No Retina MacBook Air Introduction Planned for Apple's October 16 Media Event - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

No Retina MacBook Air Introduction Planned for Apple's October 16 Media Event

With rumors of a new 12-inch Retina MacBook Air circulating in recent months and the latest reports suggesting small-scale production has already begun, many have been wondering about Apple's plans for introducing the product. According to a new report from Re/code, the Retina MacBook Air will not be unveiled at this Thursday's media event.

macbook_air_2014

Apple may well have a new MacBook Air with Retina Display in the pipeline, but it’s not going to unveil it this week. Sources familiar with Apple’s plans tell me that the company’s latest reimagining of the ultralight laptop won’t be shown off at its Thursday event.

In line with previous rumors, the report claims Thursday's event will focus on new iPads, Retina iMacs, and OS X Yosemite. One source has also claimed updated Mac minis could appear at the event, but there has been little additional chatter about the possibility.

Apple's media event kicks off at 10:00 AM Pacific Time on Thursday, and MacRumors will have full live coverage of the proceedings. There are likely to be additional leaks and rumors in the final lead-up to the event, so stay tuned as Apple prepares to finalize its product lineup for the holiday shopping season.

Related Roundup: MacBook Air
Tag: Recode
Buyer's Guide: MacBook Air (Buy Now)
Related Forums: MacBook Neo, MacBook Air

Popular Stories

imac video apple feature

Apple Released Yet Another New Product Today

Friday March 20, 2026 2:39 pm PDT by
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and now the Nike Powerbeats Pro 2. iPhone 17e features the same overall design as...
HomePod mini and Apple TV Sage

New Apple TV and HomePod Mini Remain 'Ready' to Launch

Sunday March 22, 2026 6:33 am PDT by
Apple has unveiled nine new products this month, but the wait continues for the next-generation Apple TV 4K and HomePod mini models. In his Power On newsletter today, Bloomberg's Mark Gurman said new versions of the Apple TV and HomePod mini have been "ready" since last year, but he reiterated that Apple has held off on releasing them until the more personalized version of Siri and other...
ios 26 4 pastel

iOS 26.4: Top 10 New Features Coming to Your iPhone

Friday March 20, 2026 2:44 pm PDT by
iOS 26.4 isn't the major update with new Siri features that we hoped for, but there are some useful quality of life improvements, and a little bit of fun with an AI playlist generator and new emoji characters. Playlist Playground - Apple Music has a Playlist Playground option that lets you generate playlists from text-based descriptions. You can include moods, feelings, activities, or...

Top Rated Comments

149 months ago
broad not well.
Score: 22 Votes (Like | Disagree)
149 months ago
This is because of Broadwell.
Score: 14 Votes (Like | Disagree)
g-7 Avatar
149 months ago
"It's been way too long."
And we still need to wait more.
Score: 13 Votes (Like | Disagree)
gto55 Avatar
149 months ago
what about....

the mac mini :D:p:eek::o:)

Score: 12 Votes (Like | Disagree)
Michael Scrip Avatar
149 months ago


Who buys the Macbook Air anyway.

I would imagine the Macbook Air is Apple's best-selling computer.

So the answer to your question could be "most of Apple's computer buyers"
Score: 11 Votes (Like | Disagree)
149 months ago
"the best product pipeline that I've seen in my 25 years at Apple." - Eddy Cue

"Still waiting Eddy..." - Me
Score: 10 Votes (Like | Disagree)
Related Apple News: News | Mac | Technology | South Africa | World News