Olympic Athletes Requested to Cover Apple Logos During Opening Ceremony Because of Samsung Sponsorship [Updated] - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Olympic Athletes Requested to Cover Apple Logos During Opening Ceremony Because of Samsung Sponsorship [Updated]

NewImageOlympic athletes are being asked by Samsung to cover any Apple logos on their devices during the Parade of Nations at the 2014 Winter Olympics opening ceremony because Samsung is a lead worldwide sponsor of the Games.

The report, from a Swiss site (via SlashGear) [Translate], does not go into much detail on the request, but reports it as a condition of Samsung's sponsorship. From SlashGear:

Olympics sponsor Samsung is reportedly dropping Galaxy Note 3 smartphones in athletes' goodie-bags, though the gift comes with a catch: a supposed ban on any other device branding, iPhone or otherwise, during the opening ceremony.

Olympic athletes are controversially banned from mentioning any non-sponsor products during their time at the Olympics, including on social media and clothing.

All accredited competitors, coaches, trainers and officials are required to abide by Rule 40 of the Olympic Charter, preventing athletes from mentioning any non-Olympic sponsor companies. Athletes breaking Rule 40 can be punished with "removal of accreditation and financial penalties" or even total disqualification. The IOC has said on numerous occasions that protecting sponsors is of paramount importance because, without them, there could be no Games.

It's not entirely clear if this "Rule 40" was used as the reason for the ban on competitor logos. MacRumors has reached out to the United States Olympic Committee, the International Olympic Committee, and Samsung for comment but has yet to receive any response.

Update: The International Olympic Committee has said that athletes are free to use iPhones without restriction during the Opening Ceremony.

Popular Stories

imac video apple feature

Apple Released Yet Another New Product Today

Friday March 20, 2026 2:39 pm PDT by
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and now the Nike Powerbeats Pro 2. iPhone 17e features the same overall design as...
HomePod mini and Apple TV Sage

New Apple TV and HomePod Mini Remain 'Ready' to Launch

Sunday March 22, 2026 6:33 am PDT by
Apple has unveiled nine new products this month, but the wait continues for the next-generation Apple TV 4K and HomePod mini models. In his Power On newsletter today, Bloomberg's Mark Gurman said new versions of the Apple TV and HomePod mini have been "ready" since last year, but he reiterated that Apple has held off on releasing them until the more personalized version of Siri and other...
ios 26 4 pastel

iOS 26.4: Top 10 New Features Coming to Your iPhone

Friday March 20, 2026 2:44 pm PDT by
iOS 26.4 isn't the major update with new Siri features that we hoped for, but there are some useful quality of life improvements, and a little bit of fun with an AI playlist generator and new emoji characters. Playlist Playground - Apple Music has a Playlist Playground option that lets you generate playlists from text-based descriptions. You can include moods, feelings, activities, or...
Related Apple News: South Africa | Local News | Sport | Travel | Ipad