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Apple Joins Instagram to Share 'Shot on iPhone' Photos From Users Around the World

Apple has officially joined Instagram.

The company opened the followable account @Apple today that will exclusively feature curated photos and videos from iPhone users around the world, according to Mashable. The report said Apple won't share any ads or marketing on the account, which has already quickly amassed thousands of followers.

apple instagram
Apple's presence on Instagram had been limited to ads, without a followable account, and an @AppleMusic account. Apple has traditionally shied away from social networks, with blank accounts on Facebook and Twitter that, for now, exist to serve ads. The company also runs @AppleSupport on Twitter.


Apple tells Instagram followers to use the hashtag #ShotoniPhone for a chance to have their photos and videos shared in one of the galleries.

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Top Rated Comments

113 months ago
Apple is trash. They're like the kid at school that just tries too hard to be cool.

You used be the crazy ones, the misfits... now you're just trying to fit in.
And you're getting old and cranky.
Score: 10 Votes (Like | Disagree)
113 months ago
Apple is trash. They're like the kid at school that just tries too hard to be cool.

You used be the crazy ones, the misfits... now you're just trying to fit in.
Score: 9 Votes (Like | Disagree)
maflynn Avatar
113 months ago
Nice move, but seems like something that they should have done, from the get go.
Score: 6 Votes (Like | Disagree)
113 months ago
Apple is trash. They're like the kid at school that just tries too hard to be cool.

You used be the crazy ones, the misfits... now you're just trying to fit in.
A company worth 813 billion is trash? Really?
Score: 5 Votes (Like | Disagree)
Hustler1337 Avatar
113 months ago
Nice move, but seems like something that they should have done, from the get go.
I'm still surprised the @Apple Twitter account still hasn't tweeted anything yet since 2011. Let's hope they don't follow that trend on their Instagram page :p
Score: 5 Votes (Like | Disagree)
113 months ago
It's amazing that Apple spending enough on marketing is able to convince so many people that taking decent snapshots in ideal conditions is all you need.

No optical zoom, no low light performance, horrible resolving ability of the lens, but just look at these carefully curated photos that under ideal conditions that show what a magnificent camera it is. :rolleyes: And the sheeple eat it up.
It is a magnificent camera. Just because you are not able to make decent photos with one (and perhaps even with other cameras) doesn't mean others are not able to.

Making a compelling photograph is rarely about gear. Rather, it speaks to one's life experiences, curiosity, imagination, eye, understanding of light, composition, and various other skills.
Score: 4 Votes (Like | Disagree)
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