Apple Announces Apple Watch Pre-Orders Will Kick Off at 12:01 AM PT on April 10
Apple today updated the Apple Watch page of its online store to note that online pre-orders for the Apple Watch will begin at 12:01 AM Pacific Time on Friday, April 10. Just after midnight on the West Coast is Apple's typical time for pre-orders, and the company will likely take the store down beginning at 9PM to prepare for orders.
Apple Watch pre-orders will go live simultaneously in all of the first-wave launch countries, meaning U.K. customers will be able order at 8:01 AM local time while Australian pre-orders will go live at 5:01 PM AEST.
Here's a full list of pre-order times by country (in local time):
- U.S., Canada: 12:01 a.m. (Pacific Time), 3:01 a.m. (Eastern Time)
- U.K.: 8:01 a.m.
- Germany: 9:01 a.m.
- France: 9:01 a.m.
- Australia: 5:01 p.m.
- Hong Kong: 3:01 p.m.
- China: 3:01 p.m.
- Japan 3:01 p.m.
Apple will accept orders both through its website and through its Apple Store app on the iPhone. Placing an order through the app can often bypass some of the congestion that occurs when pre-orders first begin.
Pricing for the Apple Watch begins at $349 for the Apple Watch Sport, $549 for the stainless steel Apple Watch, and $10,000 for the gold Apple Watch Edition. Pre-orders will be delivered to customers beginning on April 24, which is the device's official launch date.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
