AT&T Announces City-Specific Offers for Free DirecTV Now, Internet, and BOGO iPhones

AT&T today announced a series of deals launching this Thursday, March 1 that will be available only for customers in New York, Chicago, and Los Angeles. The offers vary from city to city, and the carrier noted that each one will last for a "limited time" only.

The city-specific deals are debuting alongside the launch of AT&T's new Unlimited Plus Enhanced and Unlimited Choice Enhanced plans, and most of them tie in with the new plans. Users everywhere in the United States will be able to sign up for one of the new Unlimited plans, but AT&T is launching offers for three select cities -- "tailored" to its customers in each -- as a way to encourage sign ups for the plans in these locations.

att 3 cities
AT&T detailed some information on each plan, seen in the quote below, and there's a new support article on ATT.com with a deeper breakdown. One of the major new updates comes to the Unlimited Plus plan, which is $80 for the first line, down from the current price of $90, and now comes with 15GB of hotspot data, an increase from 10GB. The carrier is also offering a $15 loyalty video credit applicable to DirecTV, U-Verse, or DirecTV Now.

On AT&T Unlimited Plus Enhanced the first line starts at only $80, and you’ll get 15GB of mobile hotspot data per line on the plan. And on AT&T Unlimited Choice Enhanced unlimited 4G LTE data is only $40 a line when you have 4 lines.

These enhanced wireless plans come with a $15 loyalty credit towards applicable AT&T video services

Regarding the city-specific offers, New York users will get one year of DirecTV Now for free when switching to either of the new Unlimited plans. The offer is valid for both new and existing DirecTV Now customers and will be given in the form of a $35/month video credit over the course of 12 months, which pays entirely for DirecTV Now's basic "Live a Little" package. If users want more channels, they can switch to a larger package and put the $35 credit towards it.

As usual, the credits will start within two bill cycles, and New York users will automatically be charged at full price when DirecTV Now renews after one year, but they can cancel beforehand. AT&T is also still offering new DirecTV Now customers a chance to get a 32GB Apple TV 4K at no cost when they prepay for three months of DirecTV Now at $105.

In Chicago, those who switch from any wireless competitor to one of AT&T's new Unlimited plans will get free home internet on plans up to 50 Mbps "for life." Similar to the New York offer, this will come in the form of a $30 monthly internet credit to pay for a 50 Mbps plan, which can be applied to a higher speed internet tier if desired. The "for life" qualification pertains to users who maintain a qualifying service on AT&T's new Unlimited plan, alongside a matching eligible service address in Chicago.

Lastly, those in Los Angeles will have a more traditional buy one, get one offer on "the latest smartphones," including iPhone X. AT&T said that Los Angeles residents can purchase a 64GB iPhone X and get another for free when both are purchased on AT&T Next, and a new line is added with eligible wireless service.

AT&T's description for each offer notes that more details will be coming soon at ATT.com. If you want to read more of the fine print for each city's deal, head over to the press release and scroll down to the bottom. For more discounts and offers, visit our full Deals Roundup.

Related Roundup: Apple Deals

Popular Stories

iOS 26

iOS 26.4 and iOS 27 Features Revealed in New Leak

Friday December 12, 2025 10:56 am PST by
Macworld's Filipe Espósito today revealed a handful of features that Apple is allegedly planning for iOS 26.4, iOS 27, and even iOS 28. The report said the features are referenced within the code for a leaked internal build of iOS 26 that is not meant to be seen by the public. However, it appears that Espósito and/or his sources managed to gain access to it, providing us with a sneak peek...
Apple Logo Top Half

Early iOS 26 Software Leak Uncovers Dozens of Upcoming Apple Features

Monday December 15, 2025 3:05 pm PST by
Software from an iPhone prototype running an early build of iOS 26 leaked last week, giving us a glimpse at future Apple devices and iOS features. We recapped device codenames in our prior article, and now we have a list of some of the most notable feature flags that were found in the software code. In some cases, it's obvious what the feature flags are referring to, while some are more...
apple beta 26 lineup

Apple Leak Confirms Work on Foldable iPhone, AirTag 2, and Dozens More Devices

Monday December 15, 2025 2:05 pm PST by
Last week, details about unreleased Apple devices and future iOS features were shared by Macworld. This week, we learned where the information came from, plus we have more findings from the leak. As it turns out, an Apple prototype device running an early build of iOS 26 was sold, and the person who bought it shared the software. The OS has a version number of 23A5234w, and the first...
Apple Foldable Thumb

Leak Reveals Foldable iPhone Details

Monday December 15, 2025 9:09 am PST by
The first foldable iPhone will feature a series of design and hardware firsts for Apple, according to details shared by the Weibo leaker known as Digital Chat Station. According to a new post, via machine translation, Apple is developing what the leaker describes as a "wide foldable" device, a term used to refer to a horizontally oriented, book-style foldable with a large internal display....
iOS 26

iOS 26.3 Beta 1 Features: What's New So Far

Monday December 15, 2025 4:23 pm PST by
Apple is testing iOS 26.3, the next version of iOS 26 that will launch around January. Since iOS 26.3's testing is happening over the holidays, it is a smaller update with fewer features than we've seen in prior betas. We've rounded up what's new so far, and we'll add to our list with subsequent betas if we come across any other features. Transfer to Android Apple is making it simpler...
iOS 26

Apple Releases iOS 26.2 With Alarms for Reminders, Lock Screen Changes, Enhanced Safety Alerts and More

Friday December 12, 2025 10:10 am PST by
Apple today released iOS 26.2, the second major update to the iOS 26 operating system that came out in September, iOS 26.2 comes a little over a month after iOS 26.1 launched. ‌iOS 26‌.2 is compatible with the ‌iPhone‌ 11 series and later, as well as the second-generation ‌iPhone‌ SE. The new software can be downloaded on eligible iPhones over-the-air by going to Settings >...
iOS 26

iOS 26.2 Coming Soon With These 8 New Features on Your iPhone

Thursday December 11, 2025 8:49 am PST by
Apple seeded the second iOS 26.2 Release Candidate to developers earlier this week, meaning the update will be released to the general public very soon. Apple confirmed iOS 26.2 would be released in December, but it did not provide a specific date. We expect the update to be released by early next week. iOS 26.2 includes a handful of new features and changes on the iPhone, such as a new...
airpods max 2024 colors

AirPods Max 2 Likely to Offer These 10 New Features

Monday December 15, 2025 7:41 am PST by
Apple released the AirPods Max on December 15, 2020, meaning the over-ear headphones launched five years ago today. While the AirPods Max were updated with a USB-C port and new color options last year, followed by support for lossless audio and ultra-low latency audio this year, the headphones lack some of the features that have been introduced for newer generations of the regular AirPods and the ...

Top Rated Comments

theheadguy Avatar
102 months ago
Anybody else think the naming convention is getting a little ridiculous? I'd be embarrassed if I was in marketing and that was my work product?

"AT&T Unlimited Plus Enhanced"
Score: 11 Votes (Like | Disagree)
ayale99 Avatar
102 months ago
Here comes the DirectTV Now haters! Please do tell us how you feel about the service, the interface, lack of DVR and when you canceled your account.
Score: 7 Votes (Like | Disagree)
christophermn Avatar
102 months ago
I signed up for the unlimited data plan last year when it was first launched and received $25 credit. The new plan would drop my bill $10 and lower my credit by $10. I'll call customer service and see if they'll match the new pricing and try to keep my current $25 credit.
Could you let us know if you're able to score the lower monthly rate and keep existing $25 DTVNow monthly credit? Otherwise this is zero-sum for a lot of existing customers... and probably planned that way.
Score: 3 Votes (Like | Disagree)
noximure Avatar
102 months ago
Could you let us know if you're able to score the lower monthly rate and keep existing $25 DTVNow monthly credit? Otherwise this is zero-sum for a lot of existing customers... and probably planned that way.
Yes, I'll let everyone know.
Score: 2 Votes (Like | Disagree)
DEMinSoCAL Avatar
102 months ago
The ATT website hasn't been updated yet. Still shows $90 for 1 line of Unlimited Enhanced Plus. Curious what 4 lines will cost under the new lower pricing?
Score: 2 Votes (Like | Disagree)
deeddawg Avatar
102 months ago
The ATT website hasn't been updated yet. Still shows $90 for 1 line of Unlimited Enhanced Plus. Curious what 4 lines will cost under the new lower pricing?
Well they did say it goes into effect on March 1st and today's February 27th... Article claimed the $90 goes to $80. (That'd be for the individual plan, not sure what happens with the $115 family unlimited, if it's mentioned I missed it)
[doublepost=1519761980][/doublepost]
I asked the question above. Did the old plan get a $25/month credit and that is dropping to $15? That would wipe out the significance of the $10 reduction of price of the $90 plan.
The $25 credit dropped to $15 sometime late last year for new subscribers, maybe in November but I could easily be wrong on the exact time.
Score: 1 Votes (Like | Disagree)