advantage of classic noir, magical realism, stop-motion animation, and more.

The videos were shot using one of Apple's new iPhone 12 devices, and the full films that were created with the iPhones will be coming to Apple's YouTube channel on January 19, January 26, and January 27.

Popular Stories

imac video apple feature

Apple Released Yet Another New Product Today

Friday March 20, 2026 2:39 pm PDT by
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and now the Nike Powerbeats Pro 2. iPhone 17e features the same overall design as...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Later This Year With These 12 New Features

Wednesday March 18, 2026 7:39 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component...
ios 26 4 pastel

iOS 26.4: Top 10 New Features Coming to Your iPhone

Friday March 20, 2026 2:44 pm PDT by
iOS 26.4 isn't the major update with new Siri features that we hoped for, but there are some useful quality of life improvements, and a little bit of fun with an AI playlist generator and new emoji characters. Playlist Playground - Apple Music has a Playlist Playground option that lets you generate playlists from text-based descriptions. You can include moods, feelings, activities, or...

Top Rated Comments

TheAppleFairy Avatar
68 months ago
Score: 4 Votes (Like | Disagree)
wingnut8 Avatar
68 months ago

I bet these students - like 99.9% of all film students - would say that real films are edited with Avid. Many would think that it is good news that some indie films are edited on Premiere. It makes them think that they have a chance to seem professional if they know Premiere.
I don't know of any sign that Apple think it is a good idea for people at university or film school to learn Apple’s own Final Cut Pro video editing application. I suppose they hope that the influence of YouTubers will prompt film students to want to use it to make 'real films.'
If Apple don't think it is worth persuading people to use Final Cut, why should anyone else?
I use final cut and I work at a television station. Our company owns stations all across the US and they all use final cut. I was actually taught on both FCP X and a Premiere in school and have never once used avid.
Score: 1 Votes (Like | Disagree)
Morrissey Avatar
68 months ago
Yeah same result on home videos... everyone with professional equipment... 🤣
Score: 1 Votes (Like | Disagree)
alex4d Avatar
68 months ago
I bet these students - like 99.9% of all film students - would say that real films are edited with Avid. Many would think that it is good news that some indie films are edited on Premiere. It makes them think that they have a chance to seem professional if they know Premiere.
I don't know of any sign that Apple think it is a good idea for people at university or film school to learn Apple’s own Final Cut Pro video editing application. I suppose they hope that the influence of YouTubers will prompt film students to want to use it to make 'real films.'
If Apple don't think it is worth persuading people to use Final Cut, why should anyone else?
Score: 1 Votes (Like | Disagree)
Related Apple News: Sport | Local News | Mac | Health | Ipad