Instagram Lets Creators Test Content With Trial Reels Feature
Instagram today gained a new trial reels feature, which is designed to allow content creators to try out new formants and content to see what performs best. Trial reels are shared with people who do not follow a creator, giving insights into what performs well so it can then be shared with followers.
Trial Reels let creators experiment with new ideas and post frequency without worrying about losing followers or creating content that followers don't want to see. Instagram says that the feature will "help take the guesswork out of how your content will perform."
Content that is performing well in a trial reel can be shared with followers with a tap, or it can be set to be shared with followers automatically if it's performed well after the trial period.
Sharing a trial reel can be done by creating a reel and then tapping on the "Trial" toggle when uploading it. Trial reels are not shown to people on the creator's main grid or the Reels tab unless they are lated shared with all users.
The trial period lasts for 24 hours, and then Instagram provides key engagement metrics like views, likes, comments, and shares so creators can see how the content is performing.
Popular Stories
Instagram today implemented a small but useful change, allowing Instagram users to edit their comments for up to 15 minutes after writing the initial comment.
The Meta-owned social media site has long supported editing an Instagram post, but comments have never been able to be updated to correct typos. Editing a comment can be done by tapping on the new "Edit" option that is displayed after...
Apple is expected to unveil iOS 27 during its WWDC 2026 keynote on June 8, and there are already many rumored features and changes for iPhones.
The first developer beta of iOS 27 will likely be available immediately following the keynote, and a public beta typically follows in July. Following beta testing, the software update should be released to all users with a compatible iPhone in...
Apple refreshed the 14-inch and 16-inch MacBook Pro with M5 Pro and M5 Max models in March 2026, but depending on your needs and interests, you might want to skip this generation because there's something better in the works.
The M5 Pro and M5 Max MacBook Pro models have faster chips, but the same design that Apple has used since 2021. An updated design with new display technology and faster ...
