iPhone 4 and 3GS Rank as Best-Selling U.S. Smartphones

Research firm NPD today announced the release of its new Mobile Phone Track report for the second quarter of 2011, showing Android continuing to lead the U.S. smartphone market with 52% of new sales during the quarter. Apple's iPhone checked in with 29% of the market while Research in Motion's BlackBerry devices continued their free fall and garnered only 11% of the market.

iphone 3gs 4
SplatF pulls out one key detail from the full report, noting that not only is Apple's 14-month-old iPhone 4 continuing to lead the market in sales, but that the 8 GB iPhone 3GS takes the second spot in the rankings. The iPhone 3GS was introduced 26 months ago, and Apple kept the device around following last year's iPhone 4 introduction by dropping the capacity to 8 GB and offering it at a $99 price point for entry-level users. Pricing has since dropped to $49, with occasional deals bringing the price as low as free.

Here are the top five best-selling phones during Q2, via NPD’s Mobile Phone Track service:

1. Apple iPhone 4
2. Apple iPhone 3GS
3. HTC EVO 4G
4. HTC Inspire 4G
5. Samsung INTENSITYII

Apple has attempted to keep sales momentum for the iPhone 4 moving forward with the introduction of a CDMA version on Verizon and the much-delayed launch of a white version of the device earlier this year. But even as Apple has diverged from its usual annual cycle of iPhone releases by pushing the iPhone 5 out to September or October this year, the iPhone 4 and even the iPhone 3GS continue to top the charts in U.S. sales.

Related Forum: iPhone

Popular Stories

Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple MacBook Pro M4 hero

New MacBook Pros Reportedly Launching Alongside macOS 26.3

Sunday February 1, 2026 5:42 am PST by
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman. "Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today. "I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
14 inch MacBook Pro Keyboard

Apple Changes How You Order a Mac

Saturday January 31, 2026 10:51 am PST by
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...

Top Rated Comments

Small White Car Avatar
189 months ago
This should serve as a wakeup call to all the folks who claim Apple "needs to" or "must" include whatever their favorite piece of technology is. The fact that the 3GS outsells all those super-charged devices is amazing, yes, but not surprising when you examine people's actual needs and their decision making process.

The threads around here arguing over things like different types of screen technology are fun and all, but it just doesn't matter that much.
Score: 32 Votes (Like | Disagree)
Constable Odo Avatar
189 months ago
This should serve as a wakeup call to all the folks who claim Apple "needs to" or "must" include whatever their favorite piece of technology is. The fact that the 3GS outsells all those super-charged devices is amazing, yes, but not surprising when you examine people's actual needs and their decision making process.

The threads around here arguing over things like different types of screen technology are fun and all, but it just doesn't matter that much.

The consumer market has always been consumer-driven, not tech-head-driven. Those tech-head jackasses are always claiming that consumers need this and that and they're not even close. Most consumers are happy to use the same devices for years as long as it works well for them. I would never want to run a business to keep tech-heads happy. They always want the latest crap no matter how problematic it might be or how high the costs are.

Tech-heads are always upset that the iPhone doesn't have the latest stuff. Apple's iPhone can't compete against Android smartphones that come out every few weeks using the most recent tech. The production volume is completely different for Apple. They need to plan for tens of millions of iPhones, not tens of thousands like most of these Android smartphone production runs use.

Consumers' average needs are most important in designing a product, not cutting-edge tech. Consumers need an overall well-working product more than some flashy but flaky device. Tech-heads probably comprise about 1% of the consumer population and hardly matter at all when it comes to sales.

Tech-heads are just too g-damn picky for consumer business needs. :mad:
Score: 13 Votes (Like | Disagree)
linuxcooldude Avatar
189 months ago
Android continuing to lead the U.S. smartphone market with 52% of new sales during the quarter. Apple's iPhone checked in with 29% of the market

Android is not a smartphone, its an operating system. Show me an Android phone that is out selling the iphone. Tired of this inaccurate statement.
Score: 12 Votes (Like | Disagree)
Santabean2000 Avatar
189 months ago
Staggering really. Old tech beating out on new... Must be hard for the others to stomach. And goes to show thatbpeople want the full package/walled garden ease and simplicity.
Score: 12 Votes (Like | Disagree)
*LTD* Avatar
189 months ago
well still only one source of iOS compared to everyone who wants the Android is split among multiple devices.
Which is why it's so impressive.


I will stand by the fact that I believe iPhone4 is massively over priced and 3GS is over priced as well.
You can stand by it and still be wrong.

Apple charges what the market will bear and what consumers are willing to pay.

If iPhone4 was any thing other than the iPhone at this point it would be $99 on contract at most but chances are it would be at the $50 price point and the 3GS would be free.
People are paying
But the iPhone 4 is the iPhone - with everything it offers and represents. It can't be anything other than that.

If you don't have an iPhone . . . you don't have an iPhone. We're seeing just how true that is.
Score: 9 Votes (Like | Disagree)
Consultant Avatar
189 months ago
This should serve as a wakeup call to all the folks who claim Apple "needs to" or "must" include whatever their favorite piece of technology is. The fact that the 3GS outsells all those super-charged devices is amazing, yes, but not surprising when you examine people's actual needs and their decision making process.

The threads around here arguing over things like different types of screen technology are fun and all, but it just doesn't matter that much.

Well, Apple isn't going after the basement feature nerd market. ;)

Instead Apple customers knows that features =/= usability.
Score: 9 Votes (Like | Disagree)