Tim Cook at Sun Valley Conference, 'Looking Forward' to Meetings with Media Executives - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Tim Cook at Sun Valley Conference, 'Looking Forward' to Meetings with Media Executives

The New York Times reports on Apple CEO Tim Cook's presence at the annual Allen & Co. media conference in Sun Valley, Idaho, noting that he is easily earning the title of "Mr. Popular" due to Apple's rare presence at the event.

The conference, full of media bigwigs, has also been buzzing about any blueprints Mr. Cook may be hiding in Apple’s magic hat. He has lined up several one-on-one meetings with media executives here, fueling speculation that he is busy cobbling together partnerships for a home entertainment expansion.

cook sagan sun valley
Tim Cook and Akamai CEO Paul Sagan at Allen & Co. conference (Credit: Paul Sakuma/AP)

Cook has been keeping a relatively low profile at the conference so far, but he did note that he was "looking forward" to those meetings.

When asked what he was looking forward to at the conference, Mr. Cook smiled. “I’m looking forward to all the private discussions I’ve set up this week,” he said.

Would he have time for coffee with DealBook?

The polite Mr. Cook simply replied, “Probably not.”

Steve Jobs was occasionally found on the invitation list for the Sun Valley conference, including as late as 2010, but his last appearance at the event came in 2005.

Popular Stories

imac video apple feature

Apple Released Yet Another New Product Today

Friday March 20, 2026 2:39 pm PDT by
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and now the Nike Powerbeats Pro 2. iPhone 17e features the same overall design as...
ios 26 4 pastel

iOS 26.4: Top 10 New Features Coming to Your iPhone

Friday March 20, 2026 2:44 pm PDT by
iOS 26.4 isn't the major update with new Siri features that we hoped for, but there are some useful quality of life improvements, and a little bit of fun with an AI playlist generator and new emoji characters. Playlist Playground - Apple Music has a Playlist Playground option that lets you generate playlists from text-based descriptions. You can include moods, feelings, activities, or...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Later This Year With These 12 New Features

Wednesday March 18, 2026 7:39 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component...

Top Rated Comments

NMF Avatar
179 months ago
You'd think multimillionaires could find clothes that fit better.

The benefit of being a multimillionaire is you can wear whatever the **** you want. :cool:
Score: 16 Votes (Like | Disagree)
179 months ago
The benefit of being a multimillionaire is you can wear whatever the **** you want. :cool:

Funny, i'm not a millionaire and i can do this.
Score: 15 Votes (Like | Disagree)
Yvan256 Avatar
179 months ago
Dear Mr. Cook,

we don't want TV packages, we want TV shows.

I don't want a package of networks bundled together.

I don't want a package of all the shows from a single network.

I want to pick and choose which shows I get.

TV is different from music. Apart from a few select classic shows, I only ever watch each episode only once. I don't want to buy TV shows, I don't want to rent TV shows. I only want to pay a low cost for each season of a TV series. If the cost of watching eight shows is twice the price of getting cable or satellite, I'm not going to use iTunes, it doesn't make any sense.

And don't forget those of us with stupidly low download monthly caps. How low, you ask? Try 30GB per month. So we also need an option for SD content.

And last, don't make us Canadians wait months or years to get the same thing as the people in the USA. It's 99% the same shows.
Score: 14 Votes (Like | Disagree)
fig Avatar
179 months ago



Tim Cook and Akamai CEO Paul Sagan at Allen & Co. conference (Credit: Paul Sakuma/AP)
You'd think multimillionaires could find clothes that fit better.
Score: 14 Votes (Like | Disagree)
669532 Avatar
179 months ago
Perfectly in step.
Score: 13 Votes (Like | Disagree)
GeekLawyer Avatar
179 months ago
It's cute that he wears a name-tag.
Score: 12 Votes (Like | Disagree)
Related Apple News: Ipad 12 | Belkin Airtag Accessories | Ipad | 14 Inch Macbook Pro | Ipad Air