Apple this morning added a new "Skyline" collection of Beats Studio 3 Wireless Headphones to its online Apple Store, with a selection of new color options.
The Skyline Studio 3 Wireless Headphones come in Crystal Blue, Desert Sand, Midnight Black, and Shadow Grey. All of the colors feature gold accents with a gold beats logo and gold band.
Studio 3 Wireless Headphones feature Apple's Pure Adaptive Noise Canceling technology, designed to block external noise when listening. They are also equipped with an Apple W1 chip that's designed to make it easy to switch between devices when listening, and thanks to the efficiency of the chip, the Studio 3 Headphones last for 22 hours on one charge for all-day listening.
Like Apple's other Studio 3 Wireless Headphones, the new Skyline collection is priced at $349.95. Skyline Beats are not yet available in Apple retail stores and must be ordered online, but should be arriving in retail locations soon.
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and now the Nike Powerbeats Pro 2.
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Wednesday March 18, 2026 7:39 am PDT by Joe Rossignol
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices.
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Does anybody honestly buy Beats headphones anymore other than to satisfy some aesthetic appeal?
In my opinion, they feel really cheap and flimsy and the ones I've had in my hands (1-2 years old) were really damaged and half-broken, the cord's isolation all ripped and the hinge feeling absolutely horrible.
Why not invest the same money into real quality headphones from the likes of Beyerdynamics or other similar manufacturers? 350$ can get you some really fine Hifi-gear...
Wow. I am a fan of Apple but their prices are getting stupid. I mean really stupid.
These headphones cannot possibly be worth this much money. Reviews abound about how Beats in general are just 'meh' in sound quality.
So, the only reason is the name?
I just can't believe Apple, with all their money, cannot create a great product and price it so more can buy it.
I already invested in headphones that are at least 7-8 years old and they still work great. No brand name to show off, just a 100$ pair of audio-technica noise cancelling phones. Don't need the Beats name to add 200+$.
That price tag is a joke, right?
350.00 bucks... god damn that's crazy.
Y'all acting like the price suddenly changed and this line hasn't always been MSRP $349 for years.
Wow. I am a fan of Apple but their prices are getting stupid. I mean really stupid.
These headphones cannot possibly be worth this much money. Reviews abound about how Beats in general are just 'meh' in sound quality.
So, the only reason is the name?
I just can't believe Apple, with all their money, cannot create a great product and price it so more can buy it.
I already invested in headphones that are at least 7-8 years old and they still work great. No brand name to show off, just a 100$ pair of audio-technica noise cancelling phones. Don't need the Beats name to add 200+$.
Still uses USB-A. Switch to Lightning or USB-C for charging.
Still uses Apple W1. Apple Watch Series 3 has W2, Apple Watch Series 4 has W3.
Why comment on things you clearly know nothing about? Higher number doesn't mean newer and better.. Apple W1 is bluetooth, Apple W2 and Apple W3 is bluetooth+WiFi and is not meant for headphones....
