Apple's 'Outrun' Ad Features Apple Pay Saving the Day in Monster Attack

Apple today shared a new "Outrun" Apple Pay ad on its YouTube channel, highlighting the usefulness of the payments service when a physical payment method is unavailable.


In the spot, a woman fleeing from an attacking monster pulls into a gas station, then realizes she doesn't have her wallet to pay for gas. She's able to make her purchase with her iPhone instead. "Count on ‌Apple Pay‌," reads the video's tagline.

Apple has been running the 35-second ad on TikTok and other social networks since November, but it is new to YouTube as of today.

‌Apple Pay‌ works on all modern iPhones and Apple Watch models, allowing users to link a debit or credit card to a device and use the Wallet app to make contactless payments in supported locations.

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Top Rated Comments

turbineseaplane Avatar
5 days ago at 09:14 am
I love Apple Pay, especially on the web!
Score: 5 Votes (Like | Disagree)
Slix Avatar
5 days ago at 12:52 pm

Fun ad, though I don't understand why Apple feels the need to advertise Apple Pay. It's got to be already one of the most well-known products in the US for half a decade and ubiquitous at this point.
I have been using Apple Pay for nearly a decade at this point, but every time I use my Apple Watch to pay for something, the cashier loses their mind because they've never seen someone pay that way before. I'd imagine it's similar for Apple Pay on the phone too for many people shopping - they probably just never set it up or think it's too difficult or something so they don't ever even try it.
Score: 3 Votes (Like | Disagree)
epox999 Avatar
5 days ago at 12:08 pm

Fun ad, though I don't understand why Apple feels the need to advertise Apple Pay. It's got to be already one of the most well-known products in the US for half a decade and ubiquitous at this point.
Half the places in the US i've asked to use it or if they support it, they ask me what i'm talking about, then i'll just say "contactless" and they said give it a shot. Outside of major cities, it's definitely not widely known or understood, even if the payment terminal supports it.

One place it worked almost 99% of the places was Japan, and no one knew what it was, and were confused that the receipt didn't require a signature.
Score: 3 Votes (Like | Disagree)
diego.caraballo Avatar
5 days ago at 09:37 am
Offensive to the overweight people, showing them as lazy.
Will be pulled soon.
Score: 2 Votes (Like | Disagree)
Robert.Walter Avatar
5 days ago at 03:49 pm

I have been using Apple Pay for nearly a decade at this point, but every time I use my Apple Watch to pay for something, the cashier loses their mind because they've never seen someone pay that way before. I'd imagine it's similar for Apple Pay on the phone too for many people shopping - they probably just never set it up or think it's too difficult or something so they don't ever even try it.
Same here.

My 82 yo mom may have been the oldest first day user of Apple Pay on the day it launched. The teens cashiers at McDonald’s were blown away.

I used mine at McD in Austria a month later, cashier was wide eyed. Me: I’m from the future. When I picked up my order, him: “here you are future human (“Futurmensch”).

And in Feb 2016 my sister paid the whole bill for her new Honda fit with her Apple Watch. Sales guy and cashiers office manager were dumbfounded, manager: “that’s the first time any ever paid with a watch, what’s more first time anybody ever paid full price on a credit card, I didn’t know our terminal could handle such a sum (ca 10x the usual amount they will allow for a car purchase transaction).

Not only has it been the easiest and safest way to pay, but, even without the monsters, it’s been the most fun!

Ps I think the whimsical commercial is great, fun like old Apple!
Score: 2 Votes (Like | Disagree)
PPC_505 Avatar
5 days ago at 12:17 pm

Fun ad, though I don't understand why Apple feels the need to advertise Apple Pay. It's got to be already one of the most well-known products in the US for half a decade and ubiquitous at this point.
>ubiquitous

Unless you're at Wal-Mart.
Score: 2 Votes (Like | Disagree)